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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
seo trends header
SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

What's New

Screenshot of Sperry Women's Saltwater Boots in Black/Grey on an online store with a 4.5-star rating, priced at $99.95, marked down from $130.00, with size 10 Wide available and an option to add to cart or buy now.
Marketing
9 Amazon Seller Tips to Skyrocket Sales for Your Business
10 min read 10/14/2020
Buffer's homepage with a navigation menu, a headline about social media tools, a 'Get started now' button, and illustrations of a joyful woman and man with social media icons indicating likes and sold-out status.
Social Media
What Does a Social Media Manager Do for Businesses?
6 min read 10/12/2020
Screenshot of search engine results highlighting a PPC ad for Glass Blowing Kits at Snow Farm with a phone number and an organic search result for Glass Blowing Starter Kits from Mountain Glass Arts.
Marketing
8 Best 2025 Marketing Strategies for SMBs to Stay Competitive
11 min read 10/12/2020
Monochrome collage of Chanel models showcasing the Fall-Winter 2020/21 collection, with the central model in a textured jacket and necklace, accompanied by text and a 'See More' button.
Marketing
Online Store Marketing: 7 Online Store Marketing Ideas to Skyrocket Sales
11 min read 10/07/2020
Close-up of a person's hand holding a fishing rod with a reel, with a blurred background featuring trees and a small boat on the water.
Marketing
What Is Inbound Lead Generation?
6 min read 10/05/2020
Close-up of a person's hands typing on a laptop keyboard with a blurred background featuring a cup and a decorative item.
SEO
Your Guide to How to Search for SEO Keywords
6 min read 10/04/2020
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