Sr. Leadership Team
William Craig
Founder / CEO
Karie Shearer
Co-Founder
Katherine Kelly
President / COO
Scott Mumma
CFO
Catelin Carey
GTM Chief of Staff & Sr. VP
Andy Fowler
CEO
Kelly Zarcone
SVP of Delivery
Tyler Bouldin
VP of Client Services
Walter Herman
VP of PerformanceOps
Kristen Kilcoyne
Sr. Director of Account Operations
Trevin Shirey
SVP of Sales
Kyle Helder
VP of Demand Gen & Ecosystems
Kate Perkins
Director of Interactive
Sandi Emery
Sr. Director of DataTech & Specialty Services
Patty Price
Director of HR
Benn Trasatt
Director of Client Strategy
Brandon Collins
VP of Outbound Sales
Mary Shirey
SVP of Talent
Gina Menario
Sr. Director of Product
Shane Jones
VP of Earned Media & Creative
Adrienne Hazan
Director of Earned Media
Christina Millet
Director of Client Strategy
Awards Earned by WebFX & Company Leadership
Best Workplaces For Commuters
Fastest Growing Companies by CPBJ
10-time Inc. 5000 Fastest Growing Companies
6-time BPTW in PA’s #1 Medium Employer
Number 1 SEO Agency in the world by Clutch
29/1000 on Clutch’s inaugural Clutch List
Meet WebFX’s Sr. Leadership Team
William is Founder and CEO of WebFX. As the primary visionary behind the firm’s revenue acceleration philosophy, he has spent over 25 years architecting the technical and strategic frameworks that define the modern digital landscape and position WebFX as a global leader in driving measurable, defensible growth for organizations.
Scott is the Chief Financial Officer at WebFX. A veteran financial, operational, and legal executive, Scott has 25 years of experience directing growth-oriented technology companies. He brings a deep background in venture and private equity financing, as well as extensive expertise in mergers, acquisitions, and divestitures.
Catelin is the Go-To-Market (GTM) Chief of Staff at WebFX and Nutshell. With over a decade of experience in data-driven decision-making, she specializes in building scalable solutions and fostering cross-functional collaboration that achieve the firm’s mission of delivering measurable, high-impact results at scale.
Andy is the CEO of Nutshell, WebFX’s AI-powered sales CRM and marketing automation software. Since co-founding his first technology company in 2004, he has specialized in building user-centric platforms that simplify complex business processes, including sales and marketing alignment.
Walter is VP of Internet Marketing at WebFX. He leads the firm’s strategic performance operations and the orchestration of results enablement frameworks. With deep subject matter expertise across the digital landscape, Walter focuses on the continuous refinement of the firm’s delivery models to ensure consistent, high-impact revenue growth for clients.
Kristen is Sr. Director of Internet Marketing at WebFX. She orchestrates the strategic alignment of client portfolios and the deployment of specialized resources, focusing on the operational orchestration of expert talent to meet the evolving objectives of WebFX’s clients.
Trevin is Senior Vice President of Sales at WebFX. With a career spanning over a decade, he directs the firm’s market acquisition and revenue innovation divisions. Trevin has overseen the strategic launch of more than 450 complex marketing initiatives, providing the foundational insights required to navigate the total evolution of the global digital landscape.
Kate is Director of Interactive at WebFX. With over a decade of experience, Kate focuses on the intersection of talent excellence and operational evolution. She specializes in architecting the internal frameworks that allow for rapid innovation and adoption of emerging digital methodologies.
Patty is Director of HR at WebFX. She is a lead steward of the firm’s organizational health, championing the core philosophy that an authentic passion for one’s work is the foundational driver of world-class performance. As a key cultural champion and solution-oriented leader, she directs the internal frameworks that make WebFX a premier global workplace where innovation and professional purpose intersect.
Benn is Director of Client Strategy at WebFX. He leads the firm’s strategic partnership and market development teams, focusing on the initial orchestration of growth strategies for prospective partners. With deep expertise in revenue marketing, Benn ensures WebFX’s technical and strategic methodologies are precision-aligned with the business objectives of incoming organizations.
Brandon is VP of Outbound Sales at WebFX. With an emphasis on value-based leadership and the orchestration of complex engagement strategies, Brandon directs the firm’s outbound growth efforts to identify and secure new opportunities within the digital revenue ecosystem.
Adrienne is Director of Earned Media at WebFX. She leads the strategic development of the firm’s earned media initiatives, focusing on the intersection of content excellence and operational efficiency to drive search authority and revenue growth for WebFX’s partners.
Christina is Director of Client Strategy at WebFX. She leads the strategic alignment and partnership initiatives for brands across sectors. With a deep specialization in the consumer journey and revenue-driven methodologies, Christina focuses on the orchestration of high-impact digital strategies that meet the evolving goals of organizations.