Top Marketing Automation Companies Around the World
The world’s top marketing automation companies
Depending on where you live, you’ll have a different selection of companies. On this page, we’ve narrowed your options down, listing the top marketing automation agencies from different spots around the world.
| Company | Location | Pricing | Best for |
| WebFX | Harrisburg, PA | View pricing plans | Full-service digital marketing |
| Ergonized | Lviv, Ukraine | Contact for pricing | CRM consultation |
| MO Agency | Johannesburg, South Africa | $3075+ per month | Best for marketing analytics |
| Impressive | Melbourne, Australia | Contact for pricing | ROI optimization |
| Omnisend | London, UK | Free or $16+ per month | SMS marketing |
| Klaviyo | Boston, MA | Free or $45+ per month | Drag-and-drop editing |
| Edvantis | Berlin, Germany | $25–$49 per hour | Software development |
| Twistellar | Copenhagen, Denmark | $100–$149 per hour | Retail and manufacturing companies |
See our methodology to understand our Agency Score
The best marketing automation service providers
Learn why these marketing automation companies made our list of the best marketing automation service providers below:
Harrisburg, PA 500+ 95/100 If your business is in the United States, WebFX is the best marketing automation agency for you. As a full-service digital marketing agency, we offer a range of services including marketing automation services, SEO services, web design services, and more. When it comes to marketing automation, we offer our very own proprietary marketing software, RevenueCloudFX. RevenueCloudFX can help you: On top of RevenueCloudFX, you’ll have the help of the WebFX team when it comes to strategizing and implementing your marketing automation efforts.
Why We Picked Them
Lviv, Ukraine Contact for pricing 50 – 249 70/100 If you’re looking for a European agency a bit further east, you should look at Ergonized. Ergonized is based primarily out of New York but operates heavily in Ukraine and the surrounding regions. Maintaining a 4.8-star rating on Clutch, Ergonized is well-loved by their clients, who say that Ergonized stands out for its deep marketing knowledge and willingness to communicate before, during, and after the projects they manage. Ergonized’s primary focus is on CRM consultation, but their marketing automation services are part of that process.
Why We Picked Them
Johannesburg, South Africa $3075+ per month 10 – 49 78/100 For businesses in or near South Africa, MO Agency is one of the best options. MO is a full-service digital advertising agency, offering services in processes like SEO, paid advertising, and web design. However, marketing automation is one of their strong suits. MO Agency can help you with: They also offer a solid payment plan where you only pay for the deliverables themselves, not for the time it takes MO to complete those deliverables.
Why We Picked Them
Melbourne, Australia Contact for pricing 2 – 9 77/100 For Australian businesses, Impressive is among the best marketing automation companies. Though Impressive’s main headquarters are now located in the United States, they began in Australia, and still have several offices located there. Impressive holds a — well — impressive 4.9-star rating on Clutch, with their clients praising their smooth process, flexibility, and pleasant team members. Impressive can work with numerous different automation tools, including HubSpot and ActiveCampaign. They put a strong focus on results, particularly return on investment (ROI), so you can know going in that they have their priorities for your business in order.
Why We Picked Them
London, UK Free or $16+ per month 50 – 249 88/100 Omnisend is the perfect company for helping you automate your email and SMS communications. Even for the parts of your email marketing that it doesn’t directly automate, it still helps you speed things along with tools like templates and A/B testing. Some other features included in Omnisend are:
Why We Picked Them
Boston, MA Free or $45+ per month 500+ 94/100 Klaviyo is a mobile app that can help you meet a variety of your marketing automation needs. Some of its best features include: Using Klaviyo, you can do everything from nurturing your leads to sending out reminders to customers to purchase.
Why We Picked Them
Berlin, Germany
$25–$49 per hour
250–999
82/100
Why We Picked Them
Located in Germany, Edvantis is a software development company that partners primarily with medical, educational, and financial companies.
In addition to their main software services, they also offer consulting services for business intelligence (BI), enterprise resource platforms (ERPs), and customer relationship management (CRM). All of those platforms commonly use some form of marketing automation.
