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Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
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Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

Data-Powered Email Marketing Campaigns

MarketingCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.

In addition to the advanced tracking capabilities, MarketingCloudFX is enabled with a suite of tools that can be leveraged for better audience segmentation and email enablement.

Learn More About MarketingCloudFX

14%

Increase in sales from email marketing campaigns

100%

Set up by WebFX to give you the best data foundation

$500K+

Built-in Value based on cost of similar tools

Targeted Email Communication

Send branded newsletters and email drip sequences to customers without paying for a 3rd party tool.

  • Communicate with customers and prospects through personalized communication
  • Monitor the engagement of every email in the reporting dashboard
  • Use first-party-enabled customer data from Customer360FX to create audiences for email campaigns

Company Identification Insights

Improve tracking and automate segmentation for B2B email marketing.

  • Pinpoint what content resonates with particular companies
  • Tailor your email strategies to best engage different industries or sectors
  • Flag big fish companies to focus email and sales efforts on conversion

Enrich Your Subscriber Data

Boost email marketing impact with automated, data-driven segmentation.

  • Create turnkey audience lists from enriched, unified data
  • Automatically segment users into different email campaigns – no more importing and exporting users
  • Measure user activity on emails and deliver personalized experiences based on interactions

14%

Increase in sales from email marketing campaigns

100%

Set up by WebFX to give you the best data foundation

$500K+

Built-in Value based on cost of similar tools

Explore Email Marketing Management Service Plans

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Basic Plan

$300 / month

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    1 email
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    Lead generation reports
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    Campaign and target strategy
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    Split testing subject lines
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Market Leader Plan

$600 / month

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    Up to 2 emails
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    Lead generation reports
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    Campaign and target strategy
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    Split testing subject lines
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Enterprise Plan

$1,200 / month

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    Up to 4 emails
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    Lead generation reports
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    Campaign and target strategy
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    Split testing subject lines

SEE FULL DELIVERABLES

Your search for email marketing management services ends here

When your company partners with WebFX, you:

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Achieve your business goals

Our team will work closely with you to understand your business goals and objectives, whether you want to increase leads, boost product sales, or anything in between. Then, we’ll craft a custom email strategy aligned with those goals to help you achieve and exceed them so you can drive the results leadership wants.

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Power leads and conversions

Earn a 16% average boost in leads and 14% average increase in sales from email with our in-house email software, EmailMarketingFX, and team of specialists. Send personalized, segmented, and engaging email messages that resonate with your subscribers and encourage them to take action.

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Fuel business growth

Improve your bottom line and accelerate your return on investment (ROI) with data-driven email marketing campaigns. Receive full-funnel ROI tracking and ongoing email optimizations backed by in-depth subscriber engagement data to ensure your messages always drive the best results.

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Get the support you need

Whether you need email copywriting assistance, email designs, email strategy optimization, or all of the above and more, we’ve got you covered. We offer complete do-it-for-you email management services, as well as consulting to give you the support you need to make email hassle-free.

Pricing custom to you.

Starting at $300 per month.

Request a Free Proposal
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Solving key challenges for businesses

Merrimack Valley Psychological Associates 5

When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results.

“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”

2XRevenue in six months

5d1489ddad86d8c441ae7303 Net Friends Logo

Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business.

“Web traffic is up well over 100% and our marketing qualified leads are more than double what they were before our WebFX engagement.”

2XIncrease in website traffic and leads

Hurst Pediatric Dentistry Horz new UPDATE 300x93 1

Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles!

“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”

540%Increase in leads from organic search

Unlock a 14% increase in sales from email with WebFX’s award-winning email marketing team

In-House Marketing

  • One or two team members trying to keep up with fast-paced marketing advancements
  • Analytics suite for measuring and improving campaign performance
  • S.M.A.R.T. goals, but limited resources needed to execute
  • Reporting roadblocks leading to project delays and wasted spend

Typical Marketing Agency

  • Dedicated account manager responsible for strategy, but will need your help implementing solutions
  • Third-party tracking and analysis with subscription costs passed to you
  • Cookie-cutter checklists and solutions for optimizing your campaigns
  • Regular, but unreliable support when issues arise with your account

Why should I hire an agency to take care of my email marketing management?

