Responsive Web Design and Development Agency

Why do you need a responsive web design and development company?

If you already have a website or you’re looking to build one from scratch, you might be wondering why you need to hire a web designer with the word “responsive” tacked to the front of their title.

Responsive designers create websites with all devices in mind. Creating a responsive site means that users can visit your site on any device — from a smartphone to a desktop computer — and experience it the same way.

When your website is unresponsive, there’s a chance that you’ll turn away interested customers — simply because they’re trying to surf your site on mobile, but they can’t see your products properly.

Not to mention, a staggering 70% of Internet time gets spent on mobile, so if you don’t think users access your site on their smartphones — think again.

When you work with a responsive web designer, they’ll ensure that your entire website and all its features are viewable on any device of any size.

This means they’ll:

• Make sure users can effortlessly fill out your website forms on a mobile device
• Ensure that buttons are easily clickable
• Ensure that content fills the entire mobile screen
• Ensure that images are responsive
• Create responsive navigation bars that are easy to use on small devices

Why is responsive design crucial to your online presence?

Why is responsive design so important, you might ask?

Responsive design has always been important, but as of July 2019, Google stated it would refer to a website’s mobile version for indexing.

For Google to rank your content in search results, they must first crawl and index it — in which process, they’re able to understand your content better and determine where it should rank in search results.

Google prides itself on providing the best possible results for users, and “best possible results” includes the user experience.

That means, without a responsive website, it’ll be much more challenging to get your site ranking highly in search results. Subpar rankings lead to less website traffic — which, in turn, leads to fewer conversions and revenue for your business.

What does a responsive web design and development agency do?

First, let’s talk about the many responsibilities of a top-notch responsive web design and development agency.

They get to know your business

Before an agency can create a website design for your business, they must get to know your brand. You should steer clear of any responsive web design and development agencies that don’t get to know your business upfront.

This is crucial since your agency of choice will be the bridge between your physical storefront and the online world. Your responsive website must speak to your brand, your style, and what makes you unique.

They keep your branding in mind

Your brand is what makes you unique. The colors you use in your logo, the font on your printed marketing materials — they all work together to create your company’s style.

You likely have some sort of branding guidelines already in place that outline things like:

• Color scheme
• Logo sizes and variations
• Fonts
• Overall feeling that you want to exude

The best responsive web design and development agencies will always keep your existing branding in mind.

They create wireframes

Responsive web designers will also provide you with wireframes before building your site.

These wireframes provide you with the chance to give your feedback about the design and let your point of contact know if there’s anything you don’t like or want to change.

They develop your site

Developers help bring your web design to life. Without them, your web design wireframe would be a flat, static page on a server.

A responsive web developer will take a web designer’s creation and turn it into a fully functional website. They’ll ensure that links work correctly, forms go to the right place, and that every function is perfectly effective.

They’ll make sure your site is responsive

Of course, one of the main goals of a responsive web design and development agency is to ensure that your site is responsive.

They’ll create and implement separate mobile designs to ensure that no matter what device site visitors use, they’ll be able to enjoy your website.

How to select the right responsive web design and development company

So, how can you select the right responsive web design and development company for your business?

With so many options out there, it can be difficult to choose.

That’s why we’ve put together five tips to help you decide!

1. Do your research

Don’t skimp when it comes to researching potential responsive web design and development firms.

A brand-new responsive website is a fantastic investment, but an investment that you want to put into the right hands. If you fail to do your research and assign your web design project to an inexperienced agency, your investment will be wasted.

That’s why it’s important to make a list of agencies you’re interested in and take note of the following:

• How long they've been in business
• How many websites they've built
• The industries they've worked in
• The cost of their services
• Their proposed turnaround time

This is just some of the information you should collect when you research responsive web design and development companies.

From there, you’ll be able to make a shortlist of agencies that you love.

Then, you can use the next tips to help you narrow that list down as well.

2. Consider their client testimonials

Client testimonials are positive feedback that clients provide to agencies. Testimonials, unlike reviews, are always positive, and speak to the fantastic experience that a previous client had with an agency.

You’ll typically find testimonials on an agency’s website.

You should check and see how many testimonials an agency has and read through them to see what other clients liked about that specific agency.

The best responsive web design and development firms will have more than 100 testimonials.

Did you know that WebFX has more than 500 testimonials? It’s true!

3. Read customer reviews

You should always consider customer reviews since they’re a good mix of positive and negative feedback. You can find customer reviews on third-party review sites and Google.

However, customer reviews shouldn’t make your decision for you.

Don’t discount a top contender on your list simply because they have a few bad reviews.

Everyone has a different experience, so you shouldn’t make a choice based on someone else’s experience.

Keep in mind that the agency you choose should have more positive reviews than negative ones!

4. Remember your specific needs

Your needs are paramount when you’re looking to hire a responsive web design company. That said, you shouldn’t settle on a responsive web design agency that only has the right price tag, but not the exact services you need.

Like we mentioned before, web design is an investment, and you shouldn’t choose an agency that doesn’t offer everything that you’re looking for in an agency and responsive web design services.

You should also keep in mind the website marketing services that you’re interested in as well.

For example, if you’re interested in opting for search engine optimization (SEO) after your website build, you’ll want to find a full-service Internet marketing agency so that you can keep all your marketing efforts under one roof.

5. Consider and set your budget

Another deciding factor will be your budget.

Before starting your search for a responsive web design and development agency, you should set a cap for your spending.

Not sure what that cap should be? Try our website design cost calculator!

You’ll want to have a good idea of what a responsive web design costs before placing this cap to ensure it’s realistic.

When you set a budget, it will help you weed out agencies you can’t afford — getting you one step closer to selecting the perfect agency.

WebFX is a top responsive web design and development agency

If you’re looking for a top responsive web design and development company, WebFX is here to help.

We’ve won more than 50 web design awards, and in the past five years, we’ve driven more than 2 billion in sales for our clients. We’ve also designed more than 1100 client websites. Check out our extensive portfolio to see more!

If you need a responsive web design in a hurry, we also offer a 30-day web design service — RainmakerFX.

You can get a free quote by contacting us online, or if you’d like to speak directly to a specialist about our responsive web design services, give us a call at 888-601-5359.

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