Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
Rated 4.8/5 stars on G2
Rated 4.9/5 stars on Clutch
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
AI Media Mixed Modeling Services for Revenue Forecasting & Media Optimization
Forecast revenue, optimize media spend, and improve marketing ROI with WebFX’s AI media mixed modeling services. Using unified online and offline data, our AI MMM services provide the insights needed to make smarter budget allocation and channel investment decisions.
What do your media mixed modeling services include?
Get a preview of our full-service media mixed modeling services:
- Dedicated account management team
- Modeling & analytics
- Data integration
- Measurement unification
- Real-time optimizations
- Forecasting & budget optimization
- AI-driven recommendations
- And more
Dedicated account management team
Dedicated account management team
Competing for internal stakeholders’ time isn’t a problem with our solutions, which provide brands with a dedicated team that includes:
- Account manager
- Martech architects
- Data scientists
- AI engineers
- Digital marketing specialists
- And more
Modeling & analytics
Modeling & analytics
No matter the dataset, from marketing and sales to external and internal resources, our AI-powered MMM services provide a turn-key solution to:
- Training AI and ML algorithms
- Building a predictive model
- Quantifying investments across channels
- Simulating “what if” scenarios and recommendations
As an AI media mix modeling company, WebFX helps businesses forecast revenue, measure marketing ROI, and optimize media spend across campaigns, regions, and customer segments using predictive analytics and AI-powered modeling.
Data integration
Data integration
Delays from cleaning, validating, and processing data doesn’t happen at our media mixed modeling company because we do it for you.
The result? Data inputs you can trust to reveal patterns, opportunities, and viable next steps for growing your brand’s awareness and market share.
Measurement unification
Measurement unification
Our AI-powered media mix modeling services help businesses unify online and offline marketing data to create a single source of truth for omnichannel measurement, attribution analysis, and more confident marketing investment decisions.
With a clean, unified dataset, you’ll have the power to:
- Streamline reporting across channels
- Eliminate friction over data discrepancies
- Remove data silos across the organization
- Make data-backed decisions with confidence
Real-time optimizations
Real-time optimizations
With the power of artificial intelligence and machine learning, our team will implement MMM solutions that track data, customer and visitor behavior and interactions, marketing strategy ROI, and bottom-line growth in real-time.
This enables you to access immediate insights to inform strategic, data-driven strategy optimizations to improve your ROI and revenue growth.
Forecasting & budget optimization
Forecasting & budget optimization
As an AI media mix modeling company, WebFX helps businesses forecast revenue, optimize media spend, and make smarter budget allocation decisions. Using predictive analytics and real-time optimization, we help maximize marketing ROI across channels.
Traditional MMM vs. AI-Powered MMM
| Traditional MMM | AI-Powered MMM Services |
|---|---|
| Historical reporting | Revenue forecasting |
| Manual analysis | AI-powered insights |
| Post-campaign optimization | Real-time optimization |
| Limited scenario planning | “What-if” simulations |
| Channel-specific analysis | Omnichannel measurement |
AI-driven recommendations
AI-driven recommendations
You’re looking for answers — not more questions. At WebFX, we make understanding your data (and its predictions for the future) easy across roles, like:
- C-Suite
- Director
- Managerial
- Specialist
- Operational
The result? Your team can act with confidence — and fast.
And more
And more
Learn more about our client-exclusive technology platform:
Transparent Pricing for AI Media Mix Modeling Services
Make smarter business decisions at faster speeds (and higher accuracy) with WebFX, a Google Meridian Partner that leverages its award-winning RevenueCloudFX technology to provide AI media mix modeling services.
AI Media Mixed Modeling Software Starting At
via RevenueCloudFX
Data-Driven Digital Marketing
RevenueCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.
With 20+ different features, this client-exclusive platform makes it easier than ever to track digital marketing performance and make strategic decisions.
20%
$500K+
1+ billion
20%
$500K+
1+ billion
Your search for AI-powered media mixed modeling services ends here
When your company partners with WebFX, an AI media mixed modeling agency trusted across industries, you get:
Unified measurement
End the internal debates and get a unified dataset with RevenueCloudFX, our award-winning revenue acceleration platform.
Marketplace experts
Get more than an account management team — get a team filled with experts in your industry, plus media mixed modeling pros.
Revenue forecasting
See what’s coming on the horizon with accurate revenue forecasting powered by your historical data and what’s happening today.
