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WebFX Has Experience in 20+ Industrial Sub Sectors

From equipment manufacturing to packaging, WebFX has elite experience in the manufacturing, industrial, & commercial products industry!

Building and Infrastructure

Businesses that produce goods and services for construction and building, this group relates directly to infrastructure development and maintenance.

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Resource Extraction

Businesses involved in the extraction and primary processing of natural resources, crucial for the foundational stages of various manufacturing and industrial processes.

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Industrial and Commercial Manufacturing

Businesses in larger-scale industrial and commercial applications.

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Specialized Industrial Solutions

Companies that specialize in the production of specific manufacturing products used across different sectors.

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Manufacturing #HowWeDidIt

Safety & Security Products

challenge

Drive phone calls or local rep contact forms for commercial security solutions via the website.

Recent Initiatives
  • Implement high quality content on solutions pages
  • Build out industry-specific solutions pages
  • On-site SEO based on low-hanging fruit analysis
  • Featured snippet optimization
41%
increase in organic traffic

Testing & Measurement Equipment

challenge

Generate phone calls and estimate forms for packaging solutions via the website.

Recent Initiatives
  • Data activation and bid strategy adjustment
  • Negative keyword management
  • Keyword research and re-optimization
147%
ROI From PPC

Specialized Manufacturing

challenge

Drive contact forms for JIT products and services via the website.

Recent Initiatives
  • Website design project
  • Website engagement video production
  • SEO and PPC strategies focused on top products
156%
increase in leads

Outdoor Structures

challenge

Drive quote forms for municipal, residential, and commercial outdoor products.

Recent Initiatives
  •  Added product descriptions to product pages
  • CRO & UX optimizations
  • Consistent, high-quality content
83%
Increase in organic revenue

Packaging & Containers

challenge

Generate phone calls and estimate forms for packaging solutions via the website.

Recent Initiatives
  • Strategic content clustering strategy
  • Low hanging fruit keyword optimization
  • Consistent industry leadership content
43%
increase in organic traffic

Medical & Lab Equipment

challenge

Drive quote forms for medical equipment via their website.

Recent Initiatives
  • Consistent high quality blog content
  • On-page SEO including titles, metas, and product descriptions
  • Optimizations for UX across the website
48%
increase in organic sessions YoY

Industrial Machines

challenge

Drive forms and phone call interest for commercial machinery.

Recent Initiatives
  • Title and meta optimization
  • Build up internal linking to product pages
55%
increase in traffic

Manufacturing Marketing Challenges

Hear from one of our senior healthcare industry experts Alexa on what we see amongst our healthcare clients, and how we recommend approaching these challenges:

  • Website Not Generating Leads
  • Outdated Websites
  • Competitive Search Results
  • Complex Target Market
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Watch Full Version

Most Popular Digital Marketing Strategies
for Manufacturing Companies

SEO PPC/Geofencing Web Design CRM/Marketing Technology Social Media

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Resources for Manufacturing Companies

How to Plan a Marketing Budget

Creating a marketing budget for your company may seem daunting, but it doesn’t have to be! A budget for marketing plans helps keep your strategy on track with your company’s overall finances, so you can reach your business goals. Start planning for 2025 today!

Teach me how

Manufacturing Marketing Guide

Check out our quick and dirty guide for getting results from digital marketing for manufacturing companies!

Meet WebFX

A world-class digital marketing agency with thousands of reviews applauding our results.

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