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28-year track record
Navigate (and succeed) in changing market conditions with a digital marketing partner that’s helped businesses like yours succeed for decades.
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Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
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Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

Data-Driven CRM Retargeting

MarketingCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.

With 20+ different features, this client-exclusive platform makes it easier than ever to launch targeted ad campaigns and track performance.

20%

average increase in ROI

$500K+

built-in value based on the price of similar tools

1+ billion

data points to drive your marketing decisions

Unified Digital Marketing Data

Connect disjointed data and leverage it for more effective digital marketing efforts.

  • Closed-loop reporting on customers and leads driven by digital marketing campaigns
  • Push conversion data to advertising platforms like Google to boost performance
  • Reach leads from your CRM with highly-targeted ad campaigns

Data Activation for Advertising

Leverage first-party data to reach your audience across their multi-touchpoint journey.

  • Leverage first party and third-party data to improve ad targeting
  • Drive down cost per acquisition (CPA) from ad campaigns
  • Reach qualified users on any device with multi-device programmatic ad campaigns (CPM as low as $8-$10)

Company Identification Insights

Identify companies coming to your site for better insights, sales enablement, and targeted campaigns. 

  • Identify what companies are on your site, before they fill out a form
  • Notification capabilities to give you an advantage in the sales process
  • User journey tracking to enable the sales team with prospect’s interests

20%

average increase in ROI

$500K+

built-in value based on the price of similar tools

1+ billion

data points to drive your marketing decisions

Your search for CRM retargeting services ends here

When your company partners with WebFX, you:

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Partner with a Google Premier Partner and Facebook Partner

WebFX is a certified Google Premier Partner, which means our team has passed Google Ads certification exams and stays up to date with the latest Google Ads updates. We’re also a Meta Business Partner, so we’ve proven our expertise across numerous platforms.

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Work with an experienced team

WebFX has more than 28 years of experience in digital marketing. Over the years, we’ve managed more than 650 client PPC campaigns and worked with clients across a wide range of industries.

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Get the support you need

We have a growing team of more than 500 digital marketing professionals with expertise in retargetingPPC advertising managementsocial media advertisingcopywritinggraphic designsocial media services and numerous other areas. When you work with us, you’ll have one of the world’s best digital marketing teams in your corner!

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Receive a custom strategy

With WebFX, you’ll never get a cookie-cutter strategy, because we believe a plan that’s tailored to your needs and goals provides superior results. We’ll take the time to learn about your business and put together a custom strategy.

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Get access to advanced technology

Our clients get access to MarketingCloudFX, our proprietary digital marketing platform. MarketingCloudFX includes more than 10 tools and uses IBM Watson, one of the most advanced artificial intelligence software available, to provide data-driven recommendations for your campaigns.

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Drive real results

At WebFX, our focus is on delivering results for our clients. Over the last five years, we’ve generated more than 24 million leads, managed more than 14.9 million transactions, and driven more than $10 billion in revenue for our clients.

Pricing custom to you.

Starting at $3,000 per month.

Request a Free Proposal
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Solving key challenges for businesses

Merrimack Valley Psychological Associates 5

When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results.

“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”

2XRevenue in six months

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Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business.

“Web traffic is up well over 100% and our marketing qualified leads are more than double what they were before our WebFX engagement.”

2XIncrease in website traffic and leads

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Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles!

“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”

540%Increase in leads from organic search

Unlock a 20% greater marketing ROI with WebFX’s award-winning CRM retargeting team

In-House Marketing

  • One or two team members trying to keep up with fast-paced marketing advancements
  • Analytics suite for measuring and improving campaign performance
  • S.M.A.R.T. goals, but limited resources needed to execute
  • Reporting roadblocks leading to project delays and wasted spend

Typical Marketing Agency

  • Dedicated account manager responsible for strategy, but will need your help implementing solutions
  • Third-party tracking and analysis with subscription costs passed to you
  • Cookie-cutter checklists and solutions for optimizing your campaigns
  • Regular, but unreliable support when issues arise with your account

Benefits of CRM retargeting can give you

Want to know what exactly CRM retargeting can bring to your business? There is a lot of worth to integrate CRM retargeting services into your marketing.