Leading AI models
Access insights, forecasts, and more from the industry’s most trusted AI models, from ChatGPT to Gemini.
Solving key challenges for businesses
When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results.
“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”
Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business.
“Web traffic is up well over 100% and our marketing qualified leads are more than double what they were before our WebFX engagement.”
Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles!
“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”
Unlock a 25% greater marketing ROI with industry leaders
- Dedicated account manager, interfacing with a team of 750+ digital marketing experts
- RevenueCloudFX access for optimizing, measuring, and reporting ROI
- In-depth analysis of your business goals, industry, and competitors
- In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
- One or two team members trying to keep up with fast-paced marketing advancements
- Analytics suite for measuring and improving campaign performance
- S.M.A.R.T. goals, but limited resources needed to execute
- Reporting roadblocks leading to project delays and wasted spend
Typical Marketing Agency
- Dedicated account manager responsible for strategy, but will need your help implementing solutions
- Third-party tracking and analysis with subscription costs passed to you
- Cookie-cutter checklists and solutions for optimizing your campaigns
- Regular, but unreliable support when issues arise with your account
Get an AI media mixed modeling solution built around you
Nothing is cookie-cutter about your brand — or its marketing strategy. That’s why our AI media mixed modeling company builds all our solutions custom.
You’ll receive a plan based on your brand and what makes it unique, from its tech stack and size to its industry and target market.
Your industry
Your industry
With a team of 750+ professionals and a history spanning more than two decades, our media mixed modeling agency has served brands across industries, allowing us to become expert consultants that understand your market’s challenges, jargon, and more.
Industries we’ve served include:
- Retail
- Telecommunications
- Finance
- Tech
- And more
Your business size
Your business size
No matter the number of departments or stakeholders, we’ve seen it all while serving national and international brands. As your partner, we’ll help your team navigate the process of creating a unified dataset from years of data, as well as educating other stakeholders.
Your target market
Your target market
Whether your brand serves the B2B or B2C market (or both), we’ll help your team build an effective model for predicting performance across markets and their individual channels and strategies, so you can make decisions that pay-off in the short- and long-term.
FAQs about AI media mixed modeling services
What are AI media mixed modeling services?
AI media mixed modeling services use artificial intelligence to help businesses predict the impact of different mediums (online, offline) and channels (search, print) on their revenue streams.
For businesses that want expert guidance alongside that prediction, marketing mix modeling consulting bridges the gap between raw forecasts and confident, strategic decisions.
How much do WebFX’s AI media mixed modeling services cost?
WebFX’s AI media mixed modeling services start at $3,000 per month. For the most accurate pricing, contact us online for a customized quote.
What level of involvement do you require from clients?
At WebFX, we’re looking to be the easiest part of your day. While we’ll often require some time upfront to ensure data access and verify expectations, ongoing, we’ll require limited time from your team.
How does AI media mix modeling optimize media budgets?
WebFX’s AI media mixed modeling services implement real-time budget optimization to ensure your ad and marketing budgets are always set to the amount that will give you the highest return on investment. By training AI and ML algorithms on your marketing and sales data, our team builds predictive models that quantify investments across channels and simulate “what if” scenarios so you can confidently allocate spend before committing to it.
What is omnichannel measurement in media mix modeling?
Omnichannel measurement gives your business a single source of truth for both offline and online performance, from trade show booths to pay-per-click ad campaigns. With WebFX’s AI media mixed modeling services, you get a clean, unified dataset that eliminates data silos, removes friction over discrepancies, and streamlines reporting across every channel your brand touches.
How does AI media mix modeling forecast revenue?
WebFX’s AI media mixed modeling services use omnichannel forecasting and sales predictions to show you where you’re heading and how you’re pacing toward your goals. By training models on your historical marketing and sales data alongside real-time inputs, our team delivers accurate revenue forecasts that give your C-Suite, directors, and specialists the confidence to act fast on both short- and long-term business decisions.
Explore WebFX Pricing for AI Media Mix Modeling Services
Ready to accelerate your business performance? Contact us online!
