AI for Home Services: How You Can Start Using It to Get Ahead

Did you know that over 70% of home services contractors are currently using artificial intelligence (AI) in some capacity, while 40% are actively using AI in their business?

AI for home services helps companies improve job scheduling and booking, provide a better experience for homeowners, and enhance business operations and marketing strategies. 

So, if you’re looking for ways your home services company can use AI to book more jobs and drive more revenue, you’re in the right place. Here’s just a quick overview of what we’ll cover: 

• How home services companies can use AI
• Best AI tools for home services businesses
• The future of AI for home services companies
• Get started with AI solutions for home services companies

How home services companies can use AI

There are several different ways your home services business can use AI, whether you’re looking for ways to save time in the office or make smarter decisions while out on the job. 

Here are just a few ways you can use AI for home services:

1. Smarter job bookings and scheduling
2. 24/7 communication with homeowners
3. Help with troubleshooting and diagnostics
4. Improved customer service
5. Competitor analysis
6. Personalized marketing strategies

1. Smarter job bookings and scheduling

Manually booking jobs as calls come in and scheduling them for your team can lead to overbookings, missed time openings, and lost jobs. Not to mention, it takes up a lot of your time to schedule and book jobs. 

AI can help you improve your booking and scheduling process to ensure the right team member gets to the job at the right time and leaves your customer satisfied and happy with the experience. 

For example, AI can help with: 

• Suggesting times for a job to be booked
• Choosing available technicians based on location
• Selecting the best time slot and technician based on past job times
• Keeping your booking calendar up to date

AI can help ensure you never have to worry about double booking a job and informing a customer that you have to reschedule or losing out on job bookings, while also providing your customers with a seamless booking experience. 

You can also use AI to send automated email confirmations and follow-ups to your customers to give your customers a better experience and encourage reviews and repeat bookings. 

2. 24/7 communication with homeowners

When you’ve finished up your jobs for the day and closed up the office, that’s usually the last time your business will interact with homeowners or potential leads. But with AI, this doesn’t have to be the case. 

AI can turn your home services company into a 24/7 operating business with AI-powered chatbots all without you needing to work any extra hours. 

These AI-powered chatbots can help with: 

• Answering questions
• Giving quotes or estimates
• Directing users to pages on your website to find more information
• Taking new job requests
• Booking jobs and syncing them to your calendar

With AI chatbots, you can have virtual team members working around the clock to provide a great experience for your website visitors, encourage homeowners to book with your company, and book more jobs so you can generate more leads and revenue. 

3. Help with troubleshooting and diagnostics

AI for home services can also help with troubleshooting issues with machines and other items, as well as help diagnose errors and faults. 

For example, AI tools can be a game changer when it comes to finding issues with HVAC machines, plumbing items, and electric systems. For example, AI can help you: 

• Analyze sensor data
• Analyze fault codes to give technicians diagnostic information
• Recommend a course of action
• Integrate with machine and equipment knowledge bases to help technicians quickly access and find information to repair problems
• And more!

This is super handy for giving your customers a great experience, leading to review generation and repeat customers.

4. Predicting maintenance

When it comes to maintaining equipment, machines, and other items, AI can help out immensely. 

For example, if you own an HVAC company, AI tools can analyze data from sensors, access data about past equipment failures, and access past service records to predict when a component may fail and recommend a time frame for maintenance to prevent the item from breaking down. 

This helps you inform homeowners of the importance of maintaining their units and equipment, helping them to prevent costly breakdowns, and helping you book more maintenance jobs, it’s a win-win. 

5. Competitor analysis

Ever wondered what your competitors are doing and how they’re managing to book so many jobs? Well, with AI, you can answer those burning questions. 

AI tools can help you analyze your competitors, from their marketing strategies to their websites, and more. 

For example, AI can: 

• Provide suggestions on how to outrank your competitors in local search results
• Compare your website to your competitor’s and highlight areas that are different
• Recommend marketing strategies to implement to stay ahead of the competition
• Analyze your competitor’s traffic and keyword rankings
• And more!

6. Personalized marketing strategies

Wondering which marketing strategies will help you reach more local homeowners and encourage them to choose your home services company? AI can help with that! 

There are several AI tools out there that can analyze data from your existing customer base, as well as the local area, to suggest targeted marketing campaigns like pay-per-click (PPC) advertising, search engine optimization (SEO), content marketing, and more! 

And AI software doesn’t stop there. It can also help you implement and improve every marketing strategy it suggests! For example, it can create a checklist of items to complete to improve your website’s search engine performance, recommend keywords to target in your content marketing strategy, help optimize the ad copy for your PPC ads, and much more!

Best AI tools for home services businesses

So, now that you know how you can use AI for home services companies, you might be wondering which tools you can use. 

We’ve compiled a list of the best AI tools for the home services industry below to help you find the perfect fit! 

1. TeamAI

TeamAI is the go-to AI tool for teams and businesses. It gives multiple team members access to AI models like ChatGPT, Claude, Gemini, and more, all in one platform. TeamAI eliminates the need to purchase multiple subscriptions for tools, giving you access to everything you need to automate your processes all in one place. 

2. RevenueCloudFX

RevenueCloudFX is WebFX’s own proprietary software designed to help businesses track revenue, implement data-backed marketing strategies, and optimize and automate marketing tasks with AI-powered technology. It can help with giving AI insights and recommendations into your content strategy, analyzing and interpreting data from your campaigns, and much more.

3. Jobber

Jobber provides a comprehensive suite of tools to help home services businesses with scheduling, invoicing, and payment processing. It’s especially useful for saving time on administrative tasks like booking jobs and creating schedules for your team. 

4. Zapier

Zapier is a useful automation tool that can help you and your business save valuable time when it comes to automating repetitive tasks. From sending automated emails to homeowners to confirm their booking to setting up AI chatbots to creating custom AI workflows, Zapier can do it all. 

5. CallRail

CallRail is a platform that uses AI to provide call tracking, recording, and phone call analytics to help home services companies improve customer service and marketing campaigns. It can help you track the sources of phone calls from both online and offline channels so you can see which strategies drive the most calls for your business. Plus, you can use CallRail to analyze call transcripts to find opportunities to improve customer service and lead generation. 

The future of AI for home services companies

The use of AI is only ramping up for the home services industry, and it doesn’t look like it will slow down any time soon. 

Odds are that your competitors are already using AI, and if you’re not, you may fall behind. And on the flip side, if your competitors aren’t currently using AI, adopting AI into your processes now will help you get ahead and stay ahead of your biggest competitors. 

AI’s use in the home services industry will continue to grow into the future, helping companies automate more tasks and save valuable time. 

Book more jobs with AI for home services companies with WebFX

Using and implementing AI into your processes and operations can be confusing. There are a lot of tools out there to pick from, prompts you need to create, and lots more involved. Well, with WebFX, we make utilizing AI for your home services company a piece of cake. 

We offer completely do-it-for-you AI services that include our in-house AI software, which is completely set up and managed by our team. We’ll work on implementing AI solutions that save you time, help you book more jobs, and keep your teams busy all year round while you focus on your other business tasks. 

Learn more about our AI services and how they can help your home services business grow by contacting us online or giving us a call at 888-601-5359!