You’ll discover that your customer loyalty increases as their experience improves with your brand. Relevant offers and recommendations will be more accurate, and personalization will be spot on. And that’s just the beginning.

Here are the top benefits CRM retargeting can give you and why it is worth investing in to grow online.

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Enhanced ad targeting and personalization

Enhanced ad targeting and personalization

Remarketing is an excellent strategy for serving users customized ads that bring them back to your website. Using CRM data adds another layer that makes your ad targeting even more accurate and personalized.

In addition to information collected through your website, you can use data from sales calls, customer service requests, and a variety of other interactions.

By using detailed customer data, you can create customized ads that actually resonates with individuals. It will connect with their personal preferences and past behaviors. They will naturally engage more.

Once that personalization has been created, it will encourage repeat purchases and fostering loyalty. Personalized campaigns will remind the customers of their previous interactions and improve retention rates.

Focus on highly qualified leads

Focus on highly qualified leads

CRM retargeting makes it easier to focus on the leads that are most likely to convert, helping you get more return from your marketing and sales efforts. You can assess customers’ characteristics, where they are in the buyer’s journey, their previous interactions with your website or sales team, and more to determine how qualified a lead is.

You can utilize the data to give you more deeper insights into their preferences, influencing their needs, but also your marketing strategy.

Fewer lost leads and more sales

Fewer lost leads and more sales

One of the main reasons that businesses use CRM remarketing is that it drives more sales by enabling you to regain leads you may have otherwise lost. You can recover abandoned carts and unfinished transactions by reminding customers of their previous intent.

Whether a lead just started engaging with your brand or has almost completed the purchase process, you can use your CRM data to reengage in the right way at the right time to get the sale.

These customers are more likely to respond positively to your target ads, as they are already familiar with your brand. All you have done now is tailored your campaigns more accurately for them.

Increased brand awareness

Increased brand awareness

Another benefit of CRM retargeting is increased brand awareness. While this is a longer-term strategy, it can be highly beneficial, especially if you have a high average customer lifetime value (CLV).

Even if a customer does not immediately convert, repeated exposure to retargeted ads helps keep your brand top-of-mind and possible, eventual conversions.

FAQs about CRM retargeting services

What is CRM retargeting?

CRM retargeting, also called CRM remarketing, involves using your CRM data to target pay-per-click (PPC) ads to existing customers or users who have previously interacted with your brand.

CRM retargeting and web retargeting both use data to serve ads to users who previously interacted with your company by, for instance, visiting your website, clicking on your ad, or purchasing your product.

CRM retargeting takes this tactic a step further by enabling you to incorporate all the data in your CRM into your retargeting strategy. You can use both offline and online data to enable more accurate targeting.

How can you use CRM retargeting?

Your business can use CRM retargeting in many ways to drive more sales. Here are a few ways you can use your CRM data to target ads to your prospects, leads, and customers.

  • Remind users about products they viewed online or spoke about with a salesperson
  • Offer discounts and other special offers to users who abandoned their shopping carts or canceled a service
  • Pitch additional products or services to existing customers based on their past purchases
  • Provide offers for gated content based on users’ interests and stage in the buying process
  • Follow up with customers who recently purchased a product or submitted a customer service request

These are just a few ideas for how you can use CRM retargeting. Your team or a retargeting specialist can come with many more uses based on your business’s needs and goals.

How much does CRM retargeting cost?

The cost of CRM retargeting varies widely, depending on the extent of your campaigns, the services you need, and various other factors.

Many SMBs spend $100 to $10,000 on PPC advertising each month, with a portion of that amount going toward retargeting.

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