Remarketing Services for Driving Conversions & Sales
WebFX provides competitive remarketing services that bring paying customers back to your business. With hundreds of successful pay-per-click (PPC) campaigns, our 500+ digital marketing specialists provide exceptional results and unparalleled experiences for our clients. Discover how our industry-leading remarketing services can help your business earn more from the web.
Explore remarketing services & PPC plans
$600 / month
$100 – $5,000/month ad spend (paid to networks)
Google PPC Network
Campaign development, strategy, copywriting, testing
$975 / month
or 15% of ad spend, whichever is higher
$5,000 – $30,000/month ad spend (paid to networks)
AdTechFX: 3rd party audience targeting, account-based retargeting, CRM pipeline retargeting
1 FunnelsFX landing page template (includes setup)
12% of ad spend / month
Plus $250 / mo. platform fee
$30,001+/monthly ad spend (paid to networks)
4 lite display ad creative sets
15-second CTV commercial
Remarketing Services That Maximize Your Revenue
Remarketing offers your business a powerful tool for increasing your revenue and growing your company. That’s because people who see retargeted ads are 70% more likely to convert, whether by buying your product or contacting your team.
With remarketing services from WebFX, your business can make the most of remarketing.
From the expertise of our team to the artificial intelligence of our client-exclusive software, MarketingCloudFX, our remarketing company makes it possible for your business to launch a competitive remarketing campaign capable of driving sales, leads, and revenue.
“WebFX’s PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
PRIVATE LIBERAL ARTS COLLEGE
Remarketing services pricing
At WebFX, we’re 100 percent transparent when it comes to pricing for our remarketing services. Below, you can explore our remarketing services to find the best package for your business and goals. If you need help selecting a package, contact us online for help!
|Ad Spend Limit||$100 – $5,000/month ad spend (paid to networks)||$5,000 – $30,000/month ad spend (paid to networks)||$30,001+/monthly ad spend (paid to networks)|
|Initial Optimization||$1,200 (First Month’s Management including Campaign Restructure)||$2,250 (First Month’s Management, including Campaign Restructure, Creative Development)||$5,800 (First Month’s Management, including Campaign Restructure, Creative Development)|
|Progressive monthly management cost:||$600||$975 or 15% of spend, whichever is higher||12% of ad spend +$250/mo. platform fee|
|Google PPC Network|
|Google Local Services Ads|
|Bing PPC Networks|
|Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)|
|Google customer match & audience match|
|Google Shopping Management|
|AdTechFX Programmatic Advertising powered by MarketingCloudFX|
|– 3rd Party Audience Targeting|
|– Account-Based Retargeting|
|– CRM Pipeline Retargeting|
|500+ SMEs behind campaign driving results|
|Initial campaign development & strategy|
|Advanced keyword research and selection||2,000 Keywords||10,000 Keywords||10,000 Keywords|
|Ad campaign copywriting|
|Ad copy performance testing|
|Ongoing keyword development and tweaking|
|Dynamic keyword insertion into ads|
|Google analytics integration & goal tracking|
|Strategic bid management|
|PPC account settings monitoring (Ex. Geotargeting)|
|Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)|
|Up to two personal consultations per month|
|Monitoring clicks, conversions and click fraud activity|
|Setup and management of rule based bidding|
|International PPC campaign management (Addtl. fees may apply)|
|Setup of 1 FunnelsFX Landing Page template|
|Lite Display Ad Creative||2 sets rapid display ads – 16 ads total (8 images per set)||2 sets of custom layout display ads – 16 ads total (8 images per set)|
|Connected TV Commercial Ads||N/A||1 15-second rapid ConnectedTV ad||1 set of Custom TV ads 15-30 seconds with voiceover (2 videos total)|
|Audio Commercial – Coming Soon!||N/A||1-3 FuelFX Assets or Bring Your Own||1-3 FuelFX Assets or Bring Your Own|
|International Campaigns (SEM Only) – Each additional language monthly management cost:||$275||$275|
|Monthly performance & analysis reporting|
|Website conversion analysis reporting|
|Omni-channel customer journey tracking and reporting|
|Federated Ad CLID Pool for tracking calls to specific paid ad campaign||Shared pool (Up to 25 concurrent Paid Advertising visitors)||Shared pool (Up to 50 concurrent Paid Advertising visitors)|
|IntegrationsFX: Conversion Based Smart Bidding||Included with |
|Included with |
|IntegrationsFX: Lookalike + Custom Audiences||Included with |
|Included with |
|Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors||$100/month||$100/month||$100/month|
|Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors||$400/month||$400/month||$400/month|
|Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included||$600/month||$600/month||$600/month|
|Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included||$750/month||$750/month||$750/month|
|B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included||$1,200/month||$1,200/month||$1,200/month|
|Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits||$900/month||$900/month||$900/month|
|ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds||$150/month||$150/month||$150/month|
|ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing||$300/month||$300/month||$300/month|
|ConnectedTV – Rapid CTA Layout Video Ad – 30 seconds||$200/month||$200/month||$200/month|
|ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds||$300/month||$300/month||$300/month|
|Social Media PPC Advertising||$900/month||$900/month||$900/month|
|Landing page performance testing||$1,500/month||$1,500/month||$1,500/month|
|Translation Services||By Quote||By Quote||By Quote|
|Website conversion analysis implementation||By Quote||By Quote||By Quote|
Need more information? Call Us: 888-601-5359
|GET STARTED||GET STARTED||GET STARTED|
Budget over $50k/mo? Check out our enterprise campaign management offerings for campaigns from $50k-$2m/mo in ad spend.
