Mobile Marketing
Today, your marketing strategy needs to go above and beyond traditional tactics that have been implemented for decades. People are now constantly connected to the web through smartphones and tablets, which means that your advertising has to be optimized to reach these viewers. Our mobile marketing services can help your business:
- Instantly reach and connect with your audience in short, mobile-optimized messages
- Deliver SMS messages for contests, coupons, and keyword-based promotions
- Influence marketing messaging through "GeoFencing," a location radius targeting strategy
- Create mobile-optimized advertisements that appear on leading social media networks and applications
Speak with a Consultant View Pricing Packages
Mobile Advertising
More people are using their phones today than ever. Nearly everyone has a smartphone. To reach your target audience, you need to reach them on the devices they use the most. That's where WebFX, a leading mobile marketing and mobile advertising company, comes in.
To reach viewers, our mobile advertising plans provides your business with maximum reach on mobile websites like Facebook, Foursquare, and Twitter. We can also create mobile-optimized ads for search engines like Google, Yahoo, and Bing. Take a look at our mobile marketing pricing to determine which plan best works for your company.
Mobile Advertising Pricing Plans
| Features | Basic Plan | Aggressive Plan | Market Leader |
|---|---|---|---|
| Monthly ad spend | $400 to $2,000 | $2,000 to $5,000 | $5,000 and up |
| Geo-fencing ad targeting | ✓ | ✓ | ✓ |
| Mobile ad design | ✓ | ✓ | ✓ |
| 120x20 ads | ✓ | ✓ | ✓ |
| 168x28 ads | ✓ | ✓ | ✓ |
| 216x36 ads | ✓ | ✓ | ✓ |
| 300x50 ads | ✓ | ✓ | ✓ |
| Google mobile search ads | ✓ | ✓ | ✓ |
| Bing/Yahoo! mobile search ads | ✓ | ✓ | ✓ |
| YouTube/video ads | ✓ | ✓ | ✓ |
| Ads for iPhone apps | ✓ | ✓ | ✓ |
| Ads for Android apps | ✓ | ✓ | ✓ |
| 200+ SMEs behind campaign driving results | ✓ | ✓ | ✓ |
| Ads for Pandora (client supplies audio file) | ✓ | ||
| Facebook mobile ads | ✓ | ✓ | |
| Twitter mobile ads | ✓ | ||
| Mobile coupons | ✓ | ✓ | |
| Foursquare mobile ads | ✓ | ||
| International mobile ads | ✓ | ||
| SMS messages | ✓ | ||
| SMS delivery | 3.5 cents per recipient | ||
| Initial (first month) investment | $900 | $1,300 | $1,700 |
| Monthly plan | $325 | $500 | $750 |
These mobile-optimized ads will help you reach app users, those using their phone or tablet to search for products, and even those using services like Foursquare to "check in" at their favorite locations. We work to make sure your mobile marketing plans are accessible by as many people and in as many places as possible.
Our mobile advertising plan gives you attractive, eye-catching ads in all the sizes you need to get placement on the best and most used apps and search engines. Instead of simply hoping your ad shows up and gets noticed, work with WebFX and know your ad will get the response you want.
Our team of mobile marketing experts knows how to get the most out of potential customers that are on the go. Our mobile marketing plans are a reflection of that knowledge and expertise, and we'll work to make sure you get the best ROI from every strategy you want to implement.
Plus, we publish our mobile marketing pricing online so you can know exactly what to expect when you invest in your plans. We believe transparency is crucial to a healthy relationship with our clients, and we don't add any surprise or hidden fees to any of our services.
Text Message Marketing
With text message marketing, you can instantly reach and connect with your target audience without worrying about the chance that a browser will improperly format your message. Build your texting list via opt-in or find your potential customers when they are in your area with our GeoFencing location-based texting. As you're determining your needs, take a look at our text message marketing pricing — also called SMS marketing pricing — to find what works best for your business.
