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SMB PPC Agency: Earn More Ad Clicks with WebFX

Pay-per-click (PPC) advertising is a great strategy to help your business earn more qualified leads that turn into sales. With the help of an SMB PPC agency like WebFX, you can have a team of experts running your PPC campaigns to maximize results for your SMB.
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Get Transparent Plans & Pricing From Our SMB PPC Agency

At WebFX, we offer multiple packages to fit your budget. See what our small business PPC agency offers below!

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Lite Plan

$600 / month

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    $100 – $5,000/month ad spend (paid to networks)
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    2,000 keywords
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    Google PPC Network
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    Campaign development, strategy, copywriting, testing
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Pro Plan

$975 / month

or 15% of ad spend, whichever is higher

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    $5,000 – $30,000/month ad spend (paid to networks)
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    10,000 keywords
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    AdTechFX: 3rd party audience targeting, account-based retargeting, CRM pipeline retargeting
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    1 FunnelsFX landing page template (includes setup)
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Enterprise Plan

12% of ad spend / month

Plus $250 / mo. platform fee

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    $30,001+/monthly ad spend (paid to networks)
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    10,000 keywords
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    Display ad creative sets
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    15-second CTV commercial


Drive Revenue With Our SMB PPC Firm

Your Deliverables

  • Initial campaign development for PPC ads
  • Keyword research and targeting
  • Ad displayed on Google and Bing PPC networks
  • Ad campaign copywriting
  • Ongoing keyword development and tweaking

Our Process

  • Conduct keyword research to identify industry-relevant terms
  • Craft compelling ad copy to generate clicks
  • Tweak and develop keyword targeting
  • Adjust and optimize bids
  • Track Google ad performance and tweak to improve

Our Clients’ Results

  • $6 billion generated in revenue for clients
  • 24 million leads generated for clients
  • 7.14 million phone calls generated for clients
  • 14.9 million transactions managed for clients
  • 1,100 client reviews, including an overall 4.9 rating on Clutch
  • 91% client retention rate — almost 50% higher than nationwide average

Hear From Our Clients

“Working with WebFX has been a game changer for us. We were having significant traffic loss and they turned it around and have us growing every month. They are completely transparent and do a fantastic job at helping us show the benefit of SEO to our execs.”

Speaking Bureau

“As a small business with a very focused demographic, we have trouble reaching the right audience. Since starting SEO services with WebFX we have seen remarkable growth in not only website hits but also revenue.”

Animal Health Provider

“WebFx has really increased our web presence. They have created a professionally looking website that really tell who we are as a company. Our account manager really understands our goals and what we want to achieve with our website.”

