35 AI Prompt Examples for Marketers

In an incredibly short span of time following its release, ChatGPT became one of the most popular tools out there, both among the public and marketers. That hype is still going on, with buzz going around about how marketers can harness ChatGPT and other AI content generation tools.

Given all that buzz, you might be wondering how your company can harness these AI tools to help with your own marketing content. For that reason, we’ve come up with 35 AI prompt examples for marketers to use, as well as a few tips for creating your own prompts. Here’s how we’ve broken them down:

• Research
• Writing
• Social media
• Email marketing
• Search engine optimization (SEO)
• Content repurposing
• Data analysis

P.S. Want to keep a full list of marketing AI prompt examples on hand? Check out our downloadable guide! 

Download Now: Free List of AI Prompts

ChatGPT prompts for research

One way you can use AI tools is to help you conduct surface-level research on a topic. Here are some examples of prompts you might use to research different subjects:

1. “In less than 100 words, explain what the information technology industry does.”
2. “List five examples of products that metal fabricators make.” 
3. “What are the benefits of using influencer marketing?”
4. “Give me a list of five effective digital marketing strategies businesses should use.”
5. “How do enterprise resource platforms work? Explain in 200 words or fewer.”

Bonus Read: Best ChatGPT Plugins

ChatGPT prompts for writing

As you may have heard before, using ChatGPT to write a full article for you isn’t a smart move. However, ChatGPT can be useful for generating simple article outlines, which you can then use to write the pages yourself. 

Here are some ChatGPT prompts you might use for content outline generation:

1. “Generate an outline for a blog post called ‘Best Pest Control Tips.’ Include an introduction, 10 tips, and a conclusion.”
2. “In less than 200 words, create an outline for an article that explains the benefits of hiring a financial consulting company.”
3. “Write an outline for a 3-minute video about how to build a birdhouse.”
4. “Generate an outline for a page that explains [your company]’s services.”
5. “Write an outline for an article called ‘What Does Finance Software Do?’”

ChatGPT prompts for social media

It’s not just blog posts and articles that AI can help you write content for — it can handle social media as well. Of course, it’s important to note that you shouldn’t just copy and paste whatever ChatGPT gives you. Rather, the responses to these prompts can give you a starting point for your posts:

1. “In less than 50 words, write a short Instagram post that advertises the new blender from [your company].”
2. “Create a Twitter post that promotes a special 50% off sale on [your company]’s shirts for the month of August.”
3. “Write a Facebook post that promotes a new vacuum cleaner product. Use a casual but professional tone.”
4. “Write a LinkedIn post celebrating how [your company] helped generate [amount of money] for their clients in the past year. Use a formal tone and limit the post to 100 words or fewer.”
5. “Write a fun social media post that encourages people to buy [your company]’s line of Christmas sweaters this December.”

ChatGPT prompts for email marketing

Next, we have some prompts for marketing emails. Just like with social media, you don’t want to copy and paste the responses you get for these, but they can give you a basic template to work with.

1. “Write an email subject line that promotes a 25% discount on shoes at [your company].”
2. “Draft an email between 50 and 100 words that advertises [your company]’s manufacturing services.”
3. “Write an email that encourages parents to shop at [your company] for their kids’ school supplies this August. Do it in less than 100 words.”
4. “Generate an outline for an email newsletter for [your company]. Make it between 300 and 400 words long.”
5. “In less than 100 words, create an email that promotes a new line of phone cases in a fun and casual voice.”

ChatGPT prompts for SEO

You can also use ChatGPT to help with your SEO campaigns. These prompts encompass a range of techniques that can help you rank higher in organic and AI search results:

1.  “Tell me 5-6 related keywords for [insert target keyword] based on page one of the search results.”
2.  “Analyze this blog post and tell me what changes I should make to help me rank better for [target keyword].”
3.  “Using [insert link for article or blog post], give me five topics that page one of the search results are talking about for [insert keyword] that I’m not.”
4.  “Tell me potential content gaps for the following keyword, based on the top-ranking pages in the search results: [insert keyword].”
5.  “Give me 4-5 visual improvements I can add to this page to improve user experience and readability: [insert URL].”

ChatGPT prompts for content repurposing

These AI prompt examples assist in transforming existing content into different formats, such as turning blog posts into social media snippets or videos.

