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Build a Stronger Digital Presence Through a Top Roofing Marketing Agency

Do you feel like your marketing isn’t working for your roofing company? If your current marketing strategy isn’t cutting it, it’s time to enlist the help of a roofing marketing company like WebFX. We can help you drive more traffic to your website, increase leads, and get a better return on investment (ROI) with your marketing.

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hours roofing industry experience

Expert icon with three people icons.


roofing marketing experts on staff

Get a dedicated account manager backed by experts in SEO, PPC, and more!

500+ digital experts
Get access to the marketing experts you need, from business consultants to digital marketers, to deliver the results your company demands.
28-year track record
Navigate (and succeed) in changing market conditions with a digital marketing partner that’s helped businesses like yours succeed for decades.
1,100+ reviews
Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
In-house technology
Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

Digital marketing services for roofing companies

Blue and teal rocket Getting started

Blue and teal rocket Getting started

I feel like our website isn’t driving traffic anymore.

Are our ads even working?

It feels like we’re wasting our marketing budget.

Sound familiar?

If you’ve had any of these thoughts about your marketing, then it’s time to hire a roofing marketing agency. A roofing marketing agency will help you adjust and improve your marketing strategy to drive more traffic, clicks, and revenue for your roofing business.

Looking for one of the best in the business? WebFX is a revenue-driven marketing company that uses data-backed marketing strategies to help roofing companies grow online. Our tech-enabled marketing plans help you reach more local customers and drive a better ROI for your company.

As a full-service marketing agency, we offer numerous roofing marketing strategies to help you grow online. Keep reading to learn what services our roofing marketing company offers!

Don’t want to wait to start improving your online presence? Contact us for a free quote or call us today at 888-601-5359 to speak with a strategist!

SEO with magnifying glass icon. Local search engine optimization (SEO)

SEO with magnifying glass icon. Local search engine optimization (SEO)

Feel like your traffic has been decreasing for a while? With local SEO services from WebFX, we can help you improve your presence in search results to boost organic traffic to your website.

Our team of SEO experts will help you find roofing-related keywords to optimize your website for, so you can drive valuable local traffic to your roofing website. We’ll also help you improve the user experience, so leads stay engaged once they’re on it.

If you want to boost traffic to your website, our roofing marketing agency will help you do it with SEO.

Explore Local SEO Services

Finger tapping buy icon. Google Local Services Ads management

Finger tapping buy icon. Google Local Services Ads management

Want to reach people ready to book a roofing company? Then consider investing in Google Local Services Ads management from our roofing marketing agency. Google Local Services Ads appear at the top of local searches and help people find a trusted roofing repair company to do the job they need.

From review solicitation to geographic targeting, we can help you get your local ads in front of the right people looking to hire a roofing company. We’ll also provide with a local marketing expert that helps you adjust your campaigns to improve your performance in the local market.

Explore Google Local Services Ads Management Services

Finger tapping buy icon. Pay-per-click (PPC) advertising

Finger tapping buy icon. Pay-per-click (PPC) advertising

Do you feel like your ads aren’t working? If so, it’s time to enlist the help of a roofing marketing company like WebFX. With our PPC advertising services, we’ll help you create click-worthy ads that drive qualified leads to your roofing website.

Our team will help you target high-value roofing industry keywords to get your ads in front of people looking to hire a roofing company. From the ad copy to the custom landing page, we’ve got you covered.

Whether it’s search ads or display ads, our team can help you promote your roofing company to people looking to hire a roofing professional.

Explore PPC Services

responsive design Web design

responsive design Web design

If you feel like your website needs a refresh, our web design services can help you get a fresh look for your website. With our web design services, we’ll create a custom look for your website that attracts users and keeps them engaged.

From custom design to responsive design integration, we’ll ensure your website provides a seamless experience for visitors.

Explore Web Design Services

Read WebFX reviews on G2

Software That Makes Home Service Marketing Easier

MarketingCloudFX is our client-exclusive marketing software used by our team and clients alike.

