Powerful Data Activation for PPC
MarketingCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.
This powerful, client-exclusive data suite allows digital advertising clients to regain control of paid ad targeting, all while improving tracking and ROI reporting.
Precision-Targeting Across Devices
Increase ROI by training the algorithms on the right lead data.
- Improve ad targeting based on qualified lead and customer data
- Drive down cost per acquisition (CPA) from ad campaigns
- Reach qualified users on any device through programmatic advertising
Call Tracking for Paid Channels
Show proven phone lead generation results from paid ad campaigns.
- Identify calls from specific channels, mediums, or campaigns
- Record calls for training, research, or quality review
- Access call analytics and AI conversation analysis within main dashboard
Looking for plans and pricing? Get a preview of our digital advertising service plans
WebFX provides digital advertising services to clients in a variety of industries, from ecommerce to healthcare to manufacturing.
CUSTOM DIGITAL ADVERTISING PLANS
$600 / month
How we determine pricing
Discuss your business goals
We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a digital advertising plan that works towards your goals.
Analyze your market
We’ll do a deep dive into your competition — both as a business and within search, specifically — to determine the best action plan.
Review your strategic objectives
What key objectives are on your roadmap? Increase return on ad spend (ROAS)? Launch ads that target high-value keywords? We’ll create a plan that aligns perfectly.
INCLUDED IN ALL PLANS:
- Competitor and industry analysis
- In-depth keyword research and advanced selection
- Data-backed keyword development
- Ongoing ad strategy management and optimization
- Access to our in-house revenue acceleration software MarketingCloudFX
- Closed-loop ROI and customer journey tracking
- Conversion-boosting and performance tested ad copy
- Expertise and support from a team of over 500 strategists
- Ad campaign performance, analysis, and revenue reporting
- Strategic bid management
Solving key challenges for businesses
When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results.
“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”
Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business.
“Web traffic is up well over 100% and our marketing qualified leads are more than double what they were before our WebFX engagement.”
Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles!
“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”
- Dedicated account manager, interfacing with a team of 500+ digital marketing experts
- MarketingCloudFX access for optimizing, measuring, and reporting ROI
- In-depth analysis of your business goals, industry, and competitors
- In-house project management software, 24/7 help desk, and direct client phone line
- One or two team members trying to keep up with fast-paced marketing advancements
- Analytics suite for measuring and improving campaign performance
- S.M.A.R.T. goals, but limited resources needed to execute
- Reporting roadblocks leading to project delays and wasted spend
Typical Marketing Agency
- Dedicated account manager responsible for strategy, but will need your help implementing solutions
- Third-party tracking and analysis with subscription costs passed to you
- Cookie-cutter checklists and solutions for optimizing your campaigns
- Regular, but unreliable support when issues arise with your account
Accelerate your ROI with WebFX’s digital advertising services
WebFX is an award-winning, full-service digital advertising company that uses its 25+ years of experience and proprietary revenue acceleration platform (hello MarketingCloudFX) to help our clients drive more revenue from the web.
Just in the past five years, our clients have leveraged our proprietary tech and award-winning team to earn $6 billion in revenue.
Our team of experts is dedicated to providing digital advertising services to help businesses like yours reach more customers and achieve success online.
Learn more about our online advertising services and how they can help your business now!
Don’t worry, if you’re looking for Philadelphia digital marketing, Atlanta digital marketing, or even Baltimore digital marketing, WebFX has you covered. We work with clients in hundreds of cities around the world.
- Pay-per-click advertising (PPC)
- Online media buying
- Influencer marketing
- Social media advertising
- Geofencing advertising
- Search engine optimization (SEO)
- Content marketing
- Email marketing
- Conversion rate optimization (CRO)
- Video marketing
- Podcast advertising
Pay-per-click advertising (PPC)
Pay-per-click advertising (PPC) is a form of paid advertising that allows marketers to bid on the keywords and phrases they want to trigger their advertisements.
If you’re looking to quickly boost qualified traffic to your site, PPC optimization is a great option because it can start driving results the minute your ads go live.
Search engine advertising is the most common type of PPC, but you can also purchase PPC ads on social media sites like Facebook and Twitter. In addition, you can implement remarketing strategies to reach people who have already displayed an interest in your business and provide them with the information they need to purchase.
Online media buying
Media buying plans from WebFX can help you secure prime ad placements that allow you to reach your target audience online.
Our customized media buying solutions are tailored to meet the needs of your business. And we’ll help connect potential customers to your website using demographic, psychographic, and geographic targeting. You can also leverage first-party data in your digital advertising strategy to get even better results with more targeted media buying campaigns.
