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Web Design for B2G Companies: Build a Revenue-Driving Site

If you want government agencies to offer you contracts, you must have a beautiful and functional website. Web design for business to government (B2G) companies involves many moving parts, which can be overwhelming if you don’t have web design experience. That’s where a B2G web design agency, like WebFX, can help.

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149,000+

hours of professional service marketing experience

Top Clutch SEO Company Prof Services 2024 Award

500+ digital experts
Get access to the marketing experts you need, from business consultants to digital marketers, to deliver the results your company demands.
28-year track record
Navigate (and succeed) in changing market conditions with a digital marketing partner that’s helped businesses like yours succeed for decades.
1,100+ reviews
Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
In-house technology
Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

B2G web design services from WebFX

Here are a few features you’ll get with our web design services for B2G companies:

 

Reviews icon with a star. Overview

Reviews icon with a star. Overview

At WebFX, we have over two decades of experience in web design and have won dozens of awards for websites we’ve created for our clients. With our client-first approach, you can feel confident you’ll get a website built to help your business earn more contracts.

A WebFX employee on a call at their desk with a blue bubble saying insights from our experts

Paintbrush Icon. Custom design

Paintbrush Icon. Custom design

When you’re competing with other businesses to earn government contracts, you want to stand out from your competition. A cookie-cutter design won’t do. That’s why, at WebFX, we create custom designs for our clients.

We take the time to get to know you, your business, and your industry. Based on our evaluation and your company’s goals, we create a website built to help your business succeed. We’ll make a website branded to your business and built to keep visitors engaged.

responsive design Responsive design

responsive design Responsive design

Having a beautiful website is only one piece of the puzzle. Your website also needs to look good on all devices. That’s why, at WebFX, we include responsive design with our web design packages.

Responsive design enables your website to adapt and adjust to whatever device your audience uses. If someone visits your site on mobile, they’ll get a scaled-down version of your site that makes it easy for them to scroll and find information.

Pencil writing on paper. Copywriting

Pencil writing on paper. Copywriting

A beautiful design is crucial, but so is the information on your website. Your web design will attract people, while the information on your website will keep them on it. When you partner with WebFX for web design for B2G companies, you’ll get expert copywriting for your pages.

We’ll help you fill out your website with valuable content that provides your audience with helpful information about your business, industry, and products or services. Our team will expertly craft your pages to deliver the valuable information your audience needs.

SEO with magnifying glass icon. Search engine optimization (SEO)

SEO with magnifying glass icon. Search engine optimization (SEO)

A critical component of B2G web design is search engine optimization (SEO). SEO is the process of boosting your website’s rankings in search results to drive more qualified traffic to your website. If you want government officials to find your beautifully designed website, you must optimize for search engines.

At WebFX, we include SEO as part of your web design package. We’ll help optimize your pages for search engines, from integrating relevant keywords into your text to optimizing your title tags and meta descriptions.

lockheed martin website organic search results

As a result, you’ll have a website that ranks higher in search results and drives more qualified traffic to your website.

Key icon. Website security

Key icon. Website security

In the 21st century, having a secure website is critical for keeping people on your website. People want to feel safe sharing their personal information with your company, especially government officials. That’s why WebFX offers website security with our web design packages.

When you invest in B2G web design services from WebFX, we obtain a secure sockets layer (SSL) certificate for your website and help you add security features to make your website safe.

Read WebFX reviews on G2

Software That Makes Marketing Easier

MarketingCloudFX is our proprietary software built to make our busy client’s lives easier while improving marketing campaigns. Our service-based client use MarketingCloudFX to keep a pulse on competition, increase quality leads, and seamlessly collaborate with their WebFX team.

1 billion

data points to drive decision making

10-20%

increase in leads

$500K

built-in value for clients

Channel-Specific ROI Dashboard

  • Automatically calculate cost per lead per marketing channel
  • Easily compare channel performance to make better investment decisions
  • Forecast results and model ROI scenarios

Complete Project Transparency

  • Centralized communications to align teams and partners
  • Track goals and priorities to optimize campaigns
  • Get full visibility into what we’re working on to drive your campaigns forward

Ongoing Competitor Monitoring

  • Monitor competitor cross-channel marketing strategies
  • Benchmark your business’s performance against key competitors
  • Identify opportunities to pass the competition with digital marketing

Content Planning & Analytics

  • Full transparency into the research behind our content recommendations
  • Effortless quarterly content planning with your account manager
  • Advanced content analytics by content type, tag, and more

1 billion

data points to drive decision making

10-20%

increase in leads

$500K

built-in value for clients

Custom B2G web design plans

Learn how our award-winning team of B2G web design specialists create custom solutions for your business

Custom Web Design Plans

Starting at

$8,000 / site

How we determine pricing

Accounts icon with person icon and writing above it. Discuss your business goals

We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a website that works toward your goals.

research icon with magnifying glass. Analyze your market

We’ll do a deep dive into your competition — both as a business and within web design, specifically — to determine the best action plan for your website.

Planning icon with arrow pointing at an x. Review your strategic objectives

What key objectives are on your roadmap? Increase site traffic? Boost your engagement and conversions? We’ll create a website that aligns perfectly.

  • Professionally styled, custom designs that match your branding and vision
  • Positive user experience navigation and designs
  • Responsive design
  • Lead-generating and performance-tested website copy
  • Designs and copy optimized for SEO
  • Ecommerce functionality
  • Database integration
  • New website page creation
  • Access to our in-house revenue acceleration software, MarketingCloudFX
  • Closed-loop call, lead, customer journey, and revenue tracking

Earn a 20% greater ROI with
professional service marketing experts

Get more than a marketing expert, get a marketing expert in B2G. With WebFX, you’ll receive a dedicated team in B2G marketing, helping your company increase its marketing ROI by 20% or more.

  1. Government contracting
  2. Defense contracting
  3. Information technology consulting
  4. Grant writing
  5. Policy consulting

Explore our professional services case studies

Read our case studies for a more in-depth look at our results.

Reynolds

71%

Increase in conversions

Great Northern

103%

Increase in conversions

Northside Towing

435%

Increase in ad spend ROI

Your
Business

IS NEXT

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today!

Solving key challenges for B2G companies

Our website isn’t driving enough traffic

Leverage the power of SEO, website design, PPC, and more to increase your website’s rankings when government agencies search for your services so you can earn more leads and revenue.

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We’re not selling the new services/products we offer

Offering new services or products but struggling to get prospective government agencies to sign on? We’ll help you boost awareness for your new services and encourage your prospects to convert into clients!

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We’re struggling to close government contracts

Optimize your marketing strategies and sales processes for every stage of your prospective agency’s buying cycle so you can close more contracts and drive revenue with our suite of digital marketing solutions.

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We’re not retaining our clients

Provide a seamless client experience and keep your company at the forefront of their minds when it comes time to renew their contract to boost your brand loyalty and client retention with these customizable solutions.

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Hear from our clients

Drive more web traffic

“WebFX helps us speak to all of our clients and give them the information they need to choose us as a partner in their project, whether it’s easy-to-find contact information or a video about our services. The combination of SEO, PPC, earned media, and lead nurturing has helped us solidify our online footprint and drive return on investment.

43%YoY increase in organic traffic

Drive more leads

“We are currently seeing an increase in our leads while we are fine tuning our copy, keywords, and targeting. WebFX has been communicative, and thorough. I have access to the playbook, milestones, upcoming projects, and reporting.”

Increase in qualified leads
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