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SEO Pricing Insights: How Much Does SEO Cost in 2024?

Most businesses pay $2500 to $7500 per month for SEO, though some will spend as little as $500 or as much as $10,000 per month on search engine optimization. How much SEO costs depends on your company size, SEO pricing plan, and service provider.

METHODOLOGY: 500 U.S-BASED MARKETING AND SALES PROFESSIONALS SHARE HOW MUCH THEIR COMPANIES SPEND ON SEO.

Last updated: January 23, 2024

Preview real SEO prices and plans

Get a preview of how much SEO can cost with WebFX’s SEO plans.

Browse our prices below, or keep reading to learn more about SEO prices.

Silver Plan

$2,500 / month

  • 150 keyphrases optimized
  • 30 pages optimized
  • 6 content, outreach, UX, or CRO assets per quarter
  • 8 custom dashboards
  • Phone call, lead, and revenue tracking dashboard

Gold Plan

$5,000 / month

  • 200 keyphrases optimized
  • 40 pages optimized
  • 12 content, outreach, UX, or CRO assets per quarter
  • 8 custom dashboards
  • Phone call, lead, and revenue tracking dashboard

Diamond Plan

$8,000 / month

  • 300 keyphrases optimized
  • 60 pages optimized
  • 24 content, outreach, UX, or CRO assets per quarter
  • 10 custom dashboards
  • Phone call, lead, and revenue tracking dashboard

See full deliverables

Preview real SEO prices and plans

Get a preview of how much SEO can cost with WebFX’s SEO plans.

Browse our prices below, or keep reading to learn more about SEO prices.

Silver Plan

$2,500 / month

  • 150 keyphrases optimized
  • 30 pages optimized
  • 6 content, outreach, UX, or CRO assets per quarter
  • 8 custom dashboards
  • Phone call, lead, and revenue tracking dashboard

Gold Plan

$5,000 / month

  • 200 keyphrases optimized
  • 40 pages optimized
  • 12 content, outreach, UX, or CRO assets per quarter
  • 8 custom dashboards
  • Phone call, lead, and revenue tracking dashboard

Diamond Plan

$8,000 / month

  • 300 keyphrases optimized
  • 60 pages optimized
  • 24 content, outreach, UX, or CRO assets per quarter
  • 10 custom dashboards
  • Phone call, lead, and revenue tracking dashboard

See full deliverables

View WebFX’s SEO packages

You’ve explored SEO prices for different pricing plans, industries, and company sizes, but what about prices from an actual SEO service provider? Get a preview of what SEO costs — and what those costs include — by viewing WebFX’s SEO packages below:

FeaturesSilverGoldPlatinumDiamondEnterprise
Number of keyphrases optimized (Keyphrases with less than 1M results)Up to 150Up to 200Up to 250Up to 300Custom
Pages OptimizedUp to 30Up to 40Up to 50Up to 60Custom
Technical Website Analysis & Opportunity ReportCustom
Keyword research & selectionCustom
Keyword mapping to target pagesCustom
Title Tags & Meta descriptionsCustom
Robots.txt optimizationCustom
XML sitemap creation & submissionCustom
Quarterly Earned Media Content Assets – Content, Linkbuilding, Consulting, or CRO Assets6 Content, Outreach, UX, or CRO Assets12 Content, Outreach, UX, or CRO Assets15 Content, Outreach, UX, or CRO Assets24 Content, Outreach, UX, or CRO AssetsCustom
Google Business Profile optimization (if needed)Custom
Information architecture auditCustom
Canonicalization analysisCustom
Initial external link analysis and disavowCustom
Link redirect auditCustom
Internal linking restructuring & optimizationCustom
Duplicate content analysisCustom
Header Tags Optimized (Ex. H1s)Custom
Setup of website sitemapCustom
Image optimizationCustom
Custom 404 error page setup and optimizationCustom
Schema Implementation (JSON-LD)Custom
Google Analytics setup w/ conversion trackingCustom
Google Analytics traffic analysisCustom
Google Data Studio Reporting Dashboard Setup8 dashboards8 dashboards10 dashboards10 dashboardsCustom
Initial visitor profile reportCustom
Ongoing quarterly keyword ranking reportingCustom
Ongoing monthly traffic, goal & CPL reportingCustom
Ongoing user experience reporting (bounce rate, device category, etc.)Custom
Ongoing quarterly competitor conquest reportsCustom
Keyword rank checker access with weekly updates (if requested)Custom
Ability to check location data accuracy across 40+ local directoriesCustom
A/B Testing of SERP title & description to improve clickthroughCustom
Notification of new reviews (major review platforms)Custom
CalltrackerFX access
Learn more
Leverages
Leverages
Leverages
Leverages
Custom
Analyze your leads to project the # of leads competitors receive on a monthly basisCustom
Predict your and your competitors’ market share on a monthly basisCustom
Competitor intelligence login to view competitor dataCustom
LeadManagerFX access
Learn more
Leverages
Leverages
Leverages
Leverages
Custom
CompanyTrackerFX access
Learn more
Leverages
Leverages
Leverages
Leverages
Custom
ContentAnalyticsFX access
Learn more
Leverages
Leverages
Leverages
Leverages
Custom
Dedicated Internet MarketerCustom
Online Project Management PlatformCustom
450+ SMEs behind campaign driving resultsCustom
Website conversion analysis implementationCustomCustomCustomCustomCustom
Initial campaign investment:(Two month duration)$7,750$12,750$15,750$18,750Get Quote
Progressive monthly optimization:(6 month commitment – Subsequent 4 months)$2,500$5,000$6,500$8,000Get Quote
Need more information? Call Us: 888-601-5359
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Source data

Monthly SEO costs

Monthly SEO Cost% of Marketers
Less than $5003.89%
$501 – $1,00010.10%
$1,001 – $2,50024.61%
$2,501 – $5,00034.97%
$5,001 – 7,50013.21%
$7,501 – $10,0007.77%
More than $10,0005.44%

Monthly SEO costs by business size

Monthly SEO Cost1-10 employees11-50 employees51-250 employees251-500 employees501+ employees
Less than $50020.69%4.44%1.96%1.43%2.90%
$501 – $1,00027.59%13.33%9.80%4.29%8.70%
$1,001 – $2,50020.69%35.56%18.63%24.29%26.09%
$2,501 – $5,00010.34%24.44%48.04%42.86%30.43%
$5,001 – 7,5006.90%11.11%8.82%12.86%18.84%
$7,501 – $10,0006.90%8.89%7.84%7.14%7.25%
More than $10,0006.90%2.22%4.90%7.14%5.80%

Monthly SEO costs by service provider

Monthly SEO CostAgencyConsultantFreelancer
Less than $5002.07%4.63%4.48%
$501 – $1,00010.36%4.63%19.40%
$1,001 – $2,50025.39%24.07%28.36%
$2,501 – $5,00034.20%38.89%35.82%
$5,001 – 7,50015.03%13.89%7.46%
$7,501 – $10,0006.74%8.33%4.48%
More than $10,0006.22%5.56%0.00%

Hourly SEO costs

Hourly SEO Cost% of Marketers
Less than $50 per hour28.95%
$51-$75 per hour43.86%
$76-$100 per hour20.18%
$101-$150 per hour3.51%
$151-$200 per hour0.88%
More than $200 per hour2.63%