What does an Amazon marketing agency do?
For your business, an Amazon marketing agency offers a turn-key solution to promoting your company on Amazon. They provide a complete set of integrated services, from product optimization to advertising to review management, to help your business maximize the rankings and sales of its products.
The quick definition? Our agency helps businesses earn more from Amazon — $1.5 billion more.
Keep reading to discover what our award-winning team and artificial intelligence (AI) software can do for your business. Or, talk about it with our experienced strategists by contacting us online or calling us at 888-601-5359 today!
What services does an Amazon marketing agency offer?
With WebFX as your Amazon marketing agency, you can take advantage of the following services:
Also known as product optimization, Amazon search engine optimization (SEO) focuses on improving your rankings in organic search results on Amazon — you can see an example below. It increases your position in search results by optimizing your product listing to the standards of Amazon’s search algorithm.
A few examples of optimized product elements include:
- Product title
- Product features
- Product description
- Product images
For maximum impact, we optimize each of your product listings with up to 50 high-value keywords. ContentGeniusFX, our exclusive artificial intelligence (AI) and machine learning tool, uses billions of data points to discover the most valuable keywords for your products.
As your Amazon marketing agency, our team also provides 24/7 monitoring for:
- Order defect rate
- Perfect order percentage
- And more!
Plus, we conduct an in-depth analysis of your competition to create an enhanced strategy.
From Sponsored Product Ads to Sponsored Brands to Product Display Ads, our advertising management services for Amazon offer everything you need to advertise — and succeed — on the biggest ecommerce platform in the world.
Our pay-per-click (PPC) advertising services for Amazon focus on achieving the following:
- Building your campaign with low-cost, high-value keywords
- Increasing your click-through-rate (CTR)
- Decreasing your Advertising Cost of Sale (ACoS)
- Improving your purchase rates
For a high-performing campaign, our team of more than 200 digital marketing experts handles everything. We not only create, launch, and manage your campaign but also offer recommendations for which products to advertise. Plus, we oversee any promotions, coupons, or Lightning Deals offered by your business.
Even better, we invest in retargeting campaigns, maximizing the impact — and sales — of your ad campaign.
AMAZON PRODUCT COPYWRITING
When your products require the expertise of sales copy, you can depend on our Amazon product copywriting services. As a part of our copywriting services, we provide your business with compelling and informative product descriptions that highlight the advantages of your product and the weaknesses of your competition.
We offer product description copywriting for the following word counts:
As your Amazon marketing agency, our team invests the time to learn about your business, products, and target audience. Understanding what your target shopper wants in a product allows us to draft copy that not only appeals to user desires but resolves their pain points too.
AMAZON PRODUCT PHOTOGRAPHY
With our agency, your business can also take advantage of our Amazon product photography services. This service is available through our production optimization services. As a part of your custom strategy, our team will arrange professional product photography through a trusted third-party vendor.
Our network of third-party vendors has extensive knowledge of Amazon’s strict image requirements. With their expertise in Amazon, as well as product photography, they produce a set of images that show your products, its features, its uses, and more.
In addition to our product photography, your dedicated account manager provides you with a best practice guide for product photography. If your company conducts product photography in-house or with a trusted vendor, you can use this guide as a helpful reference.
AMAZON REVIEW MANAGEMENT
Consumers depend on reviews to make purchase decisions, which is one reason why review management is critical. It’s also essential because reviews play a significant role in product rankings in Amazon search results. That’s why our Amazon marketing agency offers Amazon review management services.
As part of our services, our team focuses on the following:
- Earning verified, unsolicited reviews
- Responding to negative reviews
- Managing product questions and answers
- Generating responses to sales emails
For our team, we focus on helping your products earn high-quality reviews. With these kinds of reviews, your business can improve its search result visibility, competitiveness for the Buy Box, and persuasiveness to shoppers.
If you’re hesitant about partnering full-time with an Amazon marketing agency, your company can take advantage of our Amazon consulting services. To generate the best results for your business, we require a six-month consultation commitment.
Our consultations cover a variety of Amazon topics, including:
Like our other Amazon services, we provide you with a dedicated account manager. They invest the time to research your audience, industry, products, and competitors. With their in-depth assessment, they can provide actionable, data-driven recommendations.
Ready To Talk to an Amazon marketing agency? Get Your Free Quote Today:
Our digital marketing experts have put together successful Internet marketing campaigns for businesses ranging from local coffee shops to publicly traded companies. They'll do the same for you. Request a free quote and experience why WebFX is rated as the world's best digital marketing agency.
Ready to create an Amazon marketing plan that drives results?
Call 888-601-5359 or contact an expert to learn more about world-class digital marketing campaigns by WebFX.Talk to an expert