Skip to main content ↓

Martech Resources: Learn the Basics of Martech

With the Internet shaping so many of today’s consumer decisions, marketing technology — or martech — has proven a vital tool in assessing user preferences and nurturing potential customers through the sales funnel, as well as providing comprehensive demographic data for strategic planning.

Marketing Automation Benefits


The Benefits of Marketing Automation: 9 Reasons You Should Automate Part of Your Internet Marketing Internet marketing provides numerous benefits to businesses, but it also creates an entirely new set of responsibilities for owners and marketing professionals. Managing your online […]

View Full Story ~ 13 minute read

Artificial Intelligence Marketing


5 Tips for Using Artificial Intelligence (AI) Marketing As you shape your digital marketing plan, you’re always looking for ways to make it more efficient and better for your audience. Artificial intelligence (AI) marketing is one of the newest ways […]

View Full Story ~ 9 minute read

Marketing Automation Strategies


Top 3 Marketing Automation Strategies Marketing automation is one of the latest Internet crazes for one big reason. View Our Digital Services

View Full Story ~ 12 minute read

AI and GPT Integration Services for Intuitive Marketing Campaigns


As technology continues to push the boundaries of what we thought possible, it’s become increasingly evident that artificial intelligence (AI) is the next helpful step in the evolution of successful marketing campaigns. Companies that invest in AI and GPT integration […]

View Full Story ~ 2 minute read
Stylized blue arms with different gestures below the 'WebFX Blog' text on a light background.

The 12 Top Marketing Automation Companies Around the World

The 8 Best Lead Generation Companies Around the World Want to know the best lead generation company for your business? It could depend on where in the world you live. Read on for a list of the best lead generation […]

Read Blog Post ~ 2 minute read

Call Tracking Software


9 Best Call Tracking Software Apps in 2022: Which Will You Choose? From streamlining lead nurturing to syncing marketing data to improving customer support, call tracking software helps you increase sales, customer satisfaction, and client retention rate. Which caller tracker […]

View Full Story ~ 15 minute read

Explore one of these categories to go more in-depth on a specific martech topic or keep reading for our beginner’s guide to martech, complete with additional marketing technology resources.

Analytics icon with bar on a graph different heights.

Learn the basics of martech

Online review icon with star.

Learn key martech terminology

lightbulb icon.

Get the latest martech statistics

Database icon.

Learn about marketing tools

storefront icon.

Learn about martech for SMBs

Website icon with open laptop.

Learn about martech for B2B companies

Group of people icon.

Learn about martech for B2C companies

Shopping cart icon with a plus arrow.

Learn about martech for ecommerce companies

Global commerce icon.

Learn about martech for enterprise companies

Learn more about martech tools

Wondering what tools you should include in your martech stack? Check out the following resources to learn about your many martech tool options and get the information you need to choose the right ones for your business’s needs.

Martech tool resources