Inspect, Install, & Fix Year-Round With a Top Fire Protection PPC Agency
Keep technicians booked with WebFX, a top PPC agency for fire protection companies looking to generate more annual inspections, multi-year service agreements, and system installations from the web. Discover how our award-winning team can make it happen by contacting us online today for a custom strategy!
Integration
Alongside 1,500+ other seamless CRM integrations
Reach Ready-to-Buy Contacts
Appear for the search terms your target audience uses, from ’emergency fire system repair’ to ‘fire door inspection services,’ with optimized campaigns across Google, Bing, and Meta platforms.
Balance Inspection Cycles
Bring balance to the end-of-month inspection spike with optimized campaigns for non-inspection services, like designs, repairs, or installations, that’ll keep your team busy.
Tie Ad Spend to Won Contracts
Go beyond lead tracking — and even qualified lead tracking — with WebFX’s RevenueCloudFX platform, which makes it possible to see which campaigns generated a lead that became a contract.
Engineer Better PPC Performance: How Our PPC Management Services Deliver a 25% Higher ROI
Running unoptimized ad campaigns is like testing sprinkler systems with uncalibrated gauges — you’re doing the work, but not getting anything valuable in return.
At WebFX, our fire protection PPC agency helps companies generate a 25% higher ROI from their advertising efforts through industry-leading experts and proprietary technology that brings your data and ad networks together to optimize campaigns.
Audit Your PPC Strategy
From account structure to keyword targeting to landing pages, your PPC expert will do a deep-dive to determine the next best steps.
Looking for an immediate audit? Connect with our team today to see if your business qualifies for a free audit.
Get Your Data-Driven Plan
Using in-depth research, we create a custom PPC strategy designed to help you earn more bookings and drive revenue.
Launch Your Campaigns
Our team develops compelling ad copy, designs creatives, and sets up campaigns focused on driving leads for your company.
Spend Smarter With Data-Driven Paid Advertising
Revenue Tracking
Tie Your Spend to Contracts
AI Insights
Optimize Your Ad Spend
Data Integration
Beat Your Competitors
Get More Contracts in 2025
See what’s possible with the experts at WebFX
Transparent PPC Management Plans & Pricing — Engineered for Driving Contracts Year-Round
Inspect all you like — at WebFX, we pride ourselves on sharing our PPC management plans and pricing online, as well as creating custom plans to meet your unique needs. See what our plans include below or ask for a custom one now!
Pricing Starting At
for Fire Protection Companies
- Dedicated team of fire protection PPC experts
- Search, LSAs, and Display ads
- Call, lead, and job tracking
Featured Case Study:
Sharretts Plating
Together, Sharretts Plating and WebFX helped the company grow its traffic and qualified lead pipeline through web design, SEO, PPC, and more.
-
60%
Increase in Quote Requests
-
270%
Increase in Organic Traffic
More Support. More Strategy. More ROI.
See why fire protection companies are switching to WebFX in 2025
Home Services Specialty Agency
- Narrow focus in just one industry, limiting broader strategy insight to grow your business
- Often reliant on surface-level metrics like traffic or form fills due to lack of integration technology
- May struggle to scale as your business grows due to limited capacity
- Strong in 1–2 services, but often lacks alignment across your full marketing strategy
- Limited tools make it harder to analyze and improve what’s working for your business
- Higher account loads mean slower replies and less strategic input for your business
- Proven insights from hundreds of industry campaigns help you skip guesswork and scale smarter
- Tech that ties every click, call, and lead to actual revenue
- Built to scale with your business—new markets, locations, or services
- Full-service team for SEO, PPC, web, and more—all under one strategy
- Data-driven improvements—not set-it-and-forget-it marketing
- 45% more support than typical agencies—fewer clients per manager
Work With Our Fire Protection Marketing Experts
Just fill in the form, and let our experts handle the rest.
FAQs about PPC for fire protection companies
Get answers to your questions about PPC for fire protection companies below:
What do your PPC services for fire protection companies include?