What are remarketing services?
Remarketing services enable you to promote your business through online advertising to users who previously interacted with your site. You can remarket to users across various channels, from the Google Display Network to social media platforms. Digital marketing agencies provide remarketing services and often create your remarketing audience as well as launch and manage your campaign.
Our digital marketing campaigns impact the metrics that improve your bottom line.See More Results
WebFX has driven the following results for clients:
In client revenue
Leads for our clients
Client phone calls
5 useful ways to use remarketing services to your advantage
Curious about the ways your company can use remarketing services? With hundreds of PPC campaigns managed, our digital marketing specialists have developed several creative ways to use remarketing to your advantage.
Five remarketing examples include:
- Limited-time discounts for users that abandoned their shopping carts
- Reminders for specific products, positions, or services viewed
- Exclusive offers for gated content
- Event promotions for users within a particular radius
- Offers for users that canceled a service
For your business, your dedicated account manager can come up with even more creative ideas!
Why invest in professional remarketing services?
Professional remarketing services, like those from WebFX, offer your business several advantages:
Recapture valuable users
Remarketing provides your company a second chance at convincing a user to purchase your product, contact your team, or sign-up for your services. Without remarketing, you don’t have that opportunity. Instead, you have to wait and hope that a user comes back on their own.
Remarketing provides your company a second chance at convincing a user to purchase your product, contact your team, or sign-up for your services.
With remarketing, you don’t have to wait. You can launch a proactive campaign to earning that user’s trust and motivating them to return to your site. Plus, you can stop them from purchasing a similar product or service from a competitor.
As your partner, WebFX can help your business recapture the most valuable users. With in-depth insight into your target audience, as well as your company’s most profitable products or services, your dedicated account manager can create a remarketing audience worth targeting.
Enhance brand awareness
Did you know that ads increase brand awareness by 80%?
While brand awareness may not drive an immediate purchase, it can help your company build a relationship with a potential client. If the average customer lifetime value (CLV) of your business is high, this makes brand awareness extremely valuable.
With our award-winning team, your business can launch a remarketing campaign that captures the attention of users, plus showcases your brand. Even better, your dedicated account manager can continue to update your ad copy and graphics to keep users engaged.
Even if users in your remarketing audience see your ads, but don’t click on them, your campaign can still increase your brand awareness. They look at your company’s name, for example, which can stick with them and come to mind later when they’re searching for something online.
That’s why retargeting increases business name searches by more than 1000%!
Many companies invest in remarketing services because they’re looking to increase their sales and revenue. Remarketing is a powerful tool when it comes to driving purchases because it’s marketing your business to people that already showed an interest in your products or services.
Remarketing also allows your dedicated account manager to create specific audiences. You can advertise, for example, to people that visited a product page and stayed on that page for two minutes or more before leaving.
This advanced targeting makes it possible for your business to launch a competitive, yet cost-effective campaign. Your campaign only focuses on the people with the most potential to become customers, rather than everyone that visited the product page.
For your business, that translates to more revenue and a more substantial ROI.
Increase lead generation rates
If you’re looking to earn more high-quality leads, remarketing services can help too. Depending on your industry, as well as services, it can take some time for a user to become a lead. For example, maybe you offer enterprise-level software or home-building services.
