Future-proof Your Business with AI Consulting in 2025
Fun fact: 78% of organizations claim that they use AI for at least one business function. To ensure your competitors are not leaving you in the dust, it makes sense to adopt AI to streamline your processes, improve your strategies, and grow your revenue.
You can hire an AI consulting firm to bring expertise and guidance to your AI strategies. Go through these topics to better understand how these agencies can help you and how to pick the best one for your needs:
- What is AI consulting?
- What does an AI consulting agency do?
- How to choose the right AI consulting firm for your business
We foster and form long-term partnerships so that your business has long-term results.
Over 90%
What is AI consulting?
What is AI consulting?
AI consulting is a service that helps organizations execute AI solutions from design and development to implementation.
Meant to streamline a company’s operations and inform its strategies, AI consulting can help you:
- Align your AI efforts with your overall business goals
- Automate your processes
- Identify new growth opportunities
- Implement responsible AI practices to comply with regulations, keep your data secure, and mitigate risks
- Scale your business
- Minimize unnecessary costs
- Improve your return on investment (ROI)
Why should I hire an AI consulting firm?
Hiring an AI consulting firm may appear like it’s a huge, upfront cost, but having experts guide you and make the most of AI technologies is a worthwhile investment.
Think of investing in AI consulting services as hiring a personal trainer to help you with your fitness goals. Without a personal trainer, you can DIY your workout programs, but it takes a lot of time and effort on your part to research, plan, and execute your programs.
Hiring a personal trainer comes with a cost, but all you have to do is show up at your sessions. You work out smarter and reduce your risk of injury because a professional is guiding you.
When you partner with an AI consulting firm, you have an extended team of experts aligning your AI projects with your revenue goals. Your AI consulting agency will help you create AI guidelines for company-wide responsible and ethical AI use.
What does an AI consulting agency do?
In essence, AI consulting firms help organizations use AI technologies to drive business results. AI consultants typically offer the following services:
- Custom AI strategy development: It includes defining a company’s AI objectives, use cases, and roadmap, which effectively aligns your AI efforts with your overall goals.
- AI implementation: This includes custom model development, training, crafting company-wide AI ethical guidelines, and AI analytics. AI implementation solutions help you deploy your strategies effectively, measure your efforts’ success, and ensure your compliance with regulations.
- AI-powered automation: This solution can streamline your processes, so you can reduce unnecessary costs and improve your ROI.
Are there different types of AI consulting firms?
AI consulting firms may specialize in specific business functions, such as marketing and sales, business development, or customer service. Some agencies may also offer specialized AI consulting services to specific industries.
For example, WebFX provides AI marketing solutions, which can improve your processes, personalize your messages, and inform your strategies with analytics.
How to choose the right AI consulting firm for your business
Did you know that 37% of companies that use AI reported a cost decrease in marketing and sales functions? Reap the benefits of AI when you hire the right AI consulting agency for your business.
Here are practical tips for picking the best firm for you:
- Identify your AI goals
- Assess an AI consulting firm’s experience
- Understand their AI approach
- Consider their capability to integrate their solutions with your current systems
- Ask about their reporting and ROI tracking
Let’s go through each one:
1. Identify your AI goals
Before making a shortlist of AI consulting companies, you must first determine your AI goals as they relate to your overall business goals. Doing so will help you focus on finding an agency that addresses your objectives.
The question you must ask yourself is: What do you want to achieve with AI?
Here are some specific guide questions:
- Do you want to automate repetitive tasks in your marketing and sales processes?
- Do you want to improve your speed to lead with the help of AI?
- Do you want to improve your conversion rate with the help of AI content personalization?
- Do you need help with sales forecasting?
2. Assess an AI consulting firm’s experience and expertise
Look for AI consulting agencies that have the expertise to help you with your goals. For example, if you need to streamline your marketing and sales operations, turn to AI marketing consulting firms.
Consider the agency’s experience, too. You may want to shortlist agencies that have worked in your industry. Check their case studies and client testimonials to find out if their experience and expertise are what you’re looking for.
3. Understand their AI approach
Aside from evaluating an agency’s expertise, factor in their overall approach to AI strategies and partnerships with their clients.
Ensure they offer end-to-end AI services. You want to partner with an agency that will guide you from crafting a strategy to ongoing support and training to keep your AI systems secure and up to date.
4. Consider their capability to integrate their solutions with your current systems
Is the AI consulting firm familiar with your current systems, such as your website, customer relationship management (CRM) software, or enterprise resource planning (ERP) system? Can they integrate their AI solutions with systems that you already use?
If you have existing working systems in place, you’d like to add to it their capabilities instead of building from scratch again. Look for an AI consulting firm that can integrate their solutions with your current systems, so they don’t disrupt all of your processes.
5. Ask about their reporting and ROI tracking
Hiring an AI consulting agency is an investment, so you want to measure your AI solutions’ results and success. Ask your potential agency about the following:
- Key performance indicators (KPIs) they track
- Frequency of regular reports
- ROI tracking
We foster and form long-term partnerships so that your business has long-term results.
Over 90%
Grow your business with AI marketing experts
AI is a valuable tool that can improve your marketing and grow your revenue. To make the most out of it, team up with an AI consulting firm that understands your needs and focuses on driving results for your business.
WebFX provides full-service AI marketing services — from strategy and development to tracking and analyzing performance — so you get a turn-key solution to AI and marketing. Our proprietary platform, RevenueCloudFX, has over 20+ features that can track your digital marketing strategies’ performance and informs your next strategic decisions.
Let’s grow your business with the power of AI. Contact us online or call us at 888-601-5359 to speak with a strategist about our AI marketing services!