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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
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SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

What's New

SearchGPT vs. Google: Which Should You Optimize For?
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SearchGPT vs. Google: Which Should You Optimize For?
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How to Write a Marketing Request for Proposal (+ Template)
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How to Track PPC ROI in 5 Steps
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Your No-Nonsense 2025 Guide on How to Reallocate Marketing Budget
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