Skip to main content ↓
Clock icon.


hours roofing industry experience

Expert icon with three people icons.


roofing marketing experts on staff

Get a dedicated account manager backed by experts in SEO, PPC, and more!

The Roofing Marketing Agency That Helps You Rake in Revenue

If you want to boost your roofing companies revenue in 2024, you need to partner with a roofing marketing company that knows how to help businesses like yours. With WebFX as your roofing marketing agency, we’ll create a custom marketing strategy fit to help your business thrive online.

500+ digital experts
Get access to the marketing experts you need, from business consultants to digital marketers, to deliver the results your company demands.
28-year track record
Navigate (and succeed) in changing market conditions with a digital marketing partner that’s helped businesses like yours succeed for decades.
1,100+ reviews
Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
In-house technology
Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

Drew is experiencing issues with his roof — it’s leaking after every rainstorm. He decides to turn to Google to find a roofing company that can fix his frustrating issue. After searching a few times and seeing a paid ad at the top of search results, he finds a roofing company that offers what he needs.

Except it’s not your roofing company — it’s a competitor’s.

Without a marketing strategy in place, you’ll miss out on leads like Drew and lose them to other roofing companies.

By partnering with a roofing marketing agency like WebFX, though, you can get a digital marketing campaign that helps you reach more people looking for a roofing company and convert them into customers for your business.

Keep reading to learn more about our digital marketing services and find out why WebFX is the best roofing marketing company for your business! And if you’re ready to start doing digital marketing today, contact us online or call us today at 888-601-5359 to speak with a strategist about our digital marketing services!

A women with a green shirt smiling and how we drive revenue for home services companies next to her
Read WebFX reviews on G2

Digital marketing services for roofing companies

Search engine optimization (SEO)

Search engine optimization (SEO)

Want to rank higher in search results?

With our search engine optimization (SEO) services, we offer everything from keyword optimization to Google Analytics setup to page speed improvements to help you create an SEO campaign that drives more relevant traffic to your site.

Our team will create a custom SEO plan for your roofing company. We’ll identify top industry keywords, audit your current SEO efforts to find areas of improvement, and more.

Explore SEO Services

Pay-per-click (PPC) advertising

Pay-per-click (PPC) advertising

Looking to reach more qualified leads?

With pay-per-click (PPC) advertising from our roofing marketing company, we’ll help you identify critical keywords and create compelling ad copy that entices people to click on your ads and learn about your roofing company.

From search ads to display ads, our team can help you promote your roofing company to the right people and grow your business.

Explore PPC Services

Local Services Ads Management

Local Services Ads Management

Google Local Services Ads appear at the top of local searches when people look for a roofing company in your area. At WebFX, we have experience running Google Local Services Ads for home services companies like yours.

Our services include geographic targeting, review solicitation, budget management, and more!

Explore Google Local Services Ads Management Services

Social media advertising

Social media advertising

Do you want to reach the right people at the right time?

If so, social media advertising is a great strategy for you to invest in. As your roofing marketing agency, we’ll create a custom social media advertising strategy that enables you to put your ads in front of people who need a roofer.

From your visuals to your copy, our team will expertly craft ads that target the right people and get them to hire your roofing company.

Explore Social Media Advertising Services

Website design and development

Website design and development

When people compare options for roofing companies, they’re going to check out each company’s website to get a feel for what they offer. It’s important for you to have a modern, clean, and functional design, so you make a good impression.

With our web design services, we can help you create a custom website that delivers a positive user experience and keeps prospects interacting with your company. Our team will help you create a custom look that helps you stand out from your competition and create a memorable experience for your audience, so they ultimately choose you.

Explore Web Design Services

Explore our home repair case studies

Learn how we’ve helped our clients attract leads, generate revenue, and grow their businesses.

Boss Mechanical


Decrease in cost per lead

Bruni and Campisi


Increase in goal completions

Maryland Sunrooms


Increase in ad conversions



Get a free proposal

Earn a 20% greater ROI with roofing marketing experts

Get more than a marketing expert, get a marketing expert in roofing companies. With WebFX, you’ll receive a dedicated team that specializes in roofing marketing, helping your company increase its marketing ROI by 20% or more.

  1. Residential Roofing
  2. Commercial Roofing
  3. Roof Repair and Maintenance
  4. Green and Sustainable Roofing
  5. Roof Inspection Services

Pricing custom to you.

Starting at $3,000 per month.

Request a Free Proposal
pete smiling

Solving key challenges for roofing companies

Our website isn’t ranking in the search results for roofing services

When people or businesses need roofing services in their area, they take to search engines like Google. Ensure your website appears at the top of the results when your target audience needs your services.

Website icon.

We’re struggling to grow our team

Expanding your team and growing your business go hand-in-hand. If you need help growing your team with talented and friendly employees, our recruitment marketing services have you covered.

Marketing icon with flame.

We’re not generating enough leads

Are people visiting your website but not getting in touch with you? Our expert marketing specialists and web designers can optimize all areas of your website so you can attract and convert more of your target audience to use your roofing services.

Branch icon of a storefront.

We’re not attracting new customers

Having trouble increasing your online visibility, so you can attract new customers? Our award-winning marketing services get your brand in front of the right people in your local area.

Target icon with archery arrow hitting target.

Hear from our clients

Drive more conversions

WebFX has helped make our website the most important and profitable lead source for Maryland Sunrooms.

