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5 Tips for Tagging YouTube Videos

Videos are an increasingly popular way to market businesses online. Many businesses have leveraged the growth of YouTube by creating video content to reach their audience. But how can you ensure that your videos appear in YouTube search results? YouTube video tags will help them appear in the right search results and allow more people […]

View Full Story ~ 6 minutes to read

Your Complete List of 200+ SEO Ranking Factors

Search engines like Google rely on more than 200 ranking factors when it comes to search engine optimization (SEO). With the rapid pace of algorithm updates, it’s a challenge to keep ahead of the latest and most important SEO factors. Lucky for you, though, you have this complete list of SEO ranking factors*. Keep reading […]

View Full Story ~ 56 minutes to read

What Is HTTPS? (And the Difference Between HTTP and HTTPS)

Ask David, a small business owner of an ecommerce company, about how to improve profit margins and he’ll have all the answers. Ask him about Hypertext Transfer Protocol Secure, better known as HTTPS, and he’ll have one response: Just what is HTTPS, exactly? HTTPS is a network protocol standard. It encrypts data, like your credit […]

View Full Story ~ 8 minutes to read

Google BERT: What Is It and How to Optimize for It

Heard of Google’s new update, BERT? You probably have if you’re big on search engine optimization (SEO). The hype over Google BERT in the SEO world is justified because BERT is making search more about the semantics or meaning behind the words rather than the words themselves. In other words, search intent is more significant […]

View Full Story ~ 13 minutes to read

How To Write Great Headlines That Earn Clicks

Every single morning I like to read a little bit with my breakfast. Usually I whip out my iPhone and start scrolling through my Twitter feed, Reddit, or some other news aggregators. Sometimes I will occasionally take a glance at the front page of the newspaper that lays on the kitchen table five feet away […]

View Full Story ~ 8 minutes to read