In addition, our team of media buying specialists will continually monitor results to secure placement on sites that convert more customers for your business.
When you choose influencer marketing services from WebFX, you’ll receive access to our network of bloggers and social influencers.
Our sponsored posts will connect you with a directory of bloggers to promote your brand and help you reach your target audience online. So if you’re looking to improve your online presence and attract more customers, influencer marketing plans from WebFX can help.
No matter the digital strategy you choose, WebFX is a trusted partner. And we’ll do whatever it takes to help you earn the best possible ROI for your digital advertising campaigns.
Social media advertising
Maintaining an active presence on key social media sites through organic and paid strategies is a great way to establish relationships with customers and potential customers.
Social media plans from WebFX can help you build and maintain profiles on Facebook, Twitter, Pinterest, YouTube, LinkedIn, Instagram, Tumblr, and more. And our social media strategists know what it takes to create an online buzz around your business, engage users, and develop relationships that encourage them to purchase and become loyal customers.
We offer social media plans for various budgets, and our plans include different features such as page creation, custom graphics, and social media promotions.
Remarketing offers your business a powerful way to reconnect with past website visitors. A strategic and well-planned remarketing campaign can help your company secure additional leads, purchases, and revenue.
That’s why our experienced team invests the time to research your industry, market, products, and services. This research allows us to create hyper-targeted audiences, select high-value low-competition keywords, and optimize your bids for the best results.
Whether your company operates on a local, national, or international scale, you can take advantage of geofencing advertising. With geofencing advertising, your business can target valuable locations, like competitor storefronts, industry conferences, and must-attend tradeshows.
Then, you can market your company to users that visit these locations. It’s an advanced online marketing strategy and powerful digital marketing services that can help your business outmaneuver top competitors.
Search engine optimization (SEO)
Search engine optimization, or SEO, refers to a number of different strategies designed to boost your website’s rankings in search results for keywords and phrases related to your business.
For example, you can include keywords in strategic places on your site like your title tags, page headings, and meta descriptions. You can also create custom content that addresses questions and topics that may interest potential customers.
These things, and more, can help your site rank higher in search results, allowing more people to find out about your business.
Content marketing is one of the most effective lead generation strategies online. And creating and publishing fresh, helpful content online can establish your business as an authority in your field.
The WebFX content marketing team consists of individuals from every department, and it includes SEO strategists, copywriting managers, and graphic designers. Our content plans include infographics, branded blog posts, motion graphics, ebooks, and more.
We’ll work with your business to fully understand your industry, and we’ll help you tell your story in a way that engages site visitors and provides them with the information they need to take the next steps with your company.
Further, all of our content plans are designed to boost your website’s raking power so that more people can find your business and contact you to learn more.
Email marketing is one of the most effective and affordable digital advertising strategies, and it allows you to reach recipients right in their inboxes.
For every $1 you spend on email marketing, you have the potential to earn $44— a ROI of 4400%!
With email marketing plans from WebFX, you can interact with current and potential customers and provide them with helpful information about your business and industry. Not every email you send has to be a sales pitch. Instead, focus on how you can provide recipients with valuable information that meets their needs and helps them get acquainted with the products and services you provide.
Conversion rate optimization (CRO)
If you want to get more from your online presence, conversion rate optimization (CRO) is essential.
CRO can help you identify gaps in your conversion funnel and optimize your site and online content to reach and convert more customers.
At WebFX, our CRO experts will analyze your website and help you implement findings that allow you to get the most out of your site traffic. Sometimes minor changes on your site can result in a drastic increase in leads and revenue. And CRO can help you analyze data and optimize your site to convert more customers.
Incorporating videos on your website is a great way to engage visitors and give them an inside look at your business. And they are extremely effective for increasing conversions. In fact, adding videos to your landing pages can increase conversions by 80%!
WebFX offers a number of custom video marketing plans that can provide your customers with relevant, compelling content. Our video services include professional and creative script writing, sharp HD quality video, flawless audio, and lighting to create seamless videos for your site.
We offer video marketing plans for various budgets, so you can evaluate your options and choose the plan that’s right for you.
Podcasts are a rapidly growing digital medium, and advertising on podcasts is an excellent way to reach new audiences. According to IAB report, podcast ad revenue in the US surpassed the $1 billion milestone in 2021.
The team at WebFX can put together a podcast advertising strategy for your business that reaches the right audiences and leads to conversions. We’ll help you choose the right ad formats, the right podcasts to advertise on, and the right bidding strategies. We’ll also create high-quality ads, carefully track your campaign results, and provide transparent campaign reporting.