Top Digital Marketing Companies in USA
Expected to generate over $45 billion in revenue in 2020, the digital marketing industry isn’t disappearing any time soon. Such a giant increase in year-over-year revenue can only mean one thing — the number of digital marketing companies in the USA will continue to increase as well.
With so many options, how do you know what U.S. digital marketing companies will provide the best results for your website?
On this page, we’ll talk about what a digital marketing company does, what to look for in a U.S. digital marketing company, and why WebFX is a top digital marketing company in the USA.
Ready to chat with a strategist? Give us a call at 888-601-5359!
What does a digital marketing company do?
Let’s start with the basics. Before you can choose the top digital marketing company in the USA to work with your business, you have to understand what they can do for you.
Here are some of the most popular services offered by digital marketing companies:
1. Search engine optimization (SEO)
One of the most effective igital marketing strategies out there, search engine optimization (SEO) works to improve your website’s rankings in search engine ranking pages (SERPs), so that your site earns more traffic.
With increased traffic, and the right digital sales strategy, companies also see an increase in sales and revenue.
Though SEO can take a few months to provide noticeable changes in rankings, the results are well worth the wait.
2. Pay-per-click advertising (PPC)
Pay-per-click (PPC) advertising is another extremely common digital marketing strategy offered by digital marketing companies in the U.S. It’s a cost-effective strategy that allows your business to target ideal customers based on keywords they search, demographic info, and more.
PPC ads are also popular since they start driving website traffic as soon as they go live.
3. Social media marketing
Social media channels like Facebook, Twitter, Instagram, and LinkedIn allow your business to reach more customers and boost brand awareness. In addition, you can use social media marketing to send traffic to your website and encourage more people to learn about your company, products, and services.
Sharing your company’s content on social media is a great way to increase site traffic and ultimately conversions.
Most digital marketing companies in the USA offer social media marketing strategies since 77 percent of people in the U.S. have at least one social profile. With such a sizable user base, there’s a good chance that at least a portion of your target audience is active on social media.
4. Email marketing
Email marketing can also help you increase brand awareness and site traffic — and it’s a great lead nurturing strategy. Top digital marketing companies offer this service because of its extremely low cost and high return on investment (ROI).
Every dollar you invest in email marketing can earn you a return of $44 — that’s incredible!
5. Content marketing
Without content, your website won’t rank in search engines. This makes content marketing extremely important, and it’s why the best digital marketing companies in the USA offer content marketing services.
Content marketing allows you to create informative, beneficial content based on your target keywords in order to rank at the top of search results.
6. Web design
If you want to work with one of the best full-service digital marketing companies in the USA, they’ll likely also offer custom web design. Web design is a huge part of digital marketing since it acts as a digital business card for a business. Without one, you won’t be able to rank in SERPs, either!
5 things to look for when hiring a digital marketing company in the USA
If you’re looking to hire a United States-based digital marketing company, there are a few things you’ll want to look for before signing on the dotted line.
Transparency is key in any working relationship. When you’re looking to hire a top digital marketing company in the USA, you’ll want to be sure that they’re transparent from the start.
Pricing: You can get a good feel for the transparency of a digital marketing company by checking to see if their pricing is published online. Companies that publish the prices of their services online likely have nothing to hide, and you’ll know right away that they value a strong working relationship with their clients. When pricing is transparent, it allows potential clients to decide if they can afford an agency upfront and ensures that agencies only get calls from businesses that can afford their services.
Campaign suggestions: The best digital marketing agencies will also be upfront about their campaign suggestions. They’ll help you understand the current state of your website and marketing strategies, how they can help, and what strategies they suggest.
Reporting: Transparent reporting is also a must-have service when hiring a top digital marketing company. You’ll want to make sure that they include analytics and campaign reporting as a service since you’ll want to monitor the performance of your campaigns and tweak them as necessary to drive even better results.
