More summer vacations at Ocean City
Sun tan, boardwalks and memories. Bringing life back to the website of America’s favorite family vacation resort.
87%
INCREASE IN OVERALL WEBSITE VISITS
40%
INCREASE IN CONVERSION RATES
“We have one simple goal, and that is to grow online revenue each year. WebFX has succeeded in helping us achieve that by managing SEO, paid search, and social. I can’t recommend them enough.”
About Ocean City New Jersey
Ocean City, New Jersey is a world-famous seashore community located in the heart of the Jersey Shore. With a population of less than 12,000, Ocean City is like a breath of fresh sea air, providing a welcome change of pace from those congested, casino-filled vacation resorts. This makes Ocean City the family beach resort of choice for people looking to escape the hustle and bustle of everyday life.
The goal
Add a new, fresh look to the website that would emphasize the family atmosphere of Ocean City while also maintaining a sophisticated air. The website highlights the many things to do at Ocean City, upcoming events, local businesses, and real estate.
Business impact
A custom Google map was created to promote the many downtown and boardwalk businesses of Ocean City.
Due to a large amount of incoming traffic from mobile devices to the Ocean City website, a mobile-friendly version of the website was created.
The mobile site focuses on the four most visited areas of the website: where to stay, things to do, where to shop and places to eat.
The mobile site also features a mobile-friendly map that allows visitors to find local attractions.
+87%
INCREASE IN OVERALL VISITS
+41%
INCREASE IN TIME ON SITE
+129%
INCREASE IN PAGE VIEWS
+40%
INCREASE IN CONVERSION RATE
-11%
DECREASE IN BOUNCE RATE
Help your business thrive
With more than 25 years of experience and more than 450 award-winning digital marketing specialists, WebFX can help your business thrive online.
Contact us online or give us a call at 888-601-5359 to learn more about growing your company with digital marketing!
- Marketing Resources by Industry
Marketing Services for Food & Beverage Companies
- Learn About Digital Marketing
