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Digital Marketing Glossary: Browse Marketing Terms & More in 2024

Whether you’re new to marketing or have been at it for a while, there are undoubtedly countless terms you should know. These key digital marketing terms help you successfully construct your online presence and help you understand the importance of key strategies. With so many marketing buzzwords and concepts out there, how do you know which are the most important? On this page, we’ll take a look at some of the most significant digital marketing glossary and terminology that marketers and advertisers use every day.

OKRs

Glossary

5 Tips for Setting Objectives and Key Results (OKRs) for Your Business Setting Objectives and Key Results (OKRs) is fundamental to achieving your business goals. OKRs are even more critical for your marketing plan because they keep you and your […]

View Full Story ~ 11 minute read

What is Marketing Segmentation

Glossary

What is Marketing Segmentation? When you advertise your products and services, your goal is to reach a specific audience. This audience is the group of people who you believe will become your customers, based on a number of factors. You […]

View Full Story ~ 6 minute read

What Are Marketing KPIs?

Glossary

What Are KPIs in Marketing? If you’ve spent some time looking into marketing plans and strategies for your business, you probably have a pretty good idea of what’s important. You know you need a website, blog, social media and great […]

View Full Story ~ 12 minute read

Who is Generation Z?

Glossary

Who is Generation Z? Over the past few years, Millennials generation have been a focus for many marketers. With billions in spending power, it makes sense that businesses across all industries made marketing to this generation a priority. View our […]

View Full Story ~ 4 minute read
when you understand your company's product, you can market it with success
Glossary

What Is Growth Marketing?

What Is Growth Marketing? (What Marketers Need to Know) In the past five years, interest in growth marketing has doubled in the U.S. This search trend not only demonstrates a heightened interest in this marketing approach but also suggests increased […]

Read Blog Post ~ 19 minute read

What is Full-Service Internet Marketing?

Glossary

What is Full-Service Internet Marketing? If you’ve researched marketing agencies in your area, you’ve probably noticed that many of them specialize in a specific area. Some agencies, for instance, present themselves as specialists in SEO, while others focus on social […]

View Full Story ~ 5 minute read
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