Edvantis certainly has a good reputation, with its reviews on Clutch indicating that the company is dedicated to producing near-flawless results for clients. Those reviews are also backed up by the numerous Clutch awards Edvantis has earned.
Copenhagen, Denmark
$100–$149 per hour
50–249
89/100
Why We Picked Them
Twistellar is a Danish consulting company for ERPs and CRMs, particularly Salesforce. They’re proficient in marketing automation, and they know how to help your company optimize for it. That’s certainly what’s indicated by their many positive reviews, which praise their knowledge and flexibility.
Twistellar works with businesses from a variety of industries, including:
- Retail
- Manufacturing
- Hospitality
- Media
- And more!
Our methodology
At WebFX, our team surfaced reputable marketing automation companies using the following methodology:
| Factor | Considerations | Point value |
| Client experience | Average rating Review volume Review sentiment Review recency |
0-6 |
| Team | Experience ratio Average tenure Average years of marketing automation Areas of focus |
0-6 |
| Retention | Average client retention rate Average employee retention rate |
0-6 |
| Agency size | Team-to-client ratio Team mix (automation specialists, CRM experts, developers, strategists) Business served |
0-6 |
| Client results | Case studies Success metrics Recency Industries served Business size served |
0-6 |
| Performance tracking | Time-to-value Attribution capabilities and methodology Data activation Reporting capabilities |
0-6 |
| Pricing and deliverables | Pricing transparency Contract length Implement deliverables Pricing model |
0-6 |
| Asset ownership | Data ownership Automation account ownership Workflow and campaign ownership |
0-6 |
| Location | Copmany headquarters Team distribution Coverage across time zones |
0-6 |
| Operations | Project management Onboarding process Onboarding Support frequency Years in business |
0-6 |
| Credentials | Partnerships (Salesforce, Marketo, HubSpot, etc.) Individual certifications |
0-20 |
| Integrations | CRM integrations Standard and custom integrations API capabilities Database syncing |
0-10 |
| Security | Compliance (HIPAA, CCPA, GDPR, etc.) SOC Type II or equivalent security standards Data access controls |
0-10 |
FAQs about marketing automation companies
Get answers to some common questions about marketing automation agencies below:
What is a marketing automation company?
What is a marketing automation company?
A marketing automation company can refer to one of two things:
- A company that offers a marketing automation tool
- An agency that offers marketing automation consulting or management services
Either of those types of companies qualifies as a marketing automation company. In some cases, companies may fit into both of those categories.
Is marketing automation part of a CRM?
Marketing automation isn’t associated solely with CRMs. That said, many CRM platforms do come with marketing automation features. For example, some CRMs can automatically organize and analyze your customer data for you, while others can also automate certain parts of your email marketing. Ultimately, though, it all depends on which CRM you get.
What is the best marketing automation software?
The main focus of this page has been on agencies who can help you master your marketing automation strategy. But you’ll also need tools to carry out the automation itself. So, which marketing automation tools should you use?
There are plenty of automation tools out there, but some of the best ones include:
- RevenueCloudFX (for email marketing, lead tracking, etc.)
- Marketo (for data management)
- Buffer (for social media management)
- Hootsuite (for social media management)
- Nutshell (for customer data management, email marketing, etc.)
- Pardot (for sales pipeline management, lead tracking)
There are other options too, of course, if none of those are what you’re looking for. Ultimately, the best marketing automation tool is the one that meets your needs and budget.
What is the future of marketing automation?
Marketing automation is more widely used now than ever, and its use will only continue to grow in the future. In fact, the marketing automation market is predicted to pass $10.8 billion in revenue by 2031. So, this isn’t just a passing fad. It’s something your business should definitely get on top of so you can outpace your competitors.
See what it’s like to work with a top marketing automation company
If you’re looking for a U.S.-based marketing automation agency, WebFX is the partner for you. We have over 30 years of experience with digital marketing, so we know exactly how to optimize your campaigns — and the automation that goes with them — for maximum results.
Best of all, there’s no hassle about making sure we can work with whatever automation tool you have. You can simply use our own RevenueCloudFX, which we know exactly how to use to drive your revenue sky-high.
To get started with our marketing automation services, just call 888-874-2601 or contact us online today!
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