Combines disjointed customer data into unified customer journeys enriched with additional purchased data fields for real-time audience segmentation Benchmark lift: 20% For audiences which sync to revenue driving marketing automation tools Bulk upload CRM closed lead data for reporting and deduplicate existing clients from new lead reporting Options such as MQL, SQL, Won/Lost to refine lead generation machines and audience segmentation Marketing + Sales CRM with Integrated Marketing Channel Attribution for Closed-Loop ROI Our proprietary CRM software that powers over $600 million in annual sales for clients Connect with your CRM contacts with 1-to-1 via text messages. Included # of outbound SMS/month for each Nutshell seat Onboarding with a Nutshell CRM Subject Matter Expert (SME) from the Nutshell team will provide demos, build CRM workflow/pipeline stages. The set up, ongoing monitoring, & debugging of data pipelines to send offline conversions to Google, YouTube Ads, Bing, and/or Microsoft Ads to improve their machine learning algorithm for your campaigns, saving you ad spend budget and accelerating new customer acquisition. (Minimum of 25-30 conversions per month needed) The set up, ongoing monitoring, & debugging of data pipelines to send contacts to Google, YouTube Ads, Bing, and/or Microsoft Ads to create lookalike and/or custom audiences. (Minimums differ per platform, but typically 1,000 active contacts are needed to use an audience) Bidirectional CRM connection to append marketing data [4 fields total: source, medium, utm_parameters, and notes (to include: entry page, link to full lead journey/call transcript)] to CRM leads, and query back lead status and revenue for Customer360FX Contacts and Automated Audiences Bidirectional CRM connection to create New leads in CRM tracked by RevenueCloudFX, and query back lead status + revenue for Customer360FX and Automated Audiences Additional data connectors such as supported LiveChat, Paid Advertising, & Ecommerce platforms that sync data into RevenueCloudFX Additional data connectors such as supported LiveChat, Paid Advertising, & Ecommerce platforms that sync data between RevenueCloudFX and the original Martech tool. Additional data connectors for supported ERPs + Accounting systems such as NetSuite, Sage, Quickbooks, FreshBooks, Clover, etc. Data pipeline consultant and engineering time spent building new pipelines or customizing existing IntegrationsFX data pipelines for custom client requirements. Identity resolution for B2B visitors with basic data enrichment to support sales teams and smarter marketing automation campaigns Benchmark lift: 20% 3rd party data purchased from leading providers to enrich missing or incomplete firmographic data points such as Location, Industry, Number of Employees, Domain and Annual Sales. Access professional profiles, including job title, work experience, education, LinkedIn profile, etc. Includes The ability to export resolved professional contacts. Contact info for ICPs working at the companies that visit your website. Average match rate of ~35% of resolved from anonymously resolved companies visiting your website, who have buying intent ProspectorFX allows you to search and filter for prospective new customers from a database of over 400 million profiles based on your ideal customer persona. Use credits to reveal the phone, email, and social touchpoints of your most desired matches. Omnichannel lead journey tracking and scoring for form submissions, live chats, and microconversions. Automatically filters leads from blacklisted IP addresses Close more leads in less time with lead scoring customized to your business Automated call tracking + recording for ROI measurement Channel-specific call tracking numbers Caller location for Automated Audience Creation Enhanced firmographic + demographic data for Automated Audience Creation such as age, employer, occupation, home value, social media profiles, etc. Caller and agent sentiment analysis and intent powered by Google AI Enhanced firmographic and demographic data to enrich incoming leads (including list uploads) for sales support and marketing segmentation. LeadScorerFX Pro utilizes data Enrichment fields for Enhanced lead scoring calculations and measurements. ROI + CPL Dashboarding with automated ad spend tracking for cost per lead analysis per MROI Channel Multi-device programmatic advertising based on CRM and visitor data Benchmark lift: 8% increase in closed sales Competitor website changes tracking and strategy monitoring Location data accuracy reports for increasing maps visibility Benchmark lift: 12% increase in local leads On-demand email sending with real-time audience syncing from Customer360FX Benchmark lift: 16% increase in leads Drag n drop page builder to rapidly deploy high converting landing pages Benchmark lift: 11% increase in leads Real-time insights to which content types provide the highest value for your website. IBM Watson-powered, SEO content creation and evaluation tool to outrank competitors Benchmark lift: 10% increase in organic traffic User intent for content marketing search engine ranking analysis powered by IBM Watson Benchmark lift: 8% increase in organic traffic Customize demographic & firmographic audience journeys Benchmark lift: 11% increase in conversions Boost your online credibility and local leads, and gain visibility to customer experiences through this review collection software.