2. List of accolades
Although awards aren’t everything, it’s something important to consider and here’s why. Not every digital marketing company in the USA has a trophy cabinet filled with awards, but if they do, it tells you a few things:
They've been in the business for a while:In order to earn awards, you have to know what you’re doing. Awards in the digital marketing world are a sign that the company provides amazing results for their clients — something that only comes through hard work, practice, and industry knowledge.
They're recognized as a leader in the industry:Awards are hallmarks of hard work and dedication to the field, and a lot of awards are given to companies at the forefront of the industry.
3. Over 100 high-quality testimonials
Testimonials provide a chance for past clients to talk about their experience with a digital marketing company. They serve as votes of confidence for an agency, and honestly, there can never be too many!
When you’re searching for one of the best digital marketing companies in the USA, be sure to check out their testimonials.
If their list has only five or so, you may want to keep looking. However, when a U.S. agency has more than 100 testimonials, it shows that they’ve driven results for an extreme number of customers — and those customers were tremendously satisfied with the results.
Did you know that WebFX has over 420 glowing testimonials? Check them out!
4. They practice what they preach
As a digital marketing company that offers SEO, the company you’re considering should rank on the first page for important keywords. If not, it may mean they don’t practice what they preach.
Keep this in mind, if they can’t drive results for their own website, how will they drive results for yours?
Be sure to do some Google searches for keywords that fit your digital marketing company’s service offerings to ensure that they appear at the top of search results!
5. They’re responsive
When you submit a contact form to a website, it means you’re interested in their services.
Do they get back to you within 48 hours or do you have to wait more than a week for a response? If they take a long time to respond, you may want to consider a company that’s more responsive.
There’s nothing worse than working on a campaign with a company that doesn’t return phone calls or emails for weeks.
What makes WebFX a top digital marketing company in the USA?
Located in the heart of Harrisburg, PA, WebFX is one of the best digital marketing companies in the USA. Here are a few reasons why:
1. Our clients are family
Simply put, when you work with WebFX, you’re family. We know that the work we do for your company far surpasses any numeric value — we know that it helps put bread on the table.
We take pride in the results that we drive for our clients, and we treat your business like our business. That’s just how much we care.
Every client gets a personal point of contact to keep in touch with throughout the endurance of their campaign and will have tons of different departments working on their campaign at any time (depending on the services you choose).
2. Our team is entirely in-house
We don’t outsource anything at WebFX! All the work that we do for our clients is done completely in-house.
But why is this a benefit?
Since all of our digital marketing specialists are under one roof, it means that team members across departments can collaborate on your campaign, ensuring that every part of your strategy works together seamlessly.
3. We always keep you in the loop
When you work with WebFX, you won’t have to worry about being out of the loop when it comes to your campaigns.
Your point of contact will always ensure that you know exactly what strategies we’re implementing, how long your campaigns will run, and how much you’re spending on any initiative.
Not only that, but we’ll always allow you to make the final call.
In addition, we offer custom reporting which means your results are always available to you. Your point of contact will go through specific results for your campaigns to help you understand what strategies are working and what strategies should be tweaked for the best possible results.
4. We drive impressive results for our clients
After being in business for over a decade, it’s safe to say that we know what we’re doing. The results we drive for our clients are simply amazing.
In the past five years alone, we’ve been able to generate over $1.5 billion in client revenue and generate over 4.6 million client leads. That’s pretty impressive!
Take a look for yourself on our real results page.
5. We’re a full-service digital marketing company in the USA
We don’t just offer one or two digital marketing services, we offer them all.
Here are some of the services we offer:
We know how important it is to have the same company work on all of your digital marketing campaigns — it just makes sense. We share valuable information among teams, and you end up with a neater, more effective result when all of your campaigns work together.
Ready to work with the best US-based digital marketing company?
We have a full trophy cabinet proving our success, a list of testimonials that goes on and on, and an ever-growing client base that loves the results that we provide.
If you’d like to join the WebFX client family, feel free to contact us online today, or give us a call at 888-601-5359!
We can't wait to help your business succeed!
Want to learn more about SEO and branding? Call 888.449.3239 or contact us online today to see how WebFX can improve your online performance.