SMB PPC Agency: Earn More Ad Clicks with WebFX
Get Transparent Plans & Pricing From Our SMB PPC Agency
At WebFX, we offer multiple packages to fit your budget. See what our small business PPC agency offers below!
Lite Plan
$600 / month
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$100 – $5,000/month ad spend (paid to networks)
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2,000 keywords
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Google PPC Network
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Campaign development, strategy, copywriting, testing
Pro Plan
$975 / month
or 15% of ad spend, whichever is higher
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$5,000 – $30,000/month ad spend (paid to networks)
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10,000 keywords
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AdTechFX: 3rd party audience targeting, account-based retargeting, CRM pipeline retargeting
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1 FunnelsFX landing page template (includes setup)
Enterprise Plan
12% of ad spend / month
Plus $250 / mo. platform fee
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$30,001+/monthly ad spend (paid to networks)
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10,000 keywords
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Display ad creative sets
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15-second CTV commercial
Explore our SMB PPC Company’s Plans & Pricing
Features | Lite | Pro Most Popular | Enterprise |
---|---|---|---|
Investment | |||
Ad Spend Limit | $100 – $5,000/month ad spend (paid to networks) | $5,000 – $30,000/month ad spend (paid to networks) | $30,001+/monthly ad spend (paid to networks) |
Initial Optimization | $1,200 (First Month’s Management including Campaign Audit) | $2,250 (First Month’s Management, including Campaign Audit, Creative Development) | $5,800 (First Month’s Management, including Campaign Audit, Creative Development) |
Progressive monthly management cost: | $600 | $975 or 15% of spend, whichever is higher | 12% of ad spend +$250/mo. platform fee |
Included Networks | |||
Google PPC Network | |||
Google Local Services Ads | |||
Bing PPC Networks | |||
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for) | |||
Google customer match & audience match | |||
Google Shopping Management | |||
AdTechFX Programmatic Advertising powered by MarketingCloudFX | |||
– 3rd Party Audience Targeting | |||
– Account-Based Retargeting | |||
– CRM Pipeline Retargeting | |||
Management Deliverables | |||
500+ SMEs behind campaign driving results | |||
Initial campaign development & strategy | |||
Advanced keyword research and selection | 2,000 Keywords | 10,000 Keywords | 10,000 Keywords |
Industry analysis | Yes | ||
Ad campaign copywriting | |||
Ad copy performance testing | |||
Ongoing keyword development and tweaking | |||
Dynamic keyword insertion into ads | |||
Google analytics integration & goal tracking | |||
Strategic bid management | |||
PPC account settings monitoring (Ex. Geotargeting) | |||
Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created) | |||
Up to two personal consultations per month | |||
Monitoring clicks, conversions and click fraud activity | |||
Setup and management of rule based bidding | |||
International PPC campaign management (Addtl. fees may apply) | |||
Creative Deliverables | |||
Setup of 1 FunnelsFX Landing Page template | |||
Display Ad Creatives (One Time) | One Time: 2 sets rapid display ads – 16 ads total (8 images per set) | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set) | |
Connected TV Commercial Ads (One Time) | N/A | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) |
Audio Commercial | Coming Soon | Coming Soon | |
International Campaigns (SEM Only) – Each additional language monthly management cost: | $275 | $275 | |
Performance Reporting | |||
Monthly performance & analysis reporting | |||
Website conversion analysis reporting | |||
Omni-channel customer journey tracking and reporting | |||
Federated Ad CLID Pool for tracking calls to specific paid ad campaign | Shared pool (Up to 25 concurrent Paid Advertising visitors) | Shared pool (Up to 50 concurrent Paid Advertising visitors) | |
IntegrationsFX: Conversion Based Smart Bidding | Included with License | Included with License | |
IntegrationsFX: Lookalike + Custom Audiences | Included with License | Included with License | |
Add Ons | |||
Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors | $100/month | $100/month | $100/month |
Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors | $400/month | $400/month | $400/month |
Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included | $600/month | $600/month | $600/month |
Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included | $750/month | $750/month | $750/month |
B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included | $1,200/month | $1,200/month | $1,200/month |
Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits | $900/month | $900/month | $900/month |
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds | $150/month | $150/month | $150/month |
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing | $300/month | $300/month | $300/month |
ConnectedTV – Rapid CTA Layout Video Ad – 30 seconds | $200/month | $200/month | $200/month |
ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds | $300/month | $300/month | $300/month |
Social Media Advertising | $975/month | $975/month | $975/month |
Landing page performance testing | $1,500/month | $1,500/month | $1,500/month |
Translation Services | By Quote | By Quote | By Quote |
Website conversion analysis implementation | By Quote | By Quote | By Quote |
Need more information? Call Us: 888-601-5359 | GET STARTED | GET STARTED | GET STARTED |
Learn More About PPC Agencies
Still have questions about PPC? We’ve got answers!
What does an SMB PPC agency do?
An SMB PPC agency is a company that manages pay-per-click advertising campaigns for small-to-mid-sized businesses. PPC agencies may create PPC strategies, write ad copy, design visuals, manage bids, track and report results, and more.
How much does it cost to work with a small business PPC agency?
Costs vary depending on the size of your campaigns, the keywords you target, the services you use, and more, but SMBs spend an average of $9000 to $10,000 per month on PPC. SMBs typically spend $1-$2 per click.
Should I hire an SMB PPC agency?
If you’re on the fence about hiring an SMB PPC agency, there are many reasons to hire an SMB PPC agency.
Here are just a few:
- You get a team of experts that knows how to do PPC, so you don’t have to spend the time learning PPC
- An SMB PPC company knows PPC, so they can launch your campaign immediately, which means you’ll see results sooner
- An SMB PPC company takes to-dos off your list, which frees you up to handle more important tasks
Hiring an SMB PPC agency is a great option if you want to get a results-driven campaign without lifting a finger.
How do I find the right SMB PPC agency?
To help you find the right SMB PPC agency, you’ll want to look at companies that fit within your budget first. Once you have a list of candidates, you’ll want to ask those companies questions like:
- How do you approach PPC campaigns?
- Do you create custom campaigns for your clients?
- What metrics do you track with PPC campaigns?
- What would you do if a PPC campaign wasn’t performing how we expected?
- Who do I contact if I have questions or concerns about my campaign?
By asking these questions, you can gain insight into PPC companies to determine if they’re a good fit for your business.
Meet your SMB PPC agency, WebFX
When you’re busy running your SMB, it’s hard to find the time to dedicate to your PPC marketing agency. Instead of trying to squeeze another task on your to-do list, let the marketing professionals at WebFX handle it for you.
We have a team of over 500 marketing experts that know how to launch successful PPC campaigns. As a Google Ads Premier Partner, we know what it takes to craft and launch PPC ads that drive leads and revenue for clients.
If you’re ready to get a leg up on your competition, we’re prepared to help you do it. Contact us online or call us today at 888-601-5359 to speak with a strategist about our PPC services!