When you’re deciding whether or not to hire an email marketing management agency, there are a few things to consider.

learn about email marketing at webfx

Is anyone on your team knowledgeable about email marketing?

Is anyone on your team knowledgeable about email marketing?

When you’re looking to keep your email marketing in-house, one of the most important things to consider is whether or not anyone on your team has experience in the field of email marketing.

To have the best possible campaign that is beneficial and effective, it’s crucial that you have an expert working on your campaign — from the automation to the content to the personalization, there’s a lot that goes into email marketing. If you put just anyone on the job, you likely won’t get the same results that you would get from an agency.

If you don’t have anyone on your team and want to hire an in-house freelancer, you could end up spending a lot of unnecessary budget. Not only will you have to pay them a salary, but you’ll also have to provide them with all the resources necessary to create the best possible email marketing campaign for your business.

They know what they’re doing

They know what they’re doing

Agencies specialize in providing email marketing management to their clients, which means they have all the time and the resources necessary to be experts in the field.

Your job is to run your business, and an agency’s job is to provide you with stellar email marketing services — and that’s just what they do.

Their entire day is spent talking with clients, learning new techniques, and keeping themselves up to date in the industry. There’s a reason they work at an agency, and it’s because they’re really good at what they do.

Not to mention, when you hire an agency that is comprised of experts, you’ll never have to worry about your campaign. They take care of everything for you, while showing you the ropes along the way.

WebFX is home to over 500 marketing experts who know just how to craft the perfect content for your emails, manage your campaign, and consistently report the results. We’re so successful at our craft, that we’ve driven over 7.8 million leads for our clients.

You can finally go home and eat dinner with your family after a long day of work instead of staying late to work on your email marketing campaign.

They do everything for you

They do everything for you

When you hire an email marketing management agency, they offer everything necessary to create the perfect email campaign. That means they typically offer the content, the email design, the automated delivery, and more.

At WebFX, we offer monthly email content creation, a campaign strategy, email coding, split testing of subject lines, and so much more.

We’ll even distribute your emails, implement your landing pages, and provide monthly or quarterly lead generation reports, depending on your preference.

They offer different email options

They offer different email options

Did you know there are many different kinds of email campaigns? Each one is good for a different situation and a different target audience, and most email marketing agencies will offer numerous options.

For example, segmenting your email campaigns means that you send a different email to different segments of your email list. This could mean a batch of emails that goes to subscribers that have shopped with you before and a batch that goes to subscribers that haven’t. Batches could go to recipients in different time zones, or recipients that take interest in different departments of your store.

Drip email campaigns are a way to nurture leads until they eventually convert. Each email is sent at the appropriate time in the marketing cycle and their content is built to encourage subscribers to convert at each stage of the marketing funnel.

They’ll tell you how your campaign is progressing

They’ll tell you how your campaign is progressing

Most email marketing management agencies also provide analytics for your emails.

This is extremely important when you want to consistently improve your email’s content, design, or approach.

Analytics allows your email marketer to give you information such as the open rate of an email, if a user clicked a link in the email, and other valuable information that helps you to decide how to shift your strategy if it’s not working to the best of its ability.

FAQs about email marketing management services

What are email marketing management services?

Email marketing management services are professional services that develop, implement, and track email marketing campaigns. Deliverables for email marketing management services can include strategy development, copywriting, email design, reporting, and more.

How much do email marketing management services cost?

Prices for email marketing management services depend on several factors, including your email send frequency, email marketing agency, and more. Typically, companies will pay $300 to $1500 per month for email marketing management services. For the most accurate pricing, though, request a custom quote.

Do you need an email marketing management service provider?

If all this information about email marketing has you ready to implement a campaign for your own business, you’re making a fantastic decision.