Both examples require research, which is why users may visit your site and service pages, but won’t complete a quote request. With a remarketing campaign, you can keep your business top-of-mind and convince shoppers to come back to your site.
With a remarketing campaign, you can keep your business top-of-mind and convince shoppers to come back to your site.
Your dedicated account manager can create compelling, targeted ad copy for these users too. By analyzing your site’s analytics, as well as talking with your team about your target audience, they can write copy that addresses this audience’s needs, wants, and concerns.
This kind of copy, combined with a top landing page, can help your business succeed at turning these users into leads. Your sales team can then take the lead, demonstrating the unique benefits of your company and services to secure new clients.
WebFX is a partner businesses trust.
Hear from HydroWorx, who saw a 236% increase in organic sessions with WebFX services.Watch the Video Testimonial
7 reasons companies choose WebFX remarketing services
For SMBs across the globe, WebFX is a trusted choice. With our custom ad strategies, advanced technology, and experienced team, we offer an experience that other remarketing agencies can’t match. That’s why more than 90 percent of our clients stick with us.
Learn more about our competitive advantages:
1. Google Premier Partner
WebFX is a Google Premier Partner, which is a certification provided by Google. Google doesn’t give this level of recognition to any company. It requires partners to meet several tough standards, including meeting aggressive performance requirements.
The complete requirements for Google Premier Partner status include:
- Have a 90-day ad spend that exceeds $10,000
- Earn at least two Google Ads’ certifications
- Deliver solid ad revenue and growth via ad campaigns
- Maintain a high client retention rate
- Grow number of clients
Every 18 months, Google assesses the performance of its Google Premier Partners. Each time, WebFX meets the strict requirements, emphasizing our ability to drive real results for our clients through remarketing.
2. 500+ digital marketing specialists
Our growing team features 500+ digital marketing specialists, as well as a dedicated team of designers, developers, and social media specialists. With our expansive expertise, we can provide not only remarketing services but also social media marketing, web design, and more.
For your business, that means you earn instant access to some of the industry’s most talented marketers. With their various skill sets and specializations, they can provide your team with real insight into your remarketing strategy. Plus, they can develop a competitive campaign for your company.
3. Custom strategies
A lot of remarketing agencies try to save time by delivering cookie-cutter strategies for remarketing. They copy-and-paste the approach of targeting product pages with a specific time on page, for example, rather than learning about your business, products, and goals.
That’s not the case with WebFX.
We build your strategy for your business and your goals. Unlike other agencies, we ask about the products and services that you want to promote. We also take the time to learn about your audience so that we can create personalized ad copy and graphics for them.
For our team, as well as our clients, it’s a proven approach that works.
4. Advanced marketing technology
In digital marketing, technology plays a significant role. It provides an immense amount of data about your website, users, and online performance. We wanted to provide our clients with even more data, though, which is why we developed MarketingCloudFX.
This marketing suite, which features more than 10 tools, offers your business several perks.
As one of the most advanced AI software applications available, IBM Watson provides a competitive advantage that other remarketing agencies can’t match.
For one, you can get an up-to-date and transparent view of your remarketing campaign’s performance. As an example, with MarketingCloudFX, you can see the number of calls generated by your ad campaign. You can even listen to the call transcript, which is a tremendous benefit for your sales team.
MarketingCloudFX also comes with IBM Watson, an artificial intelligence and machine learning software. As one of the most advanced AI software applications available, IBM Watson provides a competitive advantage that other remarketing agencies can’t match.
The power of IBM Watson, combined with our years of proprietary data, allows your dedicated account manager to make data-driven decisions about your campaign. A data-driven decision, rather than one driven by hunches, can make a massive difference in your campaign’s performance.
5. 25+ years of experience
WebFX is one of the most experienced full-service digital marketing agencies for SMBs.
Our decades of history demonstrate our ability to adapt to an ever-changing industry. While other agencies fall behind, we stay ahead by keeping up-to-date and trying new ad strategies. This approach is one reason why our clients have earned more than $3 billion in revenue in the past five years.
6. Impressive client retention rate
With our custom strategies, data-driven decisions, and talented team, we’ve maintained a client retention rate of 91%. Even better, our client recommendation score is almost 500% higher than the industry average.