Our home service clients love the ability to seamlessly collaborate on projects, monitor competitor strategies, and leverage data for better marketing.


features to make your life easier


hours invested to set you up for success


built-in value

Manage Your Leads

  • Track contact forms and phone calls for each digital marketing channel
  • Record calls and use AI to easily analyze quality at scale
  • Automate email follow ups so that you respond faster than your competition

Monitor Your Competitors

  • View competitor keyword rankings
  • Track competitor website content changes
  • Strategize on how to get ahead

Get Complete Transparency

  • Monitor project action items and progress toward business goals
  • Never ask “what’s WebFX up to?”
  • Access marketing performance reports 24/7


features to make your life easier


hours invested to set you up for success


built-in value

Custom roofing marketing plans

Learn how our award-winning team of roofing marketing specialists create custom solutions for your business.

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Starting at

$3,000 / month

How we determine pricing

Accounts icon with person icon and writing above it. Discuss your business goals

We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a digital marketing plan that works toward your goals.

research icon with magnifying glass. Analyze your market

We’ll do a deep dive into your competition — both as a business and within marketing, specifically — to determine the best action plan.

Planning icon with arrow pointing at an x. Review your strategic objectives

What key objectives are on your roadmap? Increase site traffic? Boost your online visibility and brand awareness? We’ll create a plan that aligns perfectly.


  • Expert advice on-demand from a team of over 500 strategists
  • Data-backed campaign optimizations and improvements
  • AI-powered strategy recommendations
  • Closed-loop ROI and customer journey tracking
  • Access to our in-house revenue acceleration platform, MarketingCloudFX
  • Nutshell CRM access
  • Marketing and sales data unification
  • Monthly campaign measurement, analysis, and revenue reporting
  • In-depth competitor and industry research
  • Continuous strategy management and improvement

Cookie-cutter doesn’t cut it in digital marketing. That’s why our roofing marketing agency develops custom strategies for our clients — similar to roofing companies creating custom solutions for their own clients. The above deliverables highlight the foundation of our services (tracking, monitoring, and optimizing). Your custom proposal will include these foundational elements, plus our recommendations based on your business.

View All Deliverables

Explore our home repair case studies

Learn how we’ve helped our clients attract leads, generate revenue, and grow their businesses.

Boss Mechanical


Decrease in cost per lead

Bruni and Campisi


Increase in goal completions

Maryland Sunrooms


Increase in ad conversions



Get a free proposal

Earn a 20% greater ROI with roofing marketing experts

Get more than a marketing expert, get a marketing expert in roofing companies. With WebFX, you’ll receive a dedicated team that specializes in roofing marketing, helping your company increase its marketing ROI by 20% or more.

  1. Residential Roofing
  2. Commercial Roofing
  3. Roof Repair and Maintenance
  4. Green and Sustainable Roofing
  5. Roof Inspection Services

Solving key challenges for roofing companies

Our website isn’t ranking in the search results for roofing services

When people or businesses need roofing services in their area, they take to search engines like Google. Ensure your website appears at the top of the results when your target audience needs your services.

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We’re struggling to grow our team

Expanding your team and growing your business go hand-in-hand. If you need help growing your team with talented and friendly employees, our recruitment marketing services have you covered.

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We’re not generating enough leads

Are people visiting your website but not getting in touch with you? Our expert marketing specialists and web designers can optimize all areas of your website so you can attract and convert more of your target audience to use your roofing services.

Branch icon of a storefront.

We’re not attracting new customers

Having trouble increasing your online visibility, so you can attract new customers? Our award-winning marketing services get your brand in front of the right people in your local area.

Target icon with archery arrow hitting target.

Hear from our clients

Drive more conversions

WebFX has helped make our website the most important and profitable lead source for Maryland Sunrooms.

670%increase in paid ad conversions

Drive more web traffic

They take the time to understand each company’s unique needs at a B2B level. It feels like they really take a vested interest in the success of each of their clients, and they treat smaller businesses with the same respect and consideration as bigger corporations.

