Boosting Rentals and Revenue for Diamond Event & Tent with WebFX
Discover how Diamond Event & Tent, a premier tent rental company in Utah, elevated its digital marketing strategy with the help of WebFX. By leveraging PPC, SEO, and local marketing tactics, Diamond Event & Tent significantly increased conversions and revenue while gaining valuable time to focus on other business priorities. Learn how strategic digital solutions can drive your business growth and enhance your market presence.
135%
Increase in Google Ads Conversions
307%
Increase in Organic Sessions
“WebFX has not only given us the tools to improve our digital marketing initiatives internally, but they have also been a great resource to talk through ideas. It has been great to lean on digital marketing expertise while being able to brainstorm objectives and strategies with a team that has taken the time to familiarize themselves with our company and industry.”


Before WebFX
- Limited time to dedicate to marketing campaigns, hindering growth.
- Some marketing initiatives delayed or put on hold.
- Insufficient digital marketing resources to reach wider audiences.

After WebFX
- Efficiently managed digital marketing campaigns freeing up valuable time.
- Consistent growth in online visibility and customer engagement.
- Enhanced brand reputation and competitive positioning in the market.
Diamond Event & Tent, based in Utah, is a leading provider of event rental supplies, offering everything from tents and dance floors to wedding arches and décor. They specialize in creating seamless event experiences by providing easy pickup or delivery options for their wide range of party products. Committed to excellent service, Diamond Event & Tent aims to make every event memorable and stress-free.
WebFX Approach
Lack of Time for Marketing Growth
Diamond Event & Tent wanted to grow their business but lacked the time to focus on marketing campaigns. WebFX stepped in to manage their digital marketing efforts, starting with a custom PPC strategy. This involved refining ad targeting, identifying high-value keywords, creating tailored ad creatives, and continually adjusting campaigns for optimal ROI. By handling the PPC campaigns, WebFX helped Diamond Event & Tent effectively reach qualified leads and drive revenue.
“WebFX has given us the gift of time… Utilizing their expertise in paid digital marketing has given us freedom to work on other marketing initiatives, that would have otherwise been put on the back burner. Further, their web development expertise has given us ease of mind as we address a website migration and inefficiencies in our SEO.”

Enhancing Local Visibility
To capture more local customers, WebFX developed a tailored local SEO strategy for Diamond Event & Tent. This included auditing their local search presence, managing local citations with LocalFX, targeting location-based keywords, and maintaining positive reviews. These efforts strengthened their visibility in the Salt Lake City area, attracting more local traffic and building a robust community around their brand.
“Since partnering with WebFX, our core business metrics have significantly improved. Our focus on leads, website sessions, click-through rate, and more, has resulted in optimizing campaigns in such a way that has positively impacted our overall business success.”

Increasing Online Engagement and Revenue
WebFX also focused on improving Diamond Event & Tent’s search presence through SEO and building a social community with social media advertising. With superior data analysis tools, WebFX optimized the customer journey and enhanced competitive positioning. The result was a dramatic increase in organic sessions and Google Ads conversions, translating into significant revenue growth and freeing up time for Diamond Event & Tent to focus on other initiatives.
“The superior data analysis and tools that WebFX provides have enabled us to better understand our customer journey and to optimize it in order to improve our customer experience. We also implemented the goal of better competing with our competitors regarding SEO and our WebFX team has helped us to determine the best path forward in order to do so. It’s the expertise of the WebFX team that has enabled us to have a larger picture of the industry regarding both competitors and customers.”

#SeeingTheFX Results
135%
Increase in Google Ads Conversions
307%
Increase in Organic Sessions
WebFX Team
Ready to elevate your rental business and boost your revenue? Partner with WebFX to unlock the full potential of your digital marketing strategy.
-
Jacob
Internet Marketing
-
Christine
Internet Marketing
-
Courtney
Internet Marketing
-
Courtney
Social Media
-
Jessica
Social Media
-
Audrey
Earned Media
Related Case Studies


S. Clyde Weaver
Services
SEO, Local SEO, PPC, Social Media, Web Design
Technologies
RevenueCloudFX


Ocean City NJ
Services
SEO, Web Design, Web Development
Technologies
RevenueCloudFX

Kampgrounds of America, Inc.
Services
SEO, PPC, Content Marketing
Technologies
RevenueCloudFX

Kent County Tourism Corporation
Services
Social Media, Youtube Advertising, SEO, PPC, Email Marketing
Technologies
RevenueCloudFX