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An Open Letter to New Internet Marketers and College Grads: How to Thrive in the SEO Industry

Business Advice

Dear College Graduate/New Internet Marketer, Congratulations! You worked your tail off, followed the tips for studying SEO in school and landed your dream job in SEO! You may be experiencing a lot of different emotions right now… excitement, relief, eagerness, […]

Read Blog Post ~ 5 minute read

Branding Through the Online Community

Marketing

Gone are the days when online marketing was just a one-time gig of SEO.  Now, in order to stay competitive online, marketers must expand their skillset far beyond the average professional.  They have to be personable, charming and poetic.  Marketers […]

Read Blog Post ~ 7 minute read

Google’s Search Plus Your World: 3 Changes Internet Marketers Will Care About

Google

On January 10th, Google made a ground-breaking announcement that Google search will now be integrated with your social signals.  The name for this update is Google Search plus Your World which is only activated when the searcher is logged into […]

Read Blog Post ~ 6 minute read

Is Google a Search Engine or a Sales Engine?

SEO

There’s a disturbing trend forming in the Internet marketing world. For the last few years, Google has been building a path to help big brands and to crush medium to small businesses out of the search results. February 2009 saw […]

Read Blog Post ~ 2 minute read
SEO

5 Link Bait Lessons from The Tipping Point

[photo by jeremy page] Nearly everyone has been the victim of typical teenage drama.  Remember those times in high school when Johnny so and so kissed Kate behind the football stadium?  In a matter of minutes news of the kiss […]

Read Blog Post ~ 6 minute read

Looking Beyond Google PageRank: Alternative SEO Metrics

SEO

When it comes to SEO, Google's PageRank (PR), which is the most used SEO ranking metric, is vague and unhelpful. Although most SEOs would agree that it's an indication of a page's popularity (or power), it's unclear why that's so […]

Read Blog Post ~ 7 minute read

Notorious S.E.O.: the 10 Crack Commandments of Link Building

SEO

Christopher Wallace was a lot of things. Drug dealer. Businessman. Best-selling music artist. Biggie Smalls. The Notorious B.I.G. Add to that list: link building guru. Yeah, it isn't one of his better known […]

Read Blog Post ~ 5 minute read

Components of High-Quality Blog Posts

SEO

Today, almost everyone wants to share his or her thoughts on the web. And with so many easy ways of blogging brought to us by services like Posterous and Tumblr, why not do it, right? Nevertheless, we shouldn't go around […]

Read Blog Post ~ 7 minute read
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