Smart marketing starts here

Transcript: Hi guys, this is John here. I’m an internet marketing consultant with WebFX. And in this video, we’ll be going over the top five conversion rate optimization mistakes that I see on a regular basis. My hope is that a few of these will be valuable for your campaigns.

You’ve just set foot in the five-star vacation resort where you’ll be spending the next week. The lobby smells like fresh linens, the check-in desk is easy to find, and the lighting is warm. The comfort you feel upon entering the resort makes you trust your surroundings, and the beauty makes you want to indulge […]

Do you want to provide a great experience for visitors on your site? If so, user experience (UX) testing can help you analyze your site to ensure you’re providing a great experience for your audience. But what is user experience testing?

More than half of U.S. companies — 73% to be exact — use website design to help their brand stand out from competitors. That number alone says a lot about the importance of a high-quality, aesthetically pleasing web design. Not only that, but 38% of site visitors will stop engaging with a website if it’s […]

Your website is the foundation of your business’s online presence. People visit it to learn about your company, find your contact information, and purchase your products. If your website isn’t working properly or is out of date, you may lose out on significant opportunities, such as new leads and sales. Since 94% of first impressions […]

Did you know that 94% of a user’s first impression of your business comes from your site’s design? In this post, we’ll look at how you can use emotion in your web design to create a great impression, enhance user experience (UX), and drive conversions. Keep reading for my insider tips, or check out our […]