1.  “Condense this blog post to a 100-word social media post with a link to the original content.”
2.  “Pull five key points from this article and put them in an infographic.”
3.  “Take the title of this video and turn it into a graphic for an Instagram post.”
4.  “Take the table of contents from this article and turn it into a two-minute video script.”
5.  “Gather the top 10 takeaways from this filmed presentation on [topic in your industry] and build a blog post outline with them.”

ChatGPT prompts for data analysis

AI analytics can help you save time on managing your data while finding actionable ways to improve your marketing. For these prompts, you’ll have to upload your data to ChatGPT as a table, spreadsheet, or other format, so it can read and process it fully.

If you want to use ChatGPT to help you analyze data, here are a few prompts for doing so:

1.  “Show me the top trends from this table in a visual format.”
2. “Generate a bar graph for the [insert name] column”
3.  “In 100 words, identify the top four financial trends from this year’s sales.”
4.  “List the top 10 key points from this dataset so I can write a blog post explaining them.”
5.  “Generate a scatter plot to show the relationship between [column 1] and [column 2].”

6 tips for creating marketing AI prompts

There is a prompt for anything and everything you could need ChatGPT’s help with, even if you have to create it yourself. Finding the right prompt and practicing prompt engineering can help you get more out of your AI companion.

Let’s go over a few tips for writing the best marketing AI prompts:

1. Give ChatGPT a general word count

Firstly, it’s a good idea to always give ChatGPT a general word count when you give it a prompt. That helps ensure that the result is the length you want. In certain cases, ChatGPT can tend to generate results that are much longer (or, occasionally, much shorter) than what you’re looking for, and this helps you avoid that.

The best way to do this is to start the prompt with a phrase like, “In less than 500 words…” or “Using between 100 and 200 words…” Of course, even then, ChatGPT will sometimes still outright ignore the word count you provide, and you’ll have to follow up your original prompt by asking ChatGPT to shorten its response.

2. Keep marketing AI prompts as concise as possible

Another way to improve your prompts is to keep them as simple and concise as you can. ChatGPT can handle big words, but complex syntax still sometimes confuses it. When possible, it’s best to phrase things as straightforwardly as possible, using as few clauses as you can.

So, don’t say this:

• “I want you to generate a piece of email copy that compels users to buy our new line of shirts, but I want you to do it in a way that sounds sort of fun and casual, and I want you to do it using less than 100 words in total.”

Instead, say this:

• “In less than 100 words, generate a marketing email that encourages users to buy a new line of shirts. Use a fun and casual tone.”

3. Don’t ask ChatGPT to generate new or creative ideas

Finally, don’t give ChatGPT any prompts where you ask it to be creative or come up with a new idea. Why? Because it can’t do it.

ChatGPT works by pulling from what people have written online. While it won’t copy anything word for word, it will still copy ideas.

If you ask ChatGPT to come up with an original idea, one of two things will happen. Either it will produce something that doesn’t make any sense, or it will present an idea that it stole from an actual person somewhere online. In either case, you don’t want to rely on ChatGPT to be creative for you. That’s what human brains are for.

4. Be specific with your prompt

To make sure you get exactly what you want from ChatGPT, you have to be as spoecific as possible — possibly overly specific. Here’s how to do that:

• Clearly state what you want the AI to do. Should it write you a list, explain it in a paragraph, or go into lengthy detail? And what information should it consider?
• Use clear language. Avoid ambiguity and jargon. Keep it really simple as to avoid confusion or poor results.
• Tell the AI what type of output you want. You can ask for a paragraph, a list, a table, or even a graphic. As AI becomes more advanced, the capabilities for results increase.

5. Provide context

Give ChatGPT all the background information to understand the task. If you have data, links, or even keywords that could help with the results, provide them. Many of the prompts above show how to do so in practice.

WebFX can help you get more from your marketing content

Hopefully these AI prompt examples for marketers are helpful to you. But don’t forget that even with AI tools at your side, you still need the power of human ingenuity and experience for your marketing to work. That’s why you can benefit from partnering with WebFX.

As a full-service digital marketing agency, we offer a range of services, including SEO services, web design services, and much more! And with over 29 years of marketing experience, we know exactly what it takes to drive up your revenue.

Interested in partnering with us? Just call 888-601-5359 or contact us online today!