11 PPC FAQs That Every New Advertiser Should Ask
Curious about pay-per-click (PPC) advertising? You’re not alone.
Around 65% of small-to-midsized businesses (SMBs) invest in PPC campaigns, making it one of the most popular digital marketing strategies. If you’re looking to become a part of that group (and get in on PPC’s impressive 2:1 return on investment), this PPC FAQ can help you get started.
Keep reading to get answers to your biggest PPC questions!
P.S. If you want to stay in-the-loop about pay-per-click advertising, from the latest strategies to the newest updates, sign up for Revenue Weekly. Join today, and receive your first compilation of marketing and advertising stories.
What Are Local Services Ads? | Answers to Your LSA Questions
Transcript:
If you run a service business, listen up! Google has a tool called Local Services ads that can have a massive impact on your business’s lead generation efforts. But what are Local Services ads? Keep watching to find out!
[Video] Don’t Scare Away Web Traffic | Secure Your Website
Transcript: Alright, everyone, you know what time it is? Scary story time.
It was a dark and stormy…you know what, let’s skip past that…
You type your website into the address bar in your browser. You hit enter.
You look up at the URL and right next to it are two words that you’ve only seen in your nightmares: not…secure.
Okay, I guess that’s only scary for me.
SEO Maintenance: Everything You Need to Know (And Do)
You know that search engine optimization (SEO) matters.
After all, more than 90% of online experiences begin with a search engine, with the top-ranking website receiving 33% of all search traffic. You need that number one spot to succeed, and routine SEO maintenance can help you earn it and keep it.
What is SEO maintenance, though, and how does it keep your strategy functioning at peak performance?
Keep reading, because this SEO maintenance guide covers everything you need to know (and do) to maintain and even improve your SEO rankings. If you have questions about professional SEO maintenance, contact us online or call 888-601-5953 to chat with an experienced strategist!
Is Your Website a Failure? 3 Reasons Sites Fail (And How to Save Yours)
Traffic isn’t great, online sales are even worse, and let’s not talk about the lack of phone calls.
Everyone, including you, is wondering the same thing — is your website a failure? Not yet, and not if you have anything to say about it. While a failing website can seem like a problem without a solution, that’s not the case.
Plenty of factors can cause website failure, from a slow speed to poor design, but rest assured — your website isn’t past the point of no return. Whether with the help of your design and development team or the assistance of an agency that specializes in website failure, you can bring your website back to its former glory.
Are you ready to fix your site? Keep reading to learn about the three factors behind a failing website and how to make them nonexistent. Plus, see three real-life examples from companies like Target and Myspace.
If you need to chat one-on-one about your site’s troubles, contact us online or call us at 888-601-5953!
See Inside WebFX September 2019: Pumpkin, Spice & Everything Nice
