Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
Big Data Consulting Services
When you run a digital marketing campaign, you can collect data from each facet of your strategy to ensure that it only gets better in the future. With big data consulting services, you’ll be able to compile all the most important data from your campaigns to help you better your marketing strategy moving forward.
What do our big data consulting services include?
With our customizable big data consulting services, you’ll get everything you need, from the strategies to the specialists. Learn more about what’s included in our big data consulting service packages.
- Marketing platform to collect data
- A dedicated account manager to spot data trends
- Customizable data reports
- Ongoing recommendations based on data
- And more!
Marketing platform to collect data
Marketing platform to collect data
Whether you want more information on your SEO campaign, your PPC campaign, or even your content marketing campaign, WebFX’s big data consulting services can help.
Our team will use MarketingCloudFX to collect data from a variety of marketing platforms and help your business understand how to make each strategy more effective.

A dedicated account manager to spot data trends
A dedicated account manager to spot data trends
A huge part of a big data consultant’s job is to spot data trends in the numbers they collect. You’ll get a dedicated account manager who is trained to compile data in a way that allows them to spot consistencies, trends, and patterns easily.
For marketing, this could be a content word count that consistently seems to perform well in search engine results pages, an ad call to action that seems to yield clicks, or any number of other data trends that provide insight into your marketing campaigns. We can then use these trends to better your marketing strategies.

Customizable data reports
Customizable data reports
As your big data consulting partner, WebFX will know how to articulate your data in a way that makes sense. We’ll present you with data reports that talk all about trends, explain all the numbers on the page, and report on the metrics that matter most to your business.

Ongoing recommendations based on data
Ongoing recommendations based on data
By partnering with WebFX for your big data consulting, our team will not only be able to collect data, analyze it, and present it to you, but we’ll also be able to make suggestions based on our findings.
For example, if we find a trend in your content that title tags with numbers in them consistently get more clicks, we might recommend that you use more numbers in your title tags. Or if we find that you get more clicks from ads with green buttons, we might propose that that’s the color you use moving forward.

Your search for big data consulting services ends here
Benefits of partnering with WebFX for big data consulting services:
Pricing custom to you.
Starting at $3,000 per month.

Unlock a 25% greater marketing ROI with WebFX’s web marketing services

- Dedicated account manager, interfacing with a team of 500+ digital marketing experts
- MarketingCloudFX access for optimizing, measuring, and reporting ROI
- In-depth analysis of your business goals, industry, and competitors
- In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
- One or two team members trying to keep up with fast-paced marketing advancements
- Analytics suite for measuring and improving campaign performance
- S.M.A.R.T. goals, but limited resources needed to execute
- Reporting roadblocks leading to project delays and wasted spend
Typical Marketing Agency
- Dedicated account manager responsible for strategy, but will need your help implementing solutions
- Third-party tracking and analysis with subscription costs passed to you
- Cookie-cutter checklists and solutions for optimizing your campaigns
- Regular, but unreliable support when issues arise with your account
WebFX offers proprietary big data software
Did you know that WebFX has a proprietary suite of big data software? We’ve named the suite of tools MarketingCloudFX, which is an umbrella name for the more than ten tools that it includes. Here are some of the data-driven tools offered with MarketingCloudFX.
ContentAnalyticsFX
ContentAnalyticsFX
ContentAnalyticsFX allows you to take a deep dive into your content and learn how it performs with the use of big data. You’ll gain access to visitor and conversion data concerning each piece of content on your website, in addition to the value of each piece of content and engagement that each page receives.
Not only that, but ContentAnalyticsFX can help you identify what topics will perform the best on your website — something that marketers could only dream of.
PredictionGeniusFX
PredictionGeniusFX
PredictionGeniusFX is truly a big data tool of the future. It’s the only tool of its kind, and it uses Google’s deep learning platform in addition to data collected by WebFX to make predictions about your online presence.
If you’ve ever heard that content is one of the most important parts of your marketing strategy, you’ve heard right. Content is what ranks in search engines, tells people about your brand, and builds brand awareness through channels like social media and email.
Since content is such an important part of your marketing campaign, you must have an idea of how your content will rank in SERPs so that you can have an idea of success rates for any given piece of content.
Content is a time commitment — and there’s nothing worse than pouring your time and energy into a piece that isn’t destined to rank.
With the data compiled on PredictionGeniusFX, the tool can help give you predictions on how your content will rank so that you can get it right the first time.
PersonalizeFX
PersonalizeFX
It’s no secret that your online presence caters to your target audience, so it’s a no-brainer that we’d offer a tool that helps you personalize your website to fit that audience.
PersonalizeFX draws from hundreds of data points that help you give site visitors exactly what they’re looking for. We base our suggestions on a company, their industry, their location, and even previous actions they took on your site.
With this tool, you’ll have a better chance of moving site visitors down the conversion funnel and encouraging a sale.
FAQs about big data consulting services
What is big data?
If you’re asking yourself the question, “what is big data, anyway?” you’re not alone. Although the term might sound elaborate and complicated, we’ll break it down for you.
Big data is just a fancy way of labeling huge sets of data that can be used to find patterns and trends. Big data isn’t only useful in marketing, but it can provide some one-of-a-kind marketing benefits when you opt for big data consulting services for your business.
What are the types of big data?
Big data can be classified into 3 main categories:
- Structured data – data that is organized in a predetermined system like customer information, financial data, or inventory records
- Unstructured data – data without a preset framework like text, images, audio, or video
- Semi-structured data – data with some structure but not enough to be included in a conventional spreadsheet like XML files, JSON files, or log files
Why are big data consulting services so important for marketing?
When it comes to marketing, it’s all about speaking to your target audience at the right time, with the right content, and with the right message to encourage them to buy. There are a lot of variables when it comes to marketing your product successfully — and with so many variables, big data is significant.