How S. Clyde Weaver Doubled Ecommerce Sales with a Custom Website and Marketing Strategy

S. Clyde Weaver’s website was “so outdated that it was becoming non-functional,” making it difficult for customers to shop online and for the business to scale ecommerce operations. WebFX developed a custom web design that reflected S. Clyde Weaver’s brand and created a frictionless shopping experience. This included ecommerce integration to streamline the buying process, responsive design for usability on any device, and search engine optimization to help new customers discover the site. Professionally written website copy was tailored to their products and voice, giving visitors clear paths to conversion and showcasing the business’s unique offerings.

While S. Clyde Weaver was well-known locally, they lacked a strong online community and had minimal visibility on social media platforms where potential customers could engage with their brand. WebFX launched a social media strategy focused on Facebook, starting with the creation of a branded page to solidify online identity. We produced original posts to drive engagement and built targeted Facebook ads to reach food lovers and shoppers interested in premium meats and cheeses. This approach helped grow their following to over 10,000 and supported their ecommerce growth by driving traffic from social platforms to their new website.