Responsive Web Design Services for Your Website

A mobile-friendly web design describes any design that displays on a mobile device correctly. That means your business could have two websites: A mobile site and a desktop site. While you can maintain two separate websites, it’s become expensive and time-consuming to manage two.

In comparison, a responsive web design displays on any device or screen size. With a responsive design, you have a universal web design that can support every user and their device. It’s cost-effective and efficient because you only manage one site.

At WebFX, we offer responsive design for new websites as opposed to mobile design because we believe that responsive websites provide a more unified experience that is more affordable, easier to use, and forward-compatible than other mobile solutions.

Your company wants to invest in a responsive website design for a few reasons, including:

A responsive web design supports search engine optimization (SEO)

Adopting a responsive web design allows your business to make the most of SEO, a digital marketing strategy that focuses on improving your website’s ranking or appearance in search results on search engines by optimizing your site for ranking factors.

Mobile-friendliness is a critical ranking factor for search engines.

If you don’t have a mobile-friendly site, you will struggle to appear at the top of search results.

That may not seem like a big deal until you learn that 75% of users stick to the first page of search results. Your company must rank on page one if you want to attract website traffic, leads, and sales.

A responsive website (and responsive web design services) can help you do that.

A responsive web design delivers a consistent user experience

Responsive design keeps your branding and visual experience consistent between devices.

With a responsive site, you eliminate any jarring feelings that can happen when a user resumes their browsing or purchase on a mobile device, or when a visitor switches from their tablet to a desktop to continue researching your company.

Like any business, you want to make a user’s journey as seamless as possible.

Any hiccup or difficulty could cause a shopper or business buyer to abandon their purchase and try another company. Studies even show that 67% of people are more likely to buy from a business with a mobile-friendly site.

A responsive web design optimizes content for devices fast

Responsive websites display your content quickly and automatically optimize it for devices of all sizes.

Visitors to your site will not have to scroll or pinch-zoom to read text or view images as they would have without a responsive or mobile-friendly site. They won’t have to dig through buried menus or search for navigational links, which can get hidden on mobile websites, either.

With responsive website development services, you receive a site that anyone can access, no matter what device they use, from Samsung smartphones to Apple tablets.

A responsive web design is cost-effective

Responsive websites are typically far more cost-effective than a dedicated mobile site.

A website can be developed as responsive right out of the box for a small cost, as opposed to the additional thousands of dollars required to create a dedicated mobile site. With a responsive website, you eliminate both the time and expense of a mobile-only site from your budget.

For perspective, a responsive design generally costs $3000 to $25,000. In comparison, a complete web design can require an investment of $12,000 to $150,000, which doesn’t include website maintenance costs.

Prices for responsive website services depend heavily on your site. While the average responsive web design price is $3000 to $25,000, many companies add features to their responsive website, like ecommerce functionality, which increases the investment.

Our service prices (which are only estimates) range from $2500 to $20,000. For the most accurate pricing, request a custom responsive web design quote.

A responsive web design will save your business money in the long-term because you don’t have to redesign or change your website for each new screen resolution or device that launches. With a responsive design, your site adapts automatically to the latest devices.

Responsive web design agencies offer web design services that enable websites to display properly on all devices and screen sizes. Responsive web design allows websites to adjust to the screen someone uses to view them.

First, let’s talk about the many responsibilities of a top-notch responsive web design and development agency.

They get to know your business

Before an agency can create a website design for your business, they must get to know your brand. You should steer clear of any responsive web design and development agencies that don’t get to know your business upfront.

This is crucial since your agency of choice will be the bridge between your physical storefront and the online world. Your responsive website must speak to your brand, your style, and what makes you unique.

They keep your branding in mind

Your brand is what makes you unique. The colors you use in your logo, the font on your printed marketing materials — they all work together to create your company’s style.

You likely have some sort of branding guidelines already in place that outline things like:

• Color scheme
• Logo sizes and variations
• Fonts
• Overall feeling that you want to exude

The best responsive web design and development agencies will always keep your existing branding in mind.

They create wireframes

Responsive web designers will also provide you with wireframes before building your site.

These wireframes provide you with the chance to give your feedback about the design and let your point of contact know if there’s anything you don’t like or want to change.

They develop your site

Developers help bring your web design to life. Without them, your web design wireframe would be a flat, static page on a server.

A responsive web developer will take a web designer’s creation and turn it into a fully functional website. They’ll ensure that links work correctly, forms go to the right place, and that every function is perfectly effective.

They’ll make sure your site is responsive

Of course, one of the main goals of a responsive web design and development agency is to ensure that your site is responsive.

They’ll create and implement separate mobile designs to ensure that no matter what device site visitors use, they’ll be able to enjoy your website.

So, how can you select the right responsive web design and development company for your business?

With so many options out there, it can be difficult to choose.

That’s why we’ve put together five tips to help you decide!

1. Do your research

Don’t skimp when it comes to researching potential responsive web design and development firms.

A brand-new responsive website is a fantastic investment, but an investment that you want to put into the right hands. If you fail to do your research and assign your web design project to an inexperienced agency, your investment will be wasted.

That’s why it’s important to make a list of agencies you’re interested in and take note of the following:

• How long they’ve been in business
• How many websites they’ve built
• The industries they’ve worked in
• The cost of their services
• Their proposed turnaround time

This is just some of the information you should collect when you research responsive web design and development companies.

From there, you’ll be able to make a shortlist of agencies that you love.

Then, you can use the next tips to help you narrow that list down as well.

2. Consider their client testimonials

Client testimonials are positive feedback that clients provide to agencies. Testimonials, unlike reviews, are always positive, and speak to the fantastic experience that a previous client had with an agency.

You’ll typically find testimonials on an agency’s website.

You should check and see how many testimonials an agency has and read through them to see what other clients liked about that specific agency.

The best responsive web design and development firms will have more than 100 testimonials.

Did you know that WebFX has 1,100+ testimonials? It’s true!

3. Read customer reviews

You should always consider customer reviews since they’re a good mix of positive and negative feedback. You can find customer reviews on third-party review sites and Google.

However, customer reviews shouldn’t make your decision for you.

Don’t discount a top contender on your list simply because they have a few bad reviews.

Everyone has a different experience, so you shouldn’t make a choice based on someone else’s experience.

Keep in mind that the agency you choose should have more positive reviews than negative ones!

4. Remember your specific needs

Your needs are paramount when you’re looking to hire a responsive web design company. That said, you shouldn’t settle on a responsive web design agency that only has the right price tag, but not the exact services you need.

Like we mentioned before, web design is an investment, and you shouldn’t choose an agency that doesn’t offer everything that you’re looking for in an agency and responsive web design services.

You should also keep in mind the website marketing services that you’re interested in as well.

For example, if you’re interested in opting for SEO services after your website build, you’ll want to find a full-service Internet marketing agency so that you can keep all your marketing efforts under one roof.

5. Consider and set your budget

Another deciding factor will be your budget.

Before starting your search for a responsive web design and development agency, you should set a cap for your spending.

Not sure what that cap should be? Try our website design cost calculator!

You’ll want to have a good idea of what a responsive web design costs before placing this cap to ensure it’s realistic.

When you set a budget, it will help you weed out agencies you can’t afford — getting you one step closer to selecting the perfect agency.