Email marketing is one of the best ways to increase clicks to your website, increase brand awareness, and overall, stay top-of-mind for current and potential customers.

Do they enjoy your subject lines? Do they always click the buttons in your emails? What kind of products do they buy?

Over time, you’ll be able to craft the perfect target audience persona and will be able to fine-tune your targeting even more. If this sounds overwhelming, don’t worry — we’re here to help.

WebFX is one of the best in the business. We’ve driven over $6 billion in revenue for our clients, and over 7.8 million leads for them as well. We make our clients part of our family and their goals are our goals. We’ll work to create the perfect, custom email marketing management campaign for your business, and we’ll ensure that it functions perfectly to drive the results that you’re looking for.

We’ll always be transparent with our pricing so that you’ll always know just what you’re paying for, and just what you get for your money.

You’ll receive a dedicated account representative so that you always have a go-to for your questions and concerns. They’ll help you to understand your email marketing campaign, how it works, the results your campaign is yielding, and how to improve your email campaign in the future.

If you want to see how other clients feel about your work, check out our over 1090 client testimonials, along with the numerous awards we’ve won over the years.

We’re a full-service digital marketing agency located in Harrisburg, PA, but if you live on the east coast, or in the south, we have options for you.

No matter where you are, we can’t wait to form a great business partnership with you and drive results for your business with email marketing.

If you’re interested in pairing our email marketing services with another strategy or two to strengthen the marketing power of your business, consider any one of our additionally offered services including:

We’ll be happy to work out a custom package that specifically fits your company’s unique needs.

What are the benefits of email marketing?

When you partner with WebFX for email marketing services, you are taking advantage of one of the most powerful and effective digital marketing channels. You may have heard that email marketing is losing steam, or it’s not as effective as some other digital marketing strategies. However, that couldn’t be farther from the truth.

Email marketing is one of the most cost-effective and beneficial digital marketing strategies available. It allows you to connect with your audience, remind them of events your company is hosting, share special offers, and more.

1. People check their email – a lot

In fact, 89% of Americans check their email at least once a day. That means if you adopt an email marketing campaign, you’re meeting your audience where they’re already looking — in their inboxes.

It’s common sense to provide your target audience with messages that they’re bound to see, and their inbox is a perfect place to do that.

2. Encourage subscribers to visit your store

You can also use segmented email blasts to get users to visit your storefront to make a purchase.

By telling your subscribers about in-store events and specials, you can encourage them to visit your physical store. Not only will this be a great way to interact with your customers face-to-face, but they’ll get a chance to physically see your products and potentially make a purchase.

3. Encourage subscribers to visit your website

If you don’t have a physical storefront, you can still use emails to get users to visit your website.

When you make it easy for subscribers to navigate from the email to your website, in the form of buttons and links throughout your emails, you’ll see more website traffic from your email campaign as well.

Website traffic is important because the more people that visit your website, the more your brand awareness increases, and the more likely you are to make conversions.

4. You can appeal to your subscribers by personalizing emails

Email is also a great place to show your subscribers that they’re important to you. How do you do that? Personalization.

In fact, 74% of marketers say that target personalization increases customer engagement. This definitely makes sense, since when you personalize emails, you appeal to the subscriber’s personal interests based on previous purchases, pages they’ve visited, and more.

When you personalize an email, you can start by using the subscriber’s name instead of making it seem like a general, bulk email. When a user sees their name, they know that the email was meant specifically for them.

You can also personalize the subject line, which is known to increase the likelihood that users will open the email by 26%.

You can also personalize the email content to each specific recipient based on what they’ve searched for on your website, items they’ve left in their cart, and prior purchases they’ve made.

You can suggest similar products, remind them about an item they left in their cart, or let them know that you still have the item in stock.

5. Email marketing has the highest ROI of any other digital strategy

ROI is extremely important in a business aspect — it stands for return on investment and basically tells you how much profit you make for every dollar you spend in advertising, marketing, materials, or any other expenses.

