Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
On-Page SEO Services: Drive More Revenue From Search
Earn more traffic (and revenue) from search engines with on-page SEO services from WebFX. Receive an all-in-one solution to SEO that includes an SEO audit, ROI tracking, technical SEO, and more. Enter your website below now to receive a custom SEO proposal!
What do our monthly on-page SEO services include?
Say hello to more time and fewer headaches with WebFX’s on-page SEO services, which include everything you need to optimize and turn your site’s SEO into a revenue driver.
- Keyword optimization
- Improved page speed
- Title & meta tag optimization
- User-focused content
- Responsive web design
- Internal link building
- URL optimization
Keyword optimization
Keyword optimization
When it comes to on-page SEO, keywords play a critical role in improving your online visibility. Our on-page SEO services start with extensive keyword research leveraging in-house marketing technology like KeywordsFX to help you identify relevant keywords that impact your ability to appear in search results.
Once we’ve compiled a list of keywords (including relevant local and long-tail keywords), we’ll help you integrate them into your site in places like:
- Title tags
- Meta descriptions
- Header tags
- Body content
- And more!
Improved page speed
Improved page speed
No one likes a slow website. In fact, 83% of Internet users expect a website to load in three seconds or less! Any longer, and they’ll likely click away. That’s why Google takes load times into account when ranking pages in search results, and why we include page speed optimization with our on-page SEO services.
We’ll audit your site’s current speed, leveraging our proprietary marketing software, MarketingCloudFX, to implement data-powered site speed optimization strategies that have your site running quickly and smoothly.
Title & meta tag optimization
Title & meta tag optimization
Another key focus in our on-page SEO services is title tag and meta description optimization. Title and meta tags are what users (and search engines) look at when deciding whether your site is relevant to their search.
WebFX’s on-page SEO services include thorough title and meta tag optimizations to help you create click-worthy links that are relevant (and helpful) to users.
User-focused content
User-focused content
Once you entice people to click on your page via your newly optimized title and meta tags, you’ve got to keep them there with quality user-focused content.
Don’t worry, we’ve got that covered too — at WebFX our team of content marketers and writers are skilled in 65+ content formats and have over 4,000+ published blog posts under their belts.
Through keyword integration, expert copywriting, and in-depth audience research, our team will help you develop and publish content that matches search intent and speaks directly to what your target audience is looking for.
Responsive web design
Responsive web design
Long gone are the days of booting up your massive desktop computer to Google something. Today people access the Internet via tablet, mobile device, smartphone, and more! That said, having a responsive website that can adapt to any device someone views it from is imperative.
WebFX’s on-page SEO services include helping you develop a mobile-friendly website through responsive web design. Our expert web developers can assist you in optimizing your site’s design so you can offer a positive user experience (UX) that allows for easy site browsing no matter what device your audience uses.
Internal link building
Internal link building
Internal links act as a roadmap of your website — they create a web of related pages that your readers, and more importantly, search engines, can follow.
We’ll help you develop a strong internal linking strategy that keeps users on your site longer and helps search engines index your site. Using our in-house marketing technology, we can help you find and fix:
- Mismatched anchor text
- Broken links
- Orphaned pages with too few links pointing to them
URL optimization
URL optimization
Have you ever visited a web page, looked at the URL, and been met with an illegible string of random numbers and letters following the site name? That’s an unoptimized URL.
While bad URL structure won’t necessarily tank your rankings on search engines, it’s an on-page SEO element that certainly shouldn’t be ignored either.
Our on-page SEO services include URL optimization so your site URLs can provide accurate page context for search engine crawlers and audiences. In other words, say goodbye to random letters and numbers, and say hello to URLs that make sense.
Start driving revenue with WebFX’s on-page SEO service plans
While WebFX provides on-page SEO plans, we specialize in creating customized on-page SEO services for our clients. If you’re ready to start creating your personalized, revenue-driving strategy for on-page SEO, contact us today!
Silver Plan
$2,500 / month
-
150 keyphrases optimized
-
30 pages optimized
-
6 content, outreach, UX, or CRO assets per quarter
-
8 custom dashboards
-
Phone call, lead, and revenue tracking dashboard
Gold Plan
$5,000 / month
-
200 keyphrases optimized
-
40 pages optimized
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12 content, outreach, UX, or CRO assets per quarter
-
8 custom dashboards
-
Phone call, lead, and revenue tracking dashboard
Diamond Plan
$8,000 / month
-
300 keyphrases optimized
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60 pages optimized
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24 content, outreach, UX, or CRO assets per quarter
-
10 custom dashboards
-
Phone call, lead, and revenue tracking dashboard
Your search for on-page SEO services ends here
When your company partners with WebFX, you:
Pricing custom to you.
Starting at $3,000 per month.
Unlock a 25% greater marketing ROI with WebFX’s award-winning SEO team
- Dedicated account manager with an in-house team to develop and implement assets
- All-in-one platform for optimizing, measuring, and reporting SEO’s ROI
- Built from your business objectives, market changes, and overall marketing efforts
- In-house project management software, 24/7 help desk, and direct client phone line
Typical SEO agency
- Dedicated account manager that’ll need your time to develop and implement assets
- Third-party toolkit for tracking SEO’s performance with subscription costs passed to you
- Copy-and-paste checklist for optimizing your site and (hopefully) delivering results
- Regular, but unreliable when site issues happen, and you need help now
In-house SEO
- One or more team members searching for the time to optimize 200+ ranking factors
- Free and paid tools for auditing, monitoring, and measuring rankings and traffic
- S.M.A.R.T. goals, but difficult to achieve with limited resources, time, and skillsets
- Varied with documentation gaps leading to project delays and wasted budget.
91% of clients stick with our on-page SEO services — here’s why
- A dedicated marketing and SEO team
- Accelerated SEO ROI with client-exclusive tech
- Bottom-line performance tracking
- Streamlined attribution and ROI tracking
- A custom, proactive strategy
- Long-term partnerships
A dedicated marketing and SEO team
A dedicated marketing and SEO team
When businesses team up with WebFX for any digital marketing services (including on-page SEO services), they get a dedicated account manager that’s with them every step of the way. This way, clients have a singular person they can ask questions, voice concerns, and share ideas with.
Expert insights from
“Scaling your SEO with an agency like WebFX becomes easier because you’ll benefit from a team of experts with experiences across many industries and campaigns. This can help you take out a lot of the guesswork in what will lead to organic success for your website. You’ll be able to extend your marketing team in an instant with strategists that are constantly staying up-to-date with the latest industry changes to help your strategy stay on track.”
Even better, our SEO services are powered by the combined expertise of 500+ team members with over 3 million hours of experience.
Accelerated SEO ROI with client-exclusive tech
Accelerated SEO ROI with client-exclusive tech
Plenty of SEO agencies have technology they use to bolster their strategies, but not everyone has their own proprietary tech suite like WebFX.
MarketingCloudFX has been helping our clients boost their SEO ROI with the help of features like:
- Lead attribution and tracking
- Sales cycle optimization
- Closed-loop ROI reporