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Featured

Numerous coins of various sizes and colors are scattered in mid-air against a blue background with a yellow stripe at the bottom, suggesting motion as if the coins have been tossed or are falling.
PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
Graphic for can you do seo yourself
SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
seo trends header
SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
A collage of diverse book and magazine covers with various graphic designs, typography, and colors, arranged in a grid on a blue background.
PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

What's New

A collage of three images: a black floor-standing speaker on the left, a smiling man and woman looking at a tablet in the center, and a laptop with Windows 10 on the screen to the right.
Marketing
2 Demand Generation Examples and Why They Work
6 min read 2/14/2017
Graphic with a blue striped background and text 'WHY SNAPCHAT MATTERS TO MARKETING' above an illustration of a hand holding a smartphone with the Snapchat logo on the screen, surrounded by dashed circular lines.
Social Media
Why Snapchat Matters to Marketing [INFOGRAPHIC]
9 min read 2/06/2017
A tablet held by two hands displays a marketing infographic about the importance of YouTube, highlighting it as the top video-sharing site, online community, and the second search engine for earning revenue.
Social Media
Why YouTube Matters to Marketing [INFOGRAPHIC]
15 min read 2/06/2017
An empty metal shopping cart on a tiled floor with walls in the background, suggesting an outdoor setting.
Marketing
Turning Abandoned Carts into Sales: Getting Started with Email Remarketing
7 min read 1/05/2017
adwords homepage
General
What to Expect from AdWords in 2025
5 min read 12/21/2016
A humorous map of the United States with satirical questions over each state, such as 'Should Idaho potatoes be refrigerated?' and 'Should Nebraska legalize gambling?'
Internet
5 Maps of the Most Popular (and Weird) US State Searches
16 min read 12/19/2016
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