Even though people that click on ads are twice as likely to purchase a product, your company won’t see those results with a lackluster paid search strategy. That’s why businesses need to reevaluate their pay-per-click (PPC) strategies on a routine basis to find opportunities for improvement.

Now, are you ready to take your paid search strategy to the next level, and maximize your return on investment (ROI)? Then keep reading, because this post shares seven simple PPC strategies that’ll help your business earn more from PPC.

If you’re looking for professional help with your paid search strategy, browse our Harrisburg PPC services!

In two years, the total annual spend for digital marketing in the U.S. will reach almost $120 billion. Companies continue to invest more of their marketing and advertising budgets into online channels (and full-service digital marketing agencies) because of their cost-effectiveness and impressive returns.

What is a full-service digital marketing agency, though? If you’re looking into partnering with a dedicated agency on your online advertising and marketing efforts, then it’s essential to understand what a full-service digital agency is and how it compares to niche agencies.

Keep reading to get all your questions about full-service marketing agencies answered. If you already know that a full-service digital marketing agency is the best option for your business, contact us online to learn how our award-winning services, custom strategies, and talented team can help your company!

We serve clients across the country, so whether you need lead generation services in Philadelphia, PPC services in Orlando, or social media marketing in Detroit, we’ve got you covered.

Almost 70 percent of small-to-midsize businesses (SMBs) use pay-per-click (PPC) advertising. With so many companies advertising online with platforms like Google Ads, it’s not uncommon for users to encounter login issues.

If you’re having problems with your Google Ads login, then this troubleshooting guide is for you.

Keep reading to learn more about fixing sign-in issues on Google Ads — including yours. And if login errors aren’t your only problem with Google Ads, contact Google for assistance. Their team can help get your advertising campaigns back on track!

In digital marketing, data is king.

It provides your business with actionable insight into your website, helping you see how users interact with your site, as well as how your competitors approach online marketing. To get the most from your website analytics, however, you need the best web tracking tools.

Get ready to learn (and earn) more from your site’s analytics with this breakdown of the best website analytics tools. From free to paid, this post covers the most useful platforms for every company size, making it the perfect resource for you and your team.

Keep reading to get started!

Admit it, you’re worried.

Your website traffic is down, which means your bottom line is suffering. Company leaders are turning to you with one simple question: “Why is my website traffic going down?” You need an answer (and a solution) fast.

A drop in site traffic can happen for a variety of reasons.

This post covers the four most common causes of a website traffic drop, as well as solutions for each issue. Keep reading to find out why your website traffic is going down. If you need immediate assistance, though, call us at 888-601-5953 and our experienced team will help you find and fix the problem!

No one wants to say, “My website doesn’t drive leads.” It’s bad news for you, your team, and your company, which is why it’s critical to get your website back in business. That’s why we’ve compiled this mini-guide on how to fix and increase the number of leads generated by your site.

Keep reading to find out why you’re not getting leads from your website. Or, if you want a professional audit of your site, contact our award-winning team online or give us a ring at 888-601-5953 to speak with a strategist.