Increased qualified web traffic

Why choose WebFX as your roofing marketing agency

When you invest in marketing for roofing companies, you want to partner with a company that will deliver a strategy that boosts traffic, leads, and revenue for your company. If you’re looking for the best roofing marketing firm, look no further than WebFX.

Here’s why you’ll want to partner with us:

1. We know your industry

When you choose a marketing company, you want to choose one that has experience in your industry. Every home service company operates in a unique sector with its own customers and challenges. Having an agency that understands that gives you a leg up.

Expert insights from webfx logo

Nick Frey Lead Internet Marketing Consultant

“Experience and expertise should be top consideration criteria for your choice. A roofing marketing agency will have specific knowledge of your industry, know customer behavior, and have experience in executing the strategy you are investing in. A homeowner would only select a roofer they trusted based on their reviews and experience — the same way a roofing company should choose a digital marketing agency that has experience with marketing roofing businesses.”

At WebFX, we have experience working in many home services industries, including roofing. Our team knows what it takes to help your company stand out in your market and drive leads that want to hire a reliable roofer.

2. We build custom campaigns

Your roofing company is unique. From your employees, to the services you offer, to your company values, your roofing company is like no other. So why settle for a marketing plan that’s just like every other?

At WebFX, we don’t deliver cookie-cutter solutions.

Our team of experts takes the time to get to know your business, values, and company goals. We do a deep dive into your industry and competition to better understand your business and to help us build a custom marketing campaign that’s tailored to your company’s unique needs.

Not to mention, as a full-service digital marketing company, we offer over a dozen different marketing strategies you can use to build the marketing strategy your business needs. You can choose the strategies that you think will work best for your business.

3. We’re a full-service marketing agency

When you partner with a roofing marketing agency, you want to choose an agency that offers all the services you need. Trying to juggle multiple marketing companies creates headaches and makes it harder for you to keep tabs on your marketing.

WebFX is a full-service digital marketing agency that provides all the services you need to market your roofing agency. Our team of specialized subject-matter experts will bring their knowledge and expertise to your campaigns.

Expert insights from webfx logo

Nick Frey Lead Internet Marketing Consultant

“Partnering with a roofing marketing agency like WebFX can bring various unique benefits to your roofing business. We can provide specialized subject matter expertise with a deep understanding of market trends, customer behavior, and roofing business-specific challenges. Our in-depth knowledge of the roofing industry helps get your business quicker results than other marketing agencies that do not offer industry specialization.”

We make marketing stress-free by providing all the services and expertise you need in one place.

4. We offer transparency

When you invest in marketing for roofing companies, you’re looking for services that fit within your budget. Many companies opt to have you contact them so you can learn how much it costs.

That’s not WebFX’s style.

We publish all our pricing and packages online for every strategy, so you know how much you can expect to pay for different strategies. For strategies that require custom pricing, like web design, we provide a cost calculator to help you estimate the cost. You’ll know what you’re getting with your marketing budget and can see where every dollar goes.

5. We help you stretch your budget for maximum ROI

At WebFX, our belief is this: We succeed when you succeed. That’s why we take a strategic approach with your marketing. We’ll help guide you on where to put your marketing dollars to help you stretch your budget as far as it will go.

Not only that, but we keep tabs on your marketing with monthly reporting. We see what’s working and what isn’t, and share opportunities to pivot your marketing and help you get the most from your budget.

Our goal is always to help you stretch your budget to maximize your ROI from your marketing. With over 28 years of experience in digital marketing, you can feel confident we know how to help you get the most from every marketing dollar spent.

6. We drive results

When you choose a roofing marketing company, you want to partner with one that drives results. Whether you’re looking to increase leads or revenue, your company should be able to help you meet your goals.

At WebFX, we’re no strangers to driving results for our clients. In the past five years, we’ve done the following for them:

  1. Driven over $10 billion in revenue
  2. Handled over 7.14 million phone calls
  3. Obtained over 24 million leads
  4. Managed over 14.9 million transactions

When you choose WebFX as your roofing marketing firm, you can feel confident we’ll drive results that help your company grow online.