How Ryan Amato Painting Booked More Jobs and More Than Doubled SEO Leads

Ryan Amato Painting had the experience to win local jobs, but needed the search visibility to match. A custom SEO and PPC strategy from WebFX more than doubled their organic traffic and SEO leads, giving the team far more chances to book jobs in Eastern Pennsylvania and New Jersey. See how they did it.

120%

Increase in SEO leads

125%

Increase in organic traffic

60%

Increase in local traffic

“We have used countless marketing companies in the past, none come close to the results, level of professionalism, and communication that the team at WebFX bring. They are truly an extension of our company, always looking for ways that we can outpace our competition.”

Ryan Amato Painting

Before WebFX

Strong painting experience did not translate into visibility in search results.
A previous marketing partnership did not deliver the results the team expected.
A limited local search presence made it hard to reach a larger audience and get more jobs on the books.

After WebFX

Stronger search visibility put the business in front of local customers looking for painting services.
A more trusted local presence helped the brand stand out from competitors.
A responsive marketing partner works as an extension of the team and keeps the business moving ahead of the competition.

ryan amato

Ryan Amato Painting provides interior and exterior painting and epoxy floor services for homeowners and businesses in Eastern Pennsylvania and New Jersey. From residential refreshes to commercial spaces, the team helps customers revamp their structures’ appearance with professional workmanship.

WebFX Approach

SEO to win local searches

To put Ryan Amato Painting in front of local customers, WebFX built a custom SEO strategy that included:

Local keyword research: WebFX researched local home service keywords and targeted the ideal terms across the site’s content, so the business could compete for searches from homeowners and businesses in its service area.
On-page optimization: WebFX optimized on-page elements to lift rankings in high-value search results.
Content and competitor insights: Custom-written blog content expanded the site’s structure, while competitor analyses revealed gaps in keyword usage and showed which trust signals to highlight for potential customers.

PPC to convert more clicks

Ryan Amato Painting also wanted to reach more users and stand out in search results, so WebFX added a custom PPC strategy that included:

Custom landing pages: WebFX built landing pages designed to move visitors through the sales funnel with every click.
Budget optimization: WebFX focused ad spend on high-volume, low-cost keywords that drive conversions.
Competitive ad copy: WebFX wrote ads that highlight Ryan Amato Painting’s unique selling propositions.

“Working with WebFX has been an absolute game-changer for our business! From the very start, the team has been incredibly professional, proactive, and committed to our success. Our account manager, Hannah, deserves a special shoutout — she’s been phenomenal! Her attention to detail, responsiveness, and creative problem-solving have made every step of the process seamless.”

Results