Types of ecommerce PPC ads we offer
We offer a wide variety of ecommerce PPC ads including:
- Search ads (Google & Bing)
- Display ads (Google & Bing)
- Social media ads
- Video ads
- Remarketing ads
- And more!
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What do our ecommerce PPC agency services include?
Read on to get a feel for some of the fantastic services we offer as an ecommerce PPC agency.
Advanced keyword research and selection
Our advanced keyword research methods allow us to create aggressive targeting strategies to target the keywords that your audience uses. And we’ll concentrate on the keywords that drive the most sales and leads for your business so that you can have the best ROI for your ad spend.
Using advanced keyword matching, we’ll eliminate from the pool of keywords the negative keywords that won’t bring conversions.
After creating an optimized list of keywords, our ecommerce PPC consultants will regularly monitor keyword performance and optimize your ad campaigns for better results.
Ad campaign copywriting and analysis
With WebFX as your ecommerce PPC manager, you won’t have to worry about writing ad copy. Our ad management consultants use insights from in-depth industry research to create compelling ad campaigns.
With individualized in-house ad copywriting included in each of our services plans, you’ll have ad copy that will drive results for your PPC campaign and maximize awareness of your ecommerce brand.
And, after each hand-crafted piece of quality ad copy is created, we take further steps to refine your ads and improve their impact and memorability. Our ecommerce PPC company optimize, test, and update each piece of content to boost clicks and conversions continually.
This process ensures that you will have the best performing and the most up-to-date ad copy for your PPC campaign.
Google Ads and Google Analytics management
When you partner with WebFX, we’ll manage your Google Ads — and help you set up an account if you don’t already have one.
We’ll also link your PPC data to your Google Analytics account, so you can have even more insights into:
- Ads that drive the most orders
- Ads that drive the most calls
- And more!
With this information, we’ll help build you a strong and active PPC campaign for your ecommerce company.
Our PPC agency for ecommerce companies focuses on strategic bid management too. When you partner with us, we’ll ensure that your PPC campaigns remain cost-effective. We provide strategic bid management where your bids are what you set. You’ll also be able to set a monthly ad spend and a budget for each ad group.
And with the specific ad spend you set aside each month, we’ll help you make the most of each bid. Our consultants excel at strategic bid management, so you can maximize your paid ad spend and conversions.
With Shopping ads being a best friend of ecommerce, we made sure to include Google and Bing Shopping ad management into our service packages.
With Shopping ads, you’ll increase the quality of your leads. Each of your conversions will be informed because the product information is featured directly in the ad. And you’ll increase your presence because more than one of your ads, text or shopping, can appear in a search.
We’ll create, launch, and manage your Google and Bing Shopping ads (also called Microsoft Ads), highlighting your products and driving your ecommerce store’s sales.
93% of customers are extremely satisfied with our results.
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WebFX has consistently driven more customers to my business year over year. It continues to climb. I'm very happy!
With each of our PPC services, we include remarketing options, tailored for ecommerce.
We’ll help you take advantage of targeting options for your PPC campaign that will allow you to focus your ads on users that have visited your ecommerce site or demonstrated an interest in your products.
You can even target users who leave items in shopping carts untouched. With remarketing, you can remind those users of their abandoned items with an email, while they’re browsing other sites, or when they return to your ecommerce store.
Remarketing to users gives you more chances to remind those users about your brand and to encourage them to convert.
And remarketing is incredibly effective! Users who view retargeted ads are 70% more likely to convert.
With our exclusive marketing software suite, MarketingCloudFX, you can keep close watch of your ecommerce PPC campaign’s lead generation and conversion rate data.
MarketingCloudFX is the #1 ROI Tracking Technology Platform in the industry. With MarketingCloudFX, you can use the power of IBM Watson’s machine learning and artificial intelligence to monitor the performance of your ecommerce paid campaign.
This client-exclusive software offers incredible features for you to maximize your ROI for your PPC campaign. With this software, you can easily:
- Manage your leads with LeadManagerFX
- Record your calls with CallTrackerFX
- And much more
The best part of all? You get it all included when you sign up for our ecommerce PPC services.
Our monthly custom reports service comes with all of our PPC management plans. Each month, you’ll meet with your PPC manager via phone or web conference. You also have the choice of weekly reports with an added monthly payment.
In the custom reports, your ecommerce PPC consultant will go over with you on how your PPC campaign is performing. Your consultant will provide you with suggested improvements and changes for the next month and will answer any questions you might have.
Each report is customizable for your company’s preferences and is accessible outside the once-a-month meeting.
This setup allows you to view and share the information with your team easily and to highlight any data you want to review.