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6 Common Content Marketing Mistakes

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Just a few years ago, blogs, article pages and other non-promotional site content were seen as frivolous extras only created by overachieving marketers and business owners. In 2021, however, content is one of the most popular (and effective) forms of […]

What Do SEOs Do All Day?

General

As any Internet marketer will tell you, SEO is difficult to explain. Optimization is a complicated process, and it’s not exactly easy to put into words for someone completely unfamiliar with it — and there are a lot of unfamiliar […]

Read Blog Post ~ 8 minutes read

What Teenagers Think of Popular Social Media Platforms

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Over the past few years, businesses of all sizes have flocked to social media in the hopes of reaching and interacting with more customers. And while social media marketing can certainly be effective, it only works if you use the […]

Read Blog Post ~ 7 minutes read

Why SEO and Copywriting Go Hand in Hand

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SEO and good copywriting are two peas in a pod when it comes to your online presence. If you want to create exceptional content that people will love to read, then you need to write it well. But if you […]

Read Blog Post ~ 7 minutes read
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Why Customers Are Your Most Valuable Source of Content Ideas

Regardless of whether you spend five minutes or five hours each week reading up on marketing trends, you’ve probably heard many times by now that content is important. There are millions of blog posts and articles out there insisting your […]

Read Blog Post ~ 6 minutes read

What is Growth Hacking – and Should Your Business Be Doing It?

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In today’s constantly-changing marketing industry, it sometimes seems like there’s a new buzzword flying around the Internet every few days, like growth marketing. Some are nothing more than fancy ways to describe the things we’ve all been doing for years, […]

Read Blog Post ~ 6 minutes read

How to Make Content Production More Cost-Effective

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Content marketing is one of the most cost-effective means of drawing traffic to your business’s website. It costs next to nothing to produce — just a good idea and some time sweating over your keyboard — and once it’s posted, […]

Read Blog Post ~ 5 minutes read

10 Free Productivity Tools for Business Owners

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For many business owners, it often feels like there just aren’t enough hours in the day to accomplish everything that needs to be done. Between delegating tasks, responding to emails, and simply trying to stay productive in an age when […]

Read Blog Post ~ 8 minutes read

How to Drive Leads with Interactive Content

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Content is king, and that’s a golden rule in Internet marketing. From site pages to email blasts and far beyond, the content you create represents your brand and engages your audience. Good content doesn’t just mean reading material for your […]

Read Blog Post ~ 6 minutes read
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Why Your Company Should Use Social Media to Build Customer Relationships

Considering that Americans spend more time on social media than any other Internet activity (including email!), your company should be active on at least one or two platforms. That being said, you also need to be smart about how you […]

Read Blog Post ~ 7 minutes read
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