Discover The B2B PPC Agency Behind $10 Billion in Revenue
What Does a Top-Rated B2B PPC Agency Do for Me?
By partnering with a B2B PPC company like WebFX, you’ll get a custom PPC strategy that drives growth and boosts your bottom line.
Our B2B PPC company helps your business:
- Boost brand visibility
- Improve company tracking and retargeting
- Generate immediate results
- Enhance lead generation
- Control ad spend
- Return on investment (ROI)
- Gain a competitive advantage over big brands
Check out more beneficial ways our PPC services for B2B companies can help you reach your business goals and grow your bottom line!
1. Increase traffic to your website
PPC can boost website traffic by placing ads at the top of results and relevant platforms, ensuring that your ads are seen by companies who are actively searching for related products and services.
2. Generate more leads
Using B2B PPC, you can generate more leads by targeting specific keywords and demographics to reach your ideal companies and businesses that are likely to convert
Additionally, PPC allows for precise tracking and analytics, enabling continuous optimization of campaigns to improve lead quality and quantity.
3. Reach your most qualified audience
WebFX uses over 1 billion data points from our in-house software, MarketingCloudFX, to target companies and businesses who are most likely to become customers or clients.
From launching retargeting ads to companies who previously visited your website to running ads on Google that display at the top of the results when a business searches for your products or services, our PPC agency for B2B companies can do it all.
4. Gain a competitive advantage
PPC allows you to gain a competitive advantage by allowing your ads to appear at the top of search results, ensuring your brand is visible even in a highly competitive market.
Create bottom-line impact with our B2B PPC company
“WebFX has always worked really hard to make sure that we’re getting what we need out of the partnership.”
The results
- 236% increase in website sessions
- 131% increase in contact form submissions
The strategies
SEO
PPC
Social media
Web design
Powerful Data Activation for PPC
MarketingCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.
This powerful, client-exclusive data suite allows PPC clients to regain control of paid advertising targeting, all while improving tracking and ROI reporting.
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What Our B2B PPC Agency Will Take Off Your Plate
In-dept keyword research
To select the most effective keywords to drive qualified traffic and leads.
Ad creation and design
To create compelling ad copy and visuals to engage your target audience.
Bid management
To ensure optimal ad placement while staying within your budget.
Campaign optimization
To continuously adjust and refine campaigns to maximize ROI.
Competitor analysis
To identify tactics and opportunities to outshine the competition.
Ongoing tracking
To track revenue and ROI generated from your ad campaigns.
A/B Testing
To determine the best-performing ads and ensure maximum results.
Ad copywriting
To engage and convert your audience
And more!
Why We’re Rated Almost 5 Stars Based on
1,100+ Reviews
Why trust us over other B2B PPC agencies? It’s a good question to ask. And we have the answers. Here are just a few things our clients rave about!
Years of Experience
Partner with a PPC agency that will bring over more than 25+ years of experience to your campaign. You’ll get a marketing team that knows all the ins and outs of PPC and can apply that expertise to your campaigns to boost them to new heights.
Proven results
We are an industry leader in PPC marketing with over 24 million in leads over the past 5 years, earning over $10 billion in revenue for our clients. Our unmatched expertise, cutting-edge strategies, and data-driven insights ensure every campaign is optimized for maximum efficiency.
Dedicated team
With a dedicated marketing team of over 500 advertising experts with 28 years of experience, we bring unmatched expertise, industry insight, and proven strategies to every project. Our team has successfully navigated the evolving landscape of advertising and marketing, delivering measurable results and driving growth for businesses of all sizes.
155 marketing awards
Our exceptional track record reflects our commitment to innovation and outstanding results. Partner with us and tap into our award-winning expertise to drive impactful PPC campaigns that stand out from the competition.
Unlock everything you need (and nothing you don’t with our B2B PPC agency’s services
PPC Management PPC Consulting Remarketing Enterprise PPC Ecommerce PPC
B2B PPC Company FAQs
Get answers to FAQs about B2B PPC agencies now:
Does PPC work for B2B?
Yes! PPC is a great option for B2B because it lets you target your audience precisely. You can choose all the demographics of your audience and the more you know about them, the more focused your advertising can be. The trick with B2B isn’t to do a broad campaign, but to rather focus on a smaller audience, that is 100% all your audience. The conversion rates will be a lot higher because your audience is correct.
What is B2B PPC?
Business-to-business pay-per-click, or B2B PPC, is a digital advertising strategy where businesses use paid ads to target other businesses rather than individual consumers.
These ads typically appear on platforms like Google, LinkedIn, or Bing, and are designed to reach decision-makers searching for business-related products or services.
How does B2B PPC work?
B2B PPC works by targeting ads to businesses and professionals through search engines or social media platforms using specific keywords and advanced audience targeting. These ads are created to address business pain points and direct potential clients to landing pages for lead generation.
Campaigns are continuously monitored and optimized through performance metrics like click-through rate and conversion rate.
What is a B2B marketing agency?
B2B marketing agency are solely focused on bridging the gap between businesses and businesses. They are experts in creating content that speaks to those niche industries. They are gurus at targeting specific audiences of certain decision-making levels, for businesses. Not only that, but they have the experience and the knowledge of how to create those connections between you and your audience.
WebFX isn’t an exclusive B2B marketing agency, but we do have premium experience as a large quantity of our clients are B2B.
What are the most popular PPC platforms?
The most common PPC platforms are popular due to their high traffic.
Some of the most common platforms used are :
- Google Ads: This is the largest and most widely used PPC platform. It is known for displaying ads on Google search results, YouTube, and across the Google Display Network.
- Bing/Microsoft Ads: Similar to Google Ads, this platform shows ads on Bing, Yahoo, and partner sites. Bing offers low competition and cost-per-click ads for certain industries.
- Meta Ads: Offers highly targeted PPC campaigns on Facebook, Instagram, and Messenger, allowing advertisers to reach specific demographics and interests.
- LinkedIn Ads: Ideal for B2B marketing, LinkedIn allows businesses to target by job title, industry, and company size, making it effective for professional and business audiences.
- YouTube Ads: This platform offers video-based PPC advertising, displaying ads before or during YouTube videos as well as in search results.
How much do B2B PPC services cost?
On average, PPC services cost between $100 – $10,000 per month from a marketing agency. This cost usually includes ad spend and the cost of the management services. Most agencies charge for PPC campaign management services as a percentage of ad spend, but may also charge a flat fee.
What do PPC services include?
PPC deliverables are based on the service provider, as well as the plan selected. Most PPC management services include search engine advertising as well as keyword targeting, keyword research, bid management, and routine reporting.
Why hire a B2B PPC agency?
Hiring a PPC agency provides expertise and efficiency, helping you drive better results for your advertising spend. Most agencies bring specialized knowledge in keyword research, ad creation, and optimization to ensure your campaigns are targeted, relevant, and high converting. Agencies also offer continuous monitoring, performance analysis, and adjustments to maximize ROI.
With access to the latest tools and industry trends, a PPC agency can stay ahead of the competition and drive more qualified leads to your business.