All of our text message marketing pricing is listed below. We offer a variety of different services, and we deliver superior results for all of them. Our SMS marketing pricing is based on the measures you want to take to increase your business's visibility, drive traffic to your website, and increase conversion rates.
SMS Messaging Plans & Pricing
| Features | Standard Plan | Vanity Code Plan | Enterprise with Geo-Fencing |
|---|---|---|---|
| SMS Delivery on all networks | ✓ | ✓ | ✓ |
| SMS Mailing Lists | ✓ | ✓ | ✓ |
| SMS List Management | ✓ | ✓ | ✓ |
| SMS Contests | ✓ | ✓ | ✓ |
| SMS Coupons | ✓ | ✓ | ✓ |
| SMS Keyword based promotions | ✓ | ✓ | ✓ |
| SMS Auto-responders | ✓ | ||
| SMS Dashboard | ✓ | ✓ | ✓ |
| Full SMS campaign reporting | ✓ | ✓ | |
| Monthly vanity code cost: | $1,500 | $1,500 | |
| Days to setup vanity code: | ~60 days | ~60 days | |
| Setup of geo-fencing computer hardware | ✓ | ||
| Setup of a "geo-fence" around all store locations | ✓ | ||
| Variable "geo-fence" distance radius per store | ✓ | ||
| Auto SMS of coupon or promotion when patron enters store geo-fence | ✓ | ||
| Custom geo-fencing SMS integration with ERP or CRM software | Yes - call to speak with a developer | ||
| SMS message based on patron buying habits/history | Yes - call to speak with a developer | ||
| 200+ SMEs behind campaign driving results | Included | Included | Included |
| Setup of call tracking number for monthly ROI tracking | Additional $200 mo. | Additional $200 mo. | Additional $200 mo. |
| Custom programming | Call for quote | Call for quote | Call for quote |
| Price per standard SMS message: | $0.035 | $0.035 | $0.035 |
| Price per geo-fenced SMS message | N/A | N/A | Volume based: $0.08 to $0.15 |
| Initial Investment: | $2,000 | $2,500 | $3,000 |
| Cost per iBeacon: | N/A | N/A | $50 - One time equipment cost purchase |
| Monthly Plan: | $1,500 | $2,000 | $2,500 |
| Need more information? Call Us: 717-609-1553 | Sign Up | Sign Up | Sign Up |
GeoFencing SMS Marketing
To make the most of your mobile message, the WebFX mobile strategists utilize Geo-Fencing technology and proximity campaigns. This tactic increases subscriber interaction and conversion rate by targeting your potential customers at a time when they are most likely to visit your business or when they are already in your store. If they're in your area, geo-fencing helps bring them to your door!
Location-based SMS and message marketing works by creating a virtual perimeter around your business location. Once a SMS or Push Notification subscriber crosses the boundary of this "geo fence," the location-aware messaging is triggered.
The most successful location-based texts offer a compelling and time-sensitive promotion to potential customers. From a local restaurant offering nearby shoppers a buy-one-get-one special before 2pm to nail salons promising 10% off all manicures and pedicures, these messages can be the perfect opportunity to entice a first time customer toward your business. To learn more about geo-fencing SMS promotions, speak with a WebFX team member today.
Some of our client Successes
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case study ▸
“We measure our success by how much we WOW our clients.”
Bill Craig WebFX President
SMS Contests, Promotions and Coupons
With a WebFX text message marketing plan, you are guaranteed delivery on all mobile networks. This allows your branded message to always find your targeted audience.
Once a mobile visitor opts in to your text messaging service, WebFX will manage your list of potential customer numbers. Our team of SMS strategists will work with you to create unique promotions, coupons or contests for your business. Compared to other sweepstakes or contests, texting contests are extremely easy for participants who can immediately enter. Examples of SMS contests range from "text to win" or mobile treasure hunts.
Ready to start reaching mobile users like never before? Call 888.449.3239 or contact an expert today to start your mobile advertising campaign.