670%increase in paid ad conversions

Drive more web traffic

They take the time to understand each company’s unique needs at a B2B level. It feels like they really take a vested interest in the success of each of their clients, and they treat smaller businesses with the same respect and consideration as bigger corporations.

Increased qualified web traffic
silver plan icon


Starting at

$3,000 / month

How we determine pricing

Accounts icon with person icon and writing above it. Discuss your business goals

We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a digital marketing plan that works toward your goals.

research icon with magnifying glass. Analyze your market

We’ll do a deep dive into your competition — both as a business and within marketing, specifically — to determine the best action plan.

Planning icon with arrow pointing at an x. Review your strategic objectives

What key objectives are on your roadmap? Increase site traffic? Boost your online visibility and brand awareness? We’ll create a plan that aligns perfectly.


  • Expert advice on-demand from a team of over 500 strategists
  • Data-backed campaign optimizations and improvements
  • AI-powered strategy recommendations
  • Closed-loop ROI and customer journey tracking
  • Access to our in-house revenue acceleration platform, MarketingCloudFX
  • Nutshell CRM access
  • Marketing and sales data unification
  • Monthly campaign measurement, analysis, and revenue reporting
  • In-depth competitor and industry research
  • Continuous strategy management and improvement

Cookie-cutter doesn’t cut it in digital marketing. That’s why our roofing marketing agency develops custom strategies for our clients — similar to roofing companies creating custom solutions for their own clients. The above deliverables highlight the foundation of our services (tracking, monitoring, and optimizing). Your custom proposal will include these foundational elements, plus our recommendations based on your business.

View All Deliverables

Why choose WebFX as your roofing marketing agency

When you invest in marketing for roofing companies, you want to partner with a company that will deliver a strategy you love. If you’re looking for the best roofing marketing firm, look no further than WebFX.

Here’s why you’ll want to partner with us:

1. We know your industry

When you choose a marketing company, you want to choose one that has experience in your industry. Every home service company operates in a unique industry with its own customers and challenges. Having an agency that understands that gives you a leg up.

Expert insights from webfx logo

Nick Frey Lead Internet Marketing Consultant

“Experience and expertise should be top consideration criteria for your choice. A roofing marketing agency will have specific knowledge of your industry, know customer behavior, and have experience in executing the strategy you are investing in. A homeowner would only select a roofer they trusted based on their reviews and experience — the same way a roofing company should choose a digital marketing agency that has experience with marketing roofing businesses.”

At WebFX, we have experience working in many home services industries, including roofing. Our team knows what it takes to help your company stand out in your market and drive leads that want to hire a reliable roofer.

2. We build custom campaigns

Your roofing company is unique. From your employees, to the services you offer, to your company values, your roofing company is like no other. So why settle for a marketing plan that’s just like every other?

At WebFX, we don’t deliver cookie-cutter solutions.

Our team of experts takes the time to get to know your business, values, and company goals. We do a deep dive into your industry and competition to better understand your business and to help us build a custom marketing campaign that’s tailored to your company’s unique needs.

Not to mention, as a full-service digital marketing company, we offer over a dozen different marketing strategies you can use to build the marketing strategy your business needs. You’ll get everything you need to start experiencing online growth.

3. We’re a full-service marketing agency

When you partner with a roofing marketing agency, you want to choose an agency that offers all the services you need. Trying to juggle multiple marketing companies creates headaches and makes it harder for you to keep tabs on your marketing.

WebFX is a full-service digital marketing agency that provides all the services you need to market your roofing agency. Our team of specialized subject-matter experts will bring their knowledge and expertise to your campaigns.

Expert insights from webfx logo

Nick Frey Lead Internet Marketing Consultant

“Partnering with a roofing marketing agency like WebFX can bring various unique benefits to your roofing business. We can provide specialized subject matter expertise with a deep understanding of market trends, customer behavior, and roofing business-specific challenges. Our in-depth knowledge of the roofing industry helps get your business quicker results than other marketing agencies that do not offer industry specialization.”

We make marketing stress-free by providing all the services and expertise you need in one place.

4. We offer transparency

When you invest in marketing for roofing companies, you’re looking for services that fit within your budget. As you scour the web for the right roofing marketing company, you’re looking for pricing and packages that can help you determine who’s a good fit.

Many companies hide their prices and packages, making it challenging for you to make the best decision for your business.

That’s why WebFX publishes our pricing and packages online. We share this information with you to make actionable decisions that you’re comfortable with doing based on your unique budget. You can access our prices and packages at any time on our website.

5. We communicate openly

When you invest in digital marketing services from a roofing marketing agency, you want to know what your agency is doing with your campaigns. After all, you want to ensure that every marketing dollar you invested is spent wisely and effectively.

At WebFX, we pride ourselves on our open communication. We provide you with a dedicated account representative that you can contact anytime with questions or concerns.

Your account representative will also provide you with monthly reporting on your campaigns’ performance to help you see your campaigns’ results. Our team continually communicates what we’re doing and how we’re optimizing your campaigns to drive continual results.

6. We drive results

When you choose a roofing marketing company, you want to partner with one that drives results. Whether you’re looking to increase leads or revenue, your company should be able to help you meet your goals.

At WebFX, we’re no strangers to driving results for our clients. In the past five years, we’ve done the following for them:

  1. Driven over $6 billion in revenue
  2. Handled over 7.14 million phone calls
  3. Obtained over 24 million leads
  4. Managed over 14.9 million transactions

When you choose WebFX as your roofing marketing firm, you can feel confident we’ll drive results that help your company grow online.