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What is Time to Value (TTV) and How Do You Measure It?

Marketing

Would you rather invest in a tool that takes a month or a year to start providing value for your company? The answer is clear — businesses want to choose software and tools that provide the greatest value […]

An Introduction to B2B Video Marketing

Content Marketing

In this video, Dylan from our Earned Media team will give an overview of B2B video marketing, including its benefits and some tips for doing it well. Read on to learn more! Transcript Tired of using text-based marketing strategies? […]

16 Top AI Tools for Marketers to Improve Productivity

Marketing

Fun fact: The estimated potential contribution of artificial intelligence (AI) to the global economy by 2030 is $16 trillion. If you’re a marketer who wants to stay competitive and grow your share with the help of AI tools, you know […]

Read Blog Post ~ 15 minute read

Using Ecommerce Personalization to Engage Your Customers

Marketing

In today’s competitive ecommerce landscape, it’s important to use personalization tactics to get noticed. That’s because 72% of consumers say they only engage with personalized messaging. Businesses can employ ecommerce personalization strategies to engage their customers and improve conversion […]

A screenshot of comparing periods in Google Analytics
Web Design

The 5 Best Free Website Analytics Tools in 2023

Web analytics refers to gathering and analyzing data relating to your website and online content to gain valuable insights into your user experience (UX) and your users. There is an incredible amount of different tools you can use for web […]

Read Blog Post ~ 6 minute read

The 4 Best Alternatives to Photoshop in 2023

Web Design

There are a number of open source (and completely free) programs out there that do much of what Photoshop can. In this collection, you will find 10 excellent examples of open source and free alternatives to Adobe Photoshop.

Read Blog Post ~ 6 minute read

5 PPC Budget Management Tips to Get More Bang for Your Buck

PPC

Are you spending too much or too little on your pay-per-click advertising (PPC) campaigns? PPC budget management is important for any business, from small- to medium-sized businesses (SMBs) to large enterprises. It ensures your spending is optimized and […]

Announcing TeamAI by WebFX!

WebFX News

A recent WebFX study found that 80% of marketing leaders currently use (or plan to use) AI to power their strategies!  We’re no strangers to the power of AI — whether using it to analyze data, automate processes, or optimize […]

Read "TeamAI" Now ~ 2 minute read

GA4 Migration Guide: How to Migrate to GA4

Marketing

It’s out with the old and in with the new when it comes to Google Analytics (GA), as many businesses tackle the large task that is GA4 migration. Google officially updated Universal Analytics (UA) to Google Analytics 4 in […]

Marketing

9 Best ChatGPT Alternatives for Businesses Like Yours

If there’s one tool that’s swept the business world off its feet in the last few years, it’s ChatGPT. In 2022, the release of this generative artificial intelligence (AI) tool caught the interest not only of businesses, but of regular […]

Read Blog Post ~ 8 minute read
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