Digital Advertising Pricing in 2023: The Cost of Digital Ads

Digital advertising pricing depends on several factors, including the ad network and the industry. On average, businesses will invest $1250 to $10,000 per month into digital ad campaigns. Keep reading to learn more about digital advertising costs!

Learn about digital advertising at WebFX

Digital Advertising Pricing From WebFX

Did you know that WebFX is a leading full-service digital advertising agency? We offer several digital advertising pricing packages that can suit almost any marketing budget and the needs of your business.

Check out our digital advertising pricing and services below:

Lite Plan

$600 / month

  • $100 – $5,000/month ad spend (paid to networks)
  • 2,000 keywords
  • Google PPC Network
  • Campaign development, strategy, copywriting, testing

Pro Plan

$975 / month

or 15% of ad spend, whichever is higher

  • $5,000 – $30,000/month ad spend (paid to networks)
  • 10,000 keywords
  • AdTechFX: 3rd party audience targeting, account-based retargeting, CRM pipeline retargeting
  • 1 FunnelsFX landing page template (includes setup)

Enterprise Plan

12% of ad spend / month

Plus $250 / mo. platform fee

  • $30,001+/monthly ad spend (paid to networks)
  • 10,000 keywords
  • Display ad creative sets
  • 15-second CTV commercial


Your Digital Advertising Pricing Guide Cheat Sheet

Use this cheat sheet to get a quick overview of average digital advertising costs and pricing factors. Then keep reading to learn more about how much digital advertising campaigns cost and how they can benefit your business!

Last Updated May 1, 2023

Average digital advertising costs

  • On average, digital advertising campaigns can cost anywhere between $1250 to $10,000 per month.
  • If you choose to invest in pay-per-click (PPC) ads, you can expect to pay an average cost-per-click (CPC) of $1.16.

Digital advertising cost factors

  • Digital advertising costs can vary based on the type of ad you choose to invest in.
  • Digital ad pricing can depend on whether you decide to manage your campaigns in-house or hire an agency.
  • Digital advertising costs can also be influenced by the tools and platforms you may use to help you manage and track your campaigns.

What digital advertising pricing packages include

  • Digital advertising packages can include a variety of ads, including PPC ads, social media ads, and display ads.
  • Your digital advertising pricing package can also include optimized ad copy and landing pages designed to increase conversions and sales.

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“We measure our success by how much we WOW our clients.”

Bill Craig

WebFX President

Drive more revenue with industry-leading digital advertising services from WebFX

If you’re ready to start boosting your sales and revenue with digital advertising, WebFX has got you covered.

Our award-winning team of over 500 digital advertising experts will create a personalized strategy that will suit your company’s needs and help you achieve your business goals. Our industry-leading digital advertising services help you reach high-value consumers so that you can drive more conversions and sales for your business.

Don’t let your competitors get ahead. Speak with one of our strategists today by calling 888-601-5359 or contact us online to learn more about how we can help grow your company.