The ROI of email marketing is an incredible 4400%, which means for every $1 you spend on your email marketing campaign, you’ll essentially make $44 in profit.

With that kind of ROI, there’s no reason you shouldn’t be adopting an email marketing campaign for your business.

6. You get a high click-through rate with emails

One of the goals of any digital marketing strategy is to increase clicks to your website.

Whether it’s with a Facebook post, a button on your website, or a link on Yelp, you want to do everything you can to get people to visit your website.

When compared to tweets, emails are six times more likely to get a click.

7. Email marketing drives conversions

If you’re looking for a digital strategy that drives conversions, email marketing is one of the best.

In fact, email marketing drives more conversions than any other channel, including both search engine marketing and social media marketing.

At the end of the day, conversions are what makes your business money, and conversions are one of the metrics that helps you decipher the health and well-being of your business. Without conversions, your business simply won’t stay afloat, and if you want to add an extra boost to your sales numbers, email marketing is a great way to do so.

View all deliverables in our email marketing management packages

Explore our versatile email marketing plans below:

Fully-Managed Email Marketing Services: Client-Provided Copy

For this email marketing service, you’ll provide us with the copywriting for each email. We’ll then code the emails with your self-provided content, split test the subject lines, test the emails on 24 clients, and distribute them.

FeaturesBasic – QuarterlyBasicMarket LeaderEnterprise
Number of emails included per month1 – Every 3 months1Up to 2Up to 4
Email copywritingProvided by clientProvided by clientProvided by clientProvided by client
(Up to two per email) Images used from your website or stock photography
Campaign & target strategy
Creative theme development
Design edits for each email
Coding of emails
Split testing subject lines
Conversion tracking
Testing of emails on 24 mail clients
Distribution of emails
Open rate analysis
Click rate analysis
Monthly/quarterly lead generation reports
Email metrics real-time login
List split testing
Call tracking
Online campaign project management
500+ SMEs behind campaign driving results
Website signup implementation
Landing page implementationView PricingView PricingView PricingView Pricing
Initial email template creation (Fully responsive pre-built template)
Custom email template design$900$900$900$900
Can send in any email platform you choose (i.e. EmailMarketingFX, MailChimp, Constant Contact, etc.)
Additional Emails$250 per additional Email
Email subscriber list management and segmentation$100 per month$100 per month
Monthly investment:$125 per month (in addition to your email platform subscriber fees)$300 per month (in addition to your email platform subscriber fees)$600 per month (in addition to your email platform subscriber fees)$1,200 per month (in addition to your email platform subscriber fees)
Need more information? Call Us: 888-601-5359GET STARTEDGET STARTEDGET STARTEDGET STARTED

Fully-Managed Email Marketing Services With Professional Copywriting

Features BasicMarket Leader
Number of emails included per month1Up to 2
Monthly email content written by WebFX (up to 250 words per email)
(Up to two per email) Images used from your website or stock photography
Campaign & target strategy
Creative theme development
Design edits for each email
Coding of emails
Split testing subject lines
Conversion tracking
Testing of emails on 24 mail clients
Distribution of emails
Open rate analysis
Click rate analysis
Monthly/quarterly lead generation reports
Email metrics real-time login
List split testing
Call tracking
Online campaign project management
500+ SMEs behind campaign driving results
Website signup implementation
Landing page implementationView PricingView Pricing
Initial email template creation (Fully responsive pre-built template)
Custom email template design$900$900
Can send in any email platform you choose (i.e. EmailMarketingFX, MailChimp, Constant Contact, etc.)
Additional Emails$500 per additional Email
Email subscriber list management and segmentation$100 per month
Monthly investment:$500 per month (in addition to your email platform subscriber fees)$1,200 per month (in addition to your email platform subscriber fees)
Need more information? Call Us: 888-601-5359GET STARTEDGET STARTED

Custom email solutions are available at $120 per hour

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WebFX Agency Rating:

4.9 / 5 with 371 ratings

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