Electronic Manufacturer

Read More Client Stories

Explore our SMB PPC Company’s Plans & Pricing

Most Popular
Ad Spend Limit$100 – $5,000/month ad spend (paid to networks)$5,000 – $30,000/month ad spend (paid to networks)$30,001+/monthly ad spend (paid to networks)
Initial Optimization$1,200 (First Month’s Management including Campaign Audit)$2,250 (First Month’s Management, including Campaign Audit, Creative Development)$5,800 (First Month’s Management, including Campaign Audit, Creative Development)
Progressive monthly management cost:$600 $975 or 15% of spend, whichever is higher12% of ad spend +$250/mo. platform fee
Included Networks
Google PPC Network
Google Local Services Ads
Bing PPC Networks
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
Google customer match & audience match
Google Shopping Management
AdTechFX Programmatic Advertising powered by MarketingCloudFX
– 3rd Party Audience Targeting
– Account-Based Retargeting
– CRM Pipeline Retargeting
Management Deliverables
500+ SMEs behind campaign driving results
Initial campaign development & strategy
Advanced keyword research and selection2,000 Keywords10,000 Keywords10,000 Keywords
Industry analysisYes
Ad campaign copywriting
Ad copy performance testing
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google analytics integration & goal tracking
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)
Up to two personal consultations per month
Monitoring clicks, conversions and click fraud activity
Setup and management of rule based bidding
International PPC campaign management (Addtl. fees may apply)
Creative Deliverables
Setup of 1 FunnelsFX Landing Page template
Display Ad Creatives (One Time)One Time: 2 sets rapid display ads – 16 ads total (8 images per set)One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set)
Connected TV Commercial Ads (One Time)N/AOne Time: 1 15-second rapid ConnectedTV adOne Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total)
Audio CommercialComing SoonComing Soon
International Campaigns (SEM Only) – Each additional language monthly management cost:$275 $275
Performance Reporting
Monthly performance & analysis reporting
Website conversion analysis reporting
Omni-channel customer journey tracking and reporting
Federated Ad CLID Pool for tracking calls to specific paid ad campaignShared pool (Up to 25 concurrent Paid Advertising visitors)Shared pool (Up to 50 concurrent Paid Advertising visitors)
IntegrationsFX: Conversion Based Smart BiddingIncluded with
marketingcloudfx gray Large PNG License
Included with
marketingcloudfx gray Large PNG License
IntegrationsFX: Lookalike + Custom AudiencesIncluded with
marketingcloudfx gray Large PNG License
Included with
marketingcloudfx gray Large PNG License
Add Ons
Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors$100/month$100/month$100/month
Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors$400/month$400/month$400/month
Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included$600/month$600/month$600/month
Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included$750/month$750/month$750/month
B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included$1,200/month$1,200/month$1,200/month
Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits$900/month$900/month$900/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds$150/month$150/month$150/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing$300/month$300/month$300/month
ConnectedTV – Rapid CTA Layout Video Ad – 30 seconds$200/month$200/month$200/month
ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds$300/month$300/month$300/month
Social Media Advertising$975/month$975/month$975/month
Landing page performance testing$1,500/month$1,500/month$1,500/month
Translation ServicesBy QuoteBy QuoteBy Quote
Website conversion analysis implementationBy QuoteBy QuoteBy Quote
Need more information? Call Us: 888-601-5359

Learn More About PPC Agencies

Still have questions about PPC? We’ve got answers!

What does an SMB PPC agency do?

An SMB PPC agency is a company that manages pay-per-click advertising campaigns for small-to-mid-sized businesses. PPC agencies may create PPC strategies, write ad copy, design visuals, manage bids, track and report results, and more.

How much does it cost to work with a small business PPC agency?

Costs vary depending on the size of your campaigns, the keywords you target, the services you use, and more, but SMBs spend an average of $9000 to $10,000 per month on PPC. SMBs typically spend $1-$2 per click.

Should I hire an SMB PPC agency?

If you’re on the fence about hiring an SMB PPC agency, there are many reasons to hire an SMB PPC agency.

Here are just a few:

  • You get a team of experts that knows how to do PPC, so you don’t have to spend the time learning PPC
  • An SMB PPC company knows PPC, so they can launch your campaign immediately, which means you’ll see results sooner
  • An SMB PPC company takes to-dos off your list, which frees you up to handle more important tasks

Hiring an SMB PPC agency is a great option if you want to get a results-driven campaign without lifting a finger.

How do I find the right SMB PPC agency?

To help you find the right SMB PPC agency, you’ll want to look at companies that fit within your budget first. Once you have a list of candidates, you’ll want to ask those companies questions like:

  • How do you approach PPC campaigns?
  • Do you create custom campaigns for your clients?
  • What metrics do you track with PPC campaigns?
  • What would you do if a PPC campaign wasn’t performing how we expected?
  • Who do I contact if I have questions or concerns about my campaign?

By asking these questions, you can gain insight into PPC companies to determine if they’re a good fit for your business.

Meet your SMB PPC agency, WebFX

When you’re busy running your SMB, it’s hard to find the time to dedicate to your PPC marketing agency. Instead of trying to squeeze another task on your to-do list, let the marketing professionals at WebFX handle it for you.

We have a team of over 500 marketing experts that know how to launch successful PPC campaigns. As a Google Ads Premier Partner, we know what it takes to craft and launch PPC ads that drive leads and revenue for clients.

If you’re ready to get a leg up on your competition, we’re prepared to help you do it. Contact us online or call us today at 888-601-5359 to speak with a strategist about our PPC services!