Brand Registry Consulting Services for Amazon

Sellers that meet the following requirements can apply to Amazon Brand Registry:

• Active registered trademark in the country where you want to enroll
• Text- or image-based trademark (image-based trademarks must include words, letters, or numbers)

Keep in mind that Amazon only accepts trademarks issued in the following countries:

• United States
• Brazil
• Canada
• Mexico
• Australia
• India
• Japan
• France
• Germany
• Italy
• Spain
• United Kingdom
• European Union
• United Arab Emirates

If you qualify for Amazon Brand Registry, you must supply the following:

• Brand name associated with the active registered trademark
• Government-registered trademark number
• List of product categories where your brand should appear
• List of countries where your brand’s products get manufactured and distributed

You will also need to upload images of your:

• Products
• Packaging
• Logos

While optional, you can also provide your brand’s website URL (https://www.example.com) and your social media page URLs (https://www.facebook.com/example/) to help Amazon Brand Registry confirm your business and brand ownership.

Infringement on your brand can happen at any time.

That’s why Amazon Brand Registry features some built-in protection measures. It also allows brand owners (or brand agents, like a consultant like WebFX) to report potential brand infringements, which the Brand Registry team reviews.

The built-in protection features can help spot the following:

• Product listings that use your trademarked terms in their titles
• Product images that use your logo for products not associated with your brand name
• Sellers shipping products from countries that do not manufacture or distribute your trademarked goods
• Product listings created with your brand name when your full product catalog is already on Amazon.com

With self-reporting, your consultant can use the following tools to discover potential infringements:

• Global search: This search lets your consultant find possible counterfeits across Amazon stores.
• Image search: This search finds product listings with images that match your products or logos.
• Bulk ASIN search: This search compiles ASINs or product URLs that may infringe on your brand.

If you or your consultant spot products, listings, or images that infringe on your brand, Amazon Brand Registry provides a reporting process. After you file your report, the Brand Registry team then reviews and takes any necessary or appropriate action.

Should you spot a potential infringement outside those search options, you can report it by:

• Logging into your Brand Registry account
• Clicking, “Brand Registry Support,” under “Need help?”
• Selecting, “Report a violation”

If you use our Brand Registry consulting services for Amazon, you can skip the above steps. Instead, you can contact your account manager and let them know. They can then submit and manage the report for you, saving you time and helping you focus on what matters — growing your business.

A consultant makes it easier to follow all guidelines with brand registry for Amazon. Taking time to set up your store and register your brand is tedious, so having an expert at your side will make the process much smoother. Plus, you can rest easy knowing your store is protected while you focus on managing your business.

Brand consulting for Amazon protects your brand by making sure you have all available programs and processes that prevent counterfeit and inaccurate content.

By enrolling in Amazon’s brand registry, your brand becomes eligible for exclusive programs that help you build and protect your brand. Amazon activates proactive protections that stop infringing listings or inaccurate content, which protects your company.

Our registry consulting for Amazon specifically ensures that you have established your brand online, including optimizing listings, selecting categories, and more. We help you follow the processes through Amazon that give these protections grounds to work on your behalf.