About Colton Wilkinson
Colton Wilkinson is a Senior Strategy Consultant at WebFX, where he's spent seven years helping businesses scale through data-driven digital marketing. Over his 13-year career, he's managed more than $10 million in paid advertising and driven ROI numbers exceeding 800% for clients in industries from HVAC to therapeutic health services.
What sets Colton apart is his technical depth. He holds subject matter expert designations in Conversion Tracking, Microsoft Ads, Google Search Console, Google Analytics Results Diagnostics, PPC Ongoing Optimization, Regular Expressions, and Forecasting and Projections. This expertise lets him build strategies that deliver measurable growth, whether he's optimizing a PPC campaign or forecasting next quarter's performance.
He earned his B.S. in Business Administration and stays current with certifications in Google Ads, Microsoft Advertising, Google Analytics, OmniSEO®, and HubSpot Inbound Marketing.
When he's not analyzing campaign data, you'll find Colton on the golf course, in his garden, or tackling his latest home project.