Features Foundation Data Professional Innovator Innovator VIP
Customer Data Platform
Customer360FX Unified Customer Journeys + Automated Segmentation ✓ ✓ ✓ ✓
First-Party Data Profiles Up to 20,000 contacts / 160,000 emails/mo Up to 50,000 contacts / 400,000 emails/mo Up to 100,000 contacts / 800,000 emails/mo Up to 250,000 contacts / 2,000,000 emails/mo
CSV Upload ✓ ✓ ✓ ✓
Lead Statuses ✓ ✓ ✓ ✓
Nutshell Pro 10 Pro Nutshell seats 20 Enterprise Nutshell seats 40 Enterprise Nutshell seats 80 Enterprise Nutshell seats
150 outbound SMS per user, for a shared pool of up to 1,500 per month for your 10 users 150 outbound SMS per user, for a shared pool of up to 3,000 per month for your 20 users 150 outbound SMS per user, for a shared pool of up to 6,000 per month for your 40 users 150 outbound SMS per user, for a shared pool of up to 12,000 per month for your 80 users
Nutshell Onboarding
Up to 4 hours of CRM Onboarding Support & Consulting Up to 4 hours of CRM Onboarding Support & Consulting Up to 6 hours of CRM Onboarding Support & Consulting Up to 12 hours of CRM Onboarding Support & Consulting
SchedulerFX automated calendar booking system Up to 10 Calendars Up to 20 Calendars Up to 40 Calendars Up to 80 Calendars
– IntegrationsFX Conversion Based Smart Bidding Available to WebFX Paid Search Clients Available to WebFX Paid Search Clients Available to WebFX Paid Search Clients Available to WebFX Paid Search Clients
– IntegrationsFXLookalike + Custom Audiences Continually Updated Available to WebFX Paid Search Clients – Up to a total of 15 audiences Available to WebFX Paid Social Clients – Up to a total of 30 audiences Available to WebFX Paid Social Clients – Up to a total of 50 audiences Available to WebFX Paid Social Clients – Up to a total of 100 audiences
– IntegrationsFX CRM: Attribution, Closed-Loop Reporting, and Audience Segmentation ✓ ✓ ✓ ✓
– IntegrationsFX CRM: New Contact Creation ✓ ✓ ✓
IntegrationsFX: Additional Unidirectional Data Pipelines
Up to a total of 2 Unidirection IntegrationsFX Data Pipelines
Up to a total of 4 Unidirection or Bidirectional IntegrationsFX Data Pipelines
Up to a total of 7 Unidirection or Bidirectional IntegrationsFX Data Pipelines
Up to a total of 15 Unidirection or Bidirectional IntegrationsFX Data Pipelines
IntegrationsFX: Additional Bidirectional Data Pipelines Yes – Up to a total of 4 Unidirection or Bidirectional IntegrationsFX Data Pipelines Yes – Up to a total of 7 Unidirection or Bidirectional IntegrationsFX Data Pipelines Yes – Up to a total of 15 Unidirection or Bidirectional IntegrationsFX Data Pipelines
– IntegrationsFX ERP Closed-Loop Reporting + Audience Segmentation Yes – Up to a total of 4 Unidirection or Bidirectional IntegrationsFX Data Pipelines [Excludes Enterprise ERP Integrations] Yes – Up to a total of 7 Unidirection or Bidirectional IntegrationsFX Data Pipelines [Excludes Enterprise ERP Integrations] Yes – Up to a total of 15 Unidirection or Bidirectional IntegrationsFX Data Pipelines including Enterprise ERPs such as Oracle E-Business Suite, SAP, ADP Wisely, and Microsoft Dynamics Business Central
– IntegrationsFX | Data Warehouse Synchronization Integration: AWS Redshift, Snowflake, BigQuery, etc By Quote
Pipeline Consulting & Engineering Time Up to 25 hours / year Up to 50 hours / year
Measurement, Insights + ROI
CompanyTrackerFX ✓ ✓ ✓ ✓
– Standard Company Enrichment ✓ ✓ ✓ ✓
New Contact & Prospect Lookup (Monthly Credits) Total of 10 credits per month
(5 for ProspectorFX & 5 for CompanyTrackerFX Pro) Total of 300 credits per month
(Flexible allocation between ProspectorFX & CompanyTrackerFX Pro) Total of 800 credits per month
(Flexible allocation between ProspectorFX & CompanyTrackerFX Pro) Total of 2,000 credits per month
