YouTube Advertising Services: Grow Your Brand

Since video trends are constantly changing, our award-winning team is always growing their video marketing knowledge. With our continual training to learn new ways to create and promote videos, we can apply that expertise to your videos.

This means that you’ll get the best videos for your business and the most from your YouTube advertising services. You can rely on our video advertising company to produce successful YouTube ads.

Anytime you want to invest in a marketing strategy, the cost is always a big factor to consider. You want to use methods that work with your budget and drive positive results that help your business grow.

This is often a challenge because companies hide their prices. This leads you to have to reach out to each provider to ask about pricing. It’s challenging when you’re trying to decide which agency is best for your business.

At WebFX, we offer transparent pricing for YouTube advertising. Transparent pricing ensures that you know what you’re getting and you know what to expect to pay. There aren’t hidden fees that appear later after you’ve already signed a contract.

With our explicit pricing for our YouTube advertising services, you have pricing knowledge upfront and can make an informed decision.

Next to transparent pricing, transparent reporting is the most critical part of choosing a YouTube advertising company. If you invest time and money into an advertising campaign, you should know what’s happening and if it’s working.

With our transparent reporting, you know what you’re getting. You’ll have insight into your campaign and understand how it’s performing. This allows you to see if your videos are garnering the results you desire.

Our transparent reporting keeps your business in the loop too. You know where you need to make changes and can work with your video marketing company to improve your campaign.

When you hire our YouTube advertising company, we track campaign metrics for you. Metrics help you determine your campaign’s success. Here are a few metrics we monitor:

• Video views: This is the number of times someone chooses to watch your ad. The view is only counted when someone views your ad for at least 30 seconds or clicks on it.
• View rate: The view rate is the total views divided by the total impressions, formatted in a percentage. This is a good indication of how well your content is working for your audience. If you have a high number of views with your impressions, it means that people are engaging with your content and interested in it.
• Earned actions: Earned actions are actions such as likes, additional video views from the first view, and subscriptions. The more actions you get, the better it looks for your business. It suggests a deeper level of interest and engagement, which is a positive reflection of your business.
• Impressions: Impressions are the number of times your ad was shown to someone. This is counted regardless of how long your ad runs.

These are just a few metrics our YouTube advertising company monitors.

In addition, we have a program set up to monitor these metrics.

We use Google Ads and Google Analytics to track your campaign. Since Google owns YouTube, you can feel confident that these tools will work well to measure the success of your campaigns.

We also use our proprietary, client-only software, MarketingCloudFX, to track and report your YouTube ads even better.

While our YouTube advertising services focus on turning your existing video content into advertisements, we also offer video production services to help you create fresh ad content.

These services, separate from our YouTube ad services, include:

Website and social engagement videos

Social media is one of the best places to share video content.

As social media becomes more complex, it can get difficult to navigate and figure out what type of content will resonate with your audience. With social engagement videos, you can get your audience interested in your social media content.

At WebFX, we offer square video advertisements for your social media campaigns. Square videos earn two times the views and three times the shares compared to landscape videos, so it’s a great addition to your social media campaign. You’ll also get a team of 500+ experts bringing their knowledge and expertise to your campaign!

Explainer videos

Explainer videos are a great way to market your brand name. At WebFX, our team will help you choose the best professional actor to match your brand and message. We’ll help you write a compelling script to engage your audience too.

In addition, our team will shoot your video using the highest production methods to ensure you have the best video for your campaign. Once completed, we’ll help integrate the video into your site for maximum exposure.

Explainer video clips are a great way to personalize your audience’s experience and create a positive first impression. You’ll build trust immediately with your audience while you engage your visitors and converse with them.

These videos are a great way to introduce your business to new visitors and showcase your company’s strengths. You can also use these videos to highlight what makes you different, showcase special offers, and encourage your visitors to take action.

Explainer videos help you highlight areas on your website or guide your audience through a step-by-step process. Many companies use these videos to answer FAQs, announce new products or services, and provide recent company updates.

Overall, whiteboard videos are an excellent opportunity for you to pass along information to your audience.