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Connected TV Advertising Pricing: How Much Do CTV Ads Cost?

Connected TV, or CTV, ads enable you to expand your reach and capture your audience’s attention on their favorite streaming platforms. But before you invest in CTV ads, you’ll want to research connected TV advertising pricing to learn how much you can expect to pay. Keep reading to learn how much CTV ads cost in 2024!

Your Connected TV Pricing Guide Cheat Sheet

Use this CTV advertising pricing cheat sheet to get a quick overview of CTV advertising costs, from average pricing to cost factors.

Then keep reading to learn more about how much you can expect your CTV ads to cost in 2024!

Last Updated April 2022

Average connected TV advertising costs

Here are some average advertising costs for popular CTV platforms:

  • YouTube ad costs: $10 per day, or $0.10 – $0.30 per click or view
  • Hulu ad costs: $0.02 – $0.04 per view
  • TikTok ad costs: $0.01 per view, plus a $500 minimum campaign spend

Connected TV cost factors

CTV advertising costs can vary depending on:

Connected TV advertising deliverables

You can expect your CTV advertising package to include the following:

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Expand your reach and boost your sales with an award-winning CTV advertising agency

WebFX is an award-winning connected TV advertising agency with over 3 million hours of expertise crafting revenue-driving advertising campaigns for clients.

If you’re ready to get ahead of your competitors by creating attention-grabbing CTV ads that encourage your audience to convert into customers, our team of experts can help!

Our team will take care of developing, implementing, and managing your campaign so you can focus on your other business tasks.

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