(Flexible allocation between ProspectorFX & CompanyTrackerFX Pro)
– CompanyTrackerFX Pro: Employee Resolution ✓ ✓ ✓ ✓
– ProspectorFX: Contact & Company Search ✓ ✓ ✓ ✓
LeadManagerFX ✓ ✓ ✓ ✓
Advanced Spam Filtering ✓ ✓ ✓ ✓
LeadScorerFX Standard ✓ ✓ ✓ ✓
CallTrackerFX: Tracked Monthly Calls 1,250 calls tracked / mo 2,500 calls tracked / mo 5,000 calls tracked / mo 10,000 calls tracked / mo
CallTrackerFX: Unique Call Tracking Numbers 25 unique numbers 50 unique numbers 75 unique numbers 150 unique numbers
Standard Call Enrichment ✓ ✓ ✓ ✓
Enterprise Call Enrichment ✓ ✓ ✓
AIConversationsFX 
✓ ✓ ✓ ✓
DataEnrichmentFX: Enriched Contacts & Leads ✓ ✓ ✓ ✓
– Contact & Lead Enrichment: Web Leads, Callers, Contacts, & Email Lists (Monthly Enrichments) Up to 2,000 enrichments / mo Up to 5,000 enrichments / mo Up to 15,000 / mo Up to 40,000 / mo
– B2B-to-B2C Secondary Email Resolution & B2C-to-B2B Secondary Email Resolution ✓ ✓ ✓ ✓
– B2C CallTrackerFX Leads: Reverse Phone # Lookup ✓ ✓ ✓ ✓
LeadScorerFX Pro ✓ ✓ ✓
MROIDashboardFX ✓ ✓ ✓ ✓
Revenue Acceleration & Forecasting
AdTechFX Yes – Available for WebFX Paid Search and Paid Social Clients Yes – Available for WebFX Paid Search and Paid Social Clients Yes – Available for WebFX Paid Search and Paid Social Clients Yes – Available for WebFX Paid Search and Paid Social Clients
PlaybookFX
Big data insights & PredictionGeniusFX forecasts identify the most effective path for revenue growth✓ ✓ ✓ ✓
CompetitorSpyFX: Up to 5 Competitors Tracked ✓ ✓ ✓ ✓
LocalFX ✓ ✓ ✓ ✓
EmailMarketingFX Sending to up to 20,000 Contacts, with unlimited emails sent to each Contact, included in plan Sending to up to 50,000 Contacts, with unlimited emails sent to each Contact, included in plan Sending to up to 100,000 Contacts, with unlimited emails sent to each Contact, included in plan Sending to up to 250,000 Contacts, with unlimited emails sent to each Contact, included in plan
FunnelsFX ✓ ✓ ✓ ✓
ML, Smarter Content & Buyer Journey
ContentAnalyticsFX ✓ ✓ ✓ ✓
ContentGeniusFX ✓ ✓ ✓ ✓
DeepLearningFX 5 reports / mo 10 reports / mo 25 reports / mo Unlimited reports
PersonalizeFX Up to 15 demographic, firmographic, or audience segments can be personalized Up to 30 demographic, firmographic, or audience segments can be personalized Up to 60 demographic, firmographic, or audience segments can be personalized Unlimited demographic, firmographic, or audience segments can be personalized
ReviewAccelerationFX Up to 3 locations Up to 5 locations Up to 10 locations Up to 25 locations
Personalized Onboarding & Martech Strategy
Contacts imported from legacy software systems ✓ ✓ ✓ ✓
Onboarding + performance implementation w/ Strategic Martech Specialist 3 calls during first year onboarding
and up to 10 hours of consulting, auditing, implementation and setup 3 calls during first year onboarding
and up to 15 hours of consulting, auditing, implementation and setup 4 calls during first year onboarding
and up to 20 hours of consulting, auditing, implementation and setup 4 calls during first year onboarding
and up to 30 hours of consulting, auditing, implementation and setup
Annual Martech Specialist Consultations 1 / year 2 / year 4 / year 4 / year
On-going Data Architect Support Queue Access Up to 4 hours / year Up to 6 hours / year Up to 12 hours / year Up to 20 hours / year
Dedicated Martech Expert ✓ ✓ ✓ ✓
Execution of Martech FuelFX Assets 3 per quarter / 12 per year
Standard Monthly Licensing Cost $675 $1,175 $2,500 $4,975
Existing Monthly Customer Cost $600 $975 $2,250 $4,475
WebFX has thousands of reviews praising our transparency, communication, and results.
WebFX Agency Rating
4.9/5
based on over 550 third-party reviews
