Interview: Mark Sanborn, Author

We continue to roll on with our InterviewFX series, talking to business owners, authors, and more. Today we’re talking to Mark Sanborn, speaker and author of The Fred Factor: How Passion In Your Work and Life Can Turn the Ordinary Into the Extraordinary, which has sold nearly two million copies to date.

We recently included The Fred Factor in our list of “5 Best Workplace Productivity & Positivity Books” and highly recommend it due to its universal ideas that everyone can put into practice. Mark talks about how you don’t have to have a dream job like a rock star or athlete to make a difference. Anyone, from the garbage man to the person delivering mail, can have a positive impact.

Check out what Mark has to say!


Does Your Mayor Support the Comcast-TWC Merger?

A few months ago, we did some original research to determine who controls the Internet, state by state. It didn’t surprise us to see that Comcast is currently one of the largest Internet service providers in the country. It certainly didn’t make us any happier to see how much larger the company would grow after buying out another major market share holder, Time Warner Cable.

Time went by, and Comcast distracted us with other larger issues like threatening net neutrality all together. Regular interactions with Comcast’s phone support have also caused a bit of a stir. Little did we know, Comcast has been silently building political support for the long-forgotten TWC buyout.

Interview: Liz Jazwiec, Author

Our InterviewFX series rolls on! These interviews offer business owners and marketers important insight, advice, and ideas that will help grow their online presence and become more successful at what they do. To see past interviews, visit this page or click the “InterviewFX” button in our sidebar.

Today we interview internationally renowned speaker and author Liz Jazwiec. Liz’s books include “Eat That Cookie,” “Hey Cupcake! We Are All Leaders,” and her most recent, “Service Excellence is as Easy as P.I.E. (Perception is Everything).” Check out her advice on finding your internal customer, making client relationships personal, and what NOT to do when you have customers who are a little bit… well, crazy.

Why Faster Websites Make More Money [Infographic]

Want to make more money online? Speed up your website.

According to research by Akamai, users expect websites to load in 3 seconds or less. However, the top 500 ecommerce websites in the world have a median load time of approximately 10 seconds, well over the expectation of shoppers. This can cause frustration, abandoned carts, and — as our infographic will show you — a lot of lost revenue.

By improving the speed of your website, you can dramatically improve your conversion rate. In fact, on average, just one second shaved off your load time can boost conversions by 7%! Keep reading to learn why faster websites make more money, how to make web pages load faster, and some surprising statistics about just how much revenue you might stand to gain by speeding things up.

What Happens to Your Online Presence When You Die?

What happens to your data when you die?

facebook-tombstoneIn its first eight years of existence, an estimated 30 million Facebook users passed away, leaving behind their pages and all of their data. While Facebook now offers to memorialize pages of users who have passed away, there is still a time period in which deceased users might be friend requested, tagged in photos, or wished “happy birthday” before the news of their death becomes known.

This information had us wondering… what exactly happens to your online presence when you die? Beyond Facebook, is your data stuck on the network, or can your family members access it? Can your username be claimed again once your profile is gone? Can anyone view your email or log into your social media profiles?

This infographic has all the answers to these questions and more. Read on to learn about the “digital demise,” and what happens to your online presence when you die.

the science of viral

The Science of Virality [Infographic]

What makes things go viral?

We often see articles, videos, and images shared by our friends on social media networks – but what made those pieces of content so share-able?

Answer that question and you could have millions of views, hits, clicks, and links. All the glitz and glamour with none of the hard work.

Elon University performed a study on the so-called “science of virality” — essentially, what makes things go viral. They analyzed 20 of the most viral videos on the Internet, as identified by Time Magazine. The videos were examined for different characteristics, and how these factors may have contributed to the virality of each video. The findings of this study are presented in our infographic below.