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As an added poka-yoke layer, there’s a USB logo imprinted at the top of the USB connector, serving as a visual clue for the connector’s orientation.
But, the USB interface design isn’t completely mistake-proof because the user is still permitted to make an error: We can still make the mistake of trying to plug in the connector the wrong way, and the design of the interface requires us to correct ourselves by flipping the connector onto its other side.
In the Lightning cable interface design, poka-yoke is applied by eliminating any chance of an error.