Learn more about what our PPC services for fire protection companies include below:
| Features | Lite | Pro Most Popular | Enterprise |
|---|---|---|---|
| Investment | |||
| Ad Spend Limit | $100 – $5,000/month ad spend (paid to networks) | $5,000 – $30,000/month ad spend (paid to networks) | $30,001+/monthly ad spend (paid to networks) |
| Initial Optimization | $1,200 (First Month’s Management including Campaign Audit) | $2,250 (First Month’s Management, including Campaign Audit, Creative Development) | $5,800 (First Month’s Management, including Campaign Audit, Creative Development) |
| Progressive monthly management cost: | $650 | $975 or 15% of spend, whichever is higher | $4,500 or 12% of ad spend, whichever is greater |
| Included Networks | |||
| Google PPC Network | |||
| Google Local Services Ads | |||
| Bing PPC Networks | |||
| Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for) | |||
| Google customer match & audience match | |||
| Google Shopping Management | |||
| AdTechFX Programmatic Advertising powered by RevenueCloudFX | |||
| – 3rd Party Audience Targeting | |||
| – Account-Based Retargeting | |||
| – CRM Pipeline Retargeting | |||
| Management Deliverables | |||
| 500+ SMEs behind campaign driving results | |||
| Initial campaign development & strategy | |||
| Advanced keyword research and selection | 2,000 Keywords | 10,000 Keywords | 10,000 Keywords |
| Industry analysis | Yes | ||
| Ad campaign copywriting | |||
| Ad copy performance testing | |||
| Ongoing keyword development and tweaking | |||
| Dynamic keyword insertion into ads | |||
| Google analytics integration & goal tracking | |||
| Strategic bid management | |||
| PPC account settings monitoring (Ex. Geotargeting) | |||
| Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created) | |||
| Up to two personal consultations per month | |||
| Monitoring clicks, conversions and click fraud activity | |||
| Setup and management of rule based bidding | |||
| International PPC campaign management (Addtl. fees may apply) | |||
| Creative Deliverables | |||
| Setup of 1 FunnelsFX Landing Page template | |||
| Display Ad Creatives (One Time) | One Time: 2 sets rapid display ads – 16 ads total (8 images per set) | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set) | |
| Connected TV Commercial Ads (One Time) | N/A | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) |
| Audio Commercial | Coming Soon | Coming Soon | |
| International Campaigns (SEM Only) – Each additional language monthly management cost: | $325 | $325 | |
| Performance Reporting | |||
| Monthly performance & analysis reporting | |||
| Website conversion analysis reporting | |||
| Omni-channel customer journey tracking and reporting | |||
| Federated Ad CLID Pool for tracking calls to specific paid ad campaign | Shared pool (Up to 25 concurrent Paid Advertising visitors) | Shared pool (Up to 50 concurrent Paid Advertising visitors) | |
| IntegrationsFX: Conversion Based Smart Bidding | Included with  License | Included with License | |
| IntegrationsFX: Lookalike + Custom Audiences | Included with License | Included with License | |
| Add Ons | |||
| Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors | $100/month | $100/month | $100/month |
| Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors | $400/month | $400/month | $400/month |
| Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 11 Sizes Each (44 Display Ads Total) & No Client Edits Included | $375/month | $375/month | $375/month |
| Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 11 Display Sizes (66 Display Ads Total) & No Client Edits Included | $940/month | $940/month | $940/month |
| B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 11 Display Sizes (110 Display Ads Total) & No Client Edits Included | $1,500/month | $1,500/month | $1,500/month |
| Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits | $1,125/month | $1,125/month | $1,125/month |
| ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds | $190/month | $190/month | $190/month |
| ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing | $375/month | $375/month | $375/month |
| ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds | $375/month | $375/month | $375/month |
| Social Media Advertising | $975/month | $975/month | $975/month |
| Landing page performance testing | $1,800/month | $1,800/month | $1,800/month |
| Translation Services | By Quote | By Quote | By Quote |
| Website conversion analysis implementation | By Quote | By Quote | By Quote |
Need more information? Call Us: 888-601-5359 | GET STARTED | GET STARTED | GET STARTED |
What is PPC for fire protection companies?
PPC is a digital marketing strategy that involves displaying paid ads for your fire protection products at the top of Google search results. These ads look similar to the organic results but have an “Ad” label in the top corner.
Generally, PPC is managed through Google Ads.
The way it works is that you target your ads toward specific keywords related to fire protection. You do this by bidding on your chosen keywords. When someone searches for a keyword, Google displays ads based on:
- Bid amount (how much the business bid on that keyword)
- Quality score (Google’s assessment of an ad’s overall quality)
By bidding strategically and creating high-quality ads, you can get your PPC ads showing at the top of fire protection search results. That enables you to reach people already interested in finding information about fire protection, which is your ideal audience.
PPC is a fantastic strategy for generating new leads and conversions. It’s also incredibly cost-effective when done well because you only pay for ads when people click on them!
What fire protection company PPC services does WebFX offer?
As a full-service agency, WebFX provides turn-key solutions for digital advertising — including PPC. Find the fire protection PPC services your business needs (and view pricing) below:
- PPC services
- Enterprise PPC services
- Ecommerce PPC services
- CRM retargeting services
- Programmatic advertising services
- Geofencing services
Got questions about PPC for fire protection services? Contact us online today!