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SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)

Can you do SEO on your own? Absolutely — but with a few caveats. There are plenty of SEO tasks you can tackle in-house with the right tools, some time, and a willingness to learn. In fact, many […]

8 minute read
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SEO
The State of SEO: 12 SEO Trends For 2025
11 min read
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Web Design
25 Minimalist Website Designs That Drive Conversion
14 min read
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Marketing
Marketing Agency Cost: How Much It Costs To Market Your Business in 2025
9 min read
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Marketing
150 Fresh Marketing Stats for 2025
12 min read

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Is Your Strategy Ready for 2025?
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The Ultimate Programmatic Advertising Guide
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Revenue Marketing 101
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Marketing
What is Ad Tracking? [+How to Get Started]
7 min read 6/21/2021
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Web Design
What Is Alt Text? Everything You Need to Know About Alt Text for Images
6 min read 6/21/2021
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SEO
A Timeline of Google Algorithm Updates
34 min read 6/20/2021
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Marketing
Measure Traffic & Rankings With Our Free Website and Ranking Traffic Checker
5 min read 6/20/2021
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Web Design
24 Must-Know Graphic Design Terms
6 min read 6/19/2021
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Marketing
What Is Dynamic Keyword Insertion (DKI)? Everything You Need to Know In 8 Minutes
8 min read 6/19/2021

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Learn how to grow website traffic

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SEO
Should You Use AI Copy for SEO? Here’s What You Need to Know
6 min read
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SEO
What Marketers Need to Know About Generative AI in Search
6 min read
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SEO
What Is an SEO Dashboard, and How Can I Build the Perfect One for My Business?
7 min read
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SEO
The Ultimate Monthly SEO Checklist: 6 Ongoing SEO Tasks 
7 min read

Learn how to grow your brand

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Marketing
7 AI Examples in Business for You To Know
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Marketing
Google Showing Ads In AI Chatbots: What Does This Mean For Marketers?
5 min read
Your Guide to AI for Amazon Sellers
Marketing
Your Guide to AI for Amazon Sellers
11 min read
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Marketing
The Advantages and Disadvantages of Using AI in Marketing
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Web Design
How To Use AI for Design (With Examples)
5 min read
Micro-Influencers’ Maximum Effect on Your Brand’s ROI
Social Media
Micro-Influencers’ Maximum Effect on Your Brand’s ROI
13 min read
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Social Media
Social Media as a Search Engine: Will Social Media Replace Google Search? 
8 min read
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Web Design
Complete Guide to AI Images for Marketing (+ 3 Tips for Using Images)
10 min read

WebFX News

Your 2025 Post-Grad Career Guide
Your 2025 Post-Grad Career Guide
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WebFX-U Unplugged: An Inside Look at What You Can Expect
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{ "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [{ "@type": "Question", "name": "What is ad tracking?", "acceptedAnswer": { "@type": "Answer", "text": "Ad tracking is the process of collecting data from advertising campaigns. You can use ad tracking to help gain insight on users, so you can create advertising campaigns that engage your audience and interest them in your products and services." } },{ "@type": "Question", "name": "What can you track with ad tracking?", "acceptedAnswer": { "@type": "Answer", "text": "

With ad tracking, you’ll obtain various metrics about your audience’s behavior on your site and within your ads. You can track multiple metrics, like:

Ad tracking offers an abundance of metrics for your business. You must weed through these metrics and decide on the most valuable ones to focus on for your campaign.

" } }] }