Businesses love working with our team because we see ourselves as an extension of your company. We’re your partner and invested in your success, which is why we’re always going the extra mile to help your business and your remarketing campaign succeed.
7. Unmatched results
For our clients, we provide unparalleled results that can’t compare to their previous agency experience. In the past five years alone, we’ve helped our clients earn more than $3 billion in revenue, as well as more than 7.8 million leads.
As your partner, we can help your business earn more from the web too.
Whether you’re looking to drive purchases, earn high-quality leads, or build brand awareness for your organization, our talented team can help your company accomplish some of its most ambitious goals. From launching a new product to opening a new location, we’re ready to think big with you.
What do WebFX remarketing services include?
Our remarketing services provide your business with everything you need to succeed, and then some. That’s why our clients have earned more than $3 billion in revenue (and more the than 7.8 million leads) from our strategies — and that’s only in the past five years.
Learn more about what our services include now:
Dedicated account manager
As a part of our remarketing services, your team receives a dedicated account manager. Whenever you have a question, concern, or idea, you can always contact your dedicated account manager. Compared to other agencies, your dedicated account manager takes the time to learn your name, business, and goals.
Once your account manager meets with your team, they can start developing your remarketing campaign. They consider your goals, as well as your target audience when creating your strategy. Your dedicated account manager also researches the products or services that matter most to your business.
Our remarketing services also include campaign setup and management. Once your team approves your account manager’s strategy, they can begin the process of creating your campaign and getting it ready for launch.
Remarketing campaign copywriting
Ad copy is a challenge in any advertising campaign. That’s why our talented team of digital marketers take on the task of creating original and compelling ad copy for your campaign. While you’re welcomed to provide suggestions or share ideas, you can always count on our team to deliver irresistible copy.
Remarketing ad design
As a full-service digital marketing agency, we offer everything your company needs to launch a successful remarketing campaign. With the award-winning designs of our graphic design team, your dedicated account manager can create a professional-grade campaign that highlights your best-selling features.
Strategic bid management
Your remarketing campaign also includes strategic bid management. This service allows your business to make the most of your ad spend, which is what you pay platforms like Google Ads to deliver your ads. Our effective management of your bids also increases your return on investment (ROI).
With WebFX as your trusted partner, you don’t have to worry about managing your remarketing campaign. Your dedicated account manager takes care of the entire process, optimizing your ads and campaign settings to maximize the performance and results of your campaign.
Monthly performance reporting
While your team can check-in on your campaign’s performance via MarketingCloudFX, our client-exclusive software, your remarketing services include monthly performance reports. Your dedicated account manager meets with your team to discuss your campaign’s results and opportunities for improvement.
MarketingCloudFX offers your business unprecedented access into the performance of your digital marketing strategies, including remarketing. With MarketingCloudFX, our proprietary software suite, you can see invaluable data. A few examples include leads generated from your ads, plus your campaign ROI.
As your partner, you can trust WebFX to take care of everything for your business.
FAQs about remarketing services
Do you have some additional questions about remarketing and remarketing services? Browse our FAQ!
What is remarketing?
Remarketing refers to targeting online ads to users who have interacted with your business online but haven’t yet converted. Remarketing ads enable you to recapture these leads and get them to convert. For example, you might target users who have visited your website or placed your products in their cart. You can place retargeted ads on channels like the Google Display Network and social media.
What is ecommerce remarketing?
A specific type of remarketing, ecommerce remarketing advertises your business or products to users that abandoned their online shopping carts. Companies can use a few channels for ecommerce remarketing, but email is a favorite choice.
How much do remarketing services cost?
Costs of remarketing services vary and often depend on your company and your agency.
Many SMBs spend as much as $9000 to $10,000 per month on PPC campaigns, often dedicating a portion of their advertising budget to a remarketing campaign. If you’re managing your remarketing campaign in-house, your business can set any budget you want.
In comparison, if you partner with a remarketing agency, there are pre-set management costs.
As remarketing is a new investment for many companies, our dedicated account managers can provide advice on a reasonable monthly ad spend for your business. Their recommendations allow your company to get the most from your ad campaign while respecting your budget.
Launch your remarketing campaign now
Ready to use remarketing to your advantage?
With decades of industry experience, plus 500+ talented digital marketing specialists, WebFX is the perfect partner for remarketing services. Whether you’re looking to build brand awareness, generate leads, or increase revenue, we can help your business succeed.