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Published: March 1, 2022

SMB Lead Generation Pricing: How Much Does Lead Gen Cost?

If you want your small-to-midsized business (SMB) to grow, you need to invest in strategies that help you continually generate leads for your business. By looking at SMB lead generation pricing, you can see how much lead generation costs to see what fits within your budget.
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Your SMB Lead Generation Pricing Guide Cheat Sheet

Want to learn more about SMB lead generation pricing? Check out this pricing guide cheat sheet!

Last Updated March 1, 2022

Average SMB lead generation costs

  • The average cost of lead generation varies depending upon the strategies you use
  • Search engine optimization (SEO) costs $750 to $2000 per month
  • Pay-per-click (PPC) advertising costs 12% to 15% of ad spend
  • Social media advertising costs $850 to $2750 per month
  • Content marketing costs $2000 to $50,000 per month

SMB lead generation cost factors

  • Which strategies you choose to invest in
  • How many lead generation strategies you invest in
  • Who provides the lead generation strategies

SMB lead generation pricing tips

  • Know which strategies you want to invest in upfront, so you know which strategies to look at for pricing
  • Avoid any companies that offer “cheap” lead generation services, like “cheap SEO”
  • Having a set budget for strategies that don’t have budget limits, like PPC and social media advertising

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Bill Craig

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Lead generation pricing for SMBs: Invest in led gen services today

Now that you know what to expect with lead generation pricing for SMBs, it’s time to invest in lead gen services. If you’re looking for a partner that’s transparent and results-driven, look no further than WebFX.

We have a team of over 500 marketing experts ready to help you drive more leads that turn into revenue for your business. With over 3,212,407 million hours of expertise, you can feel confident we know how to craft an effective lead generation strategy for your SMB.

Ready to boost your revenue by driving more qualified leads? Contact us online or call us today at 888-601-5359 to speak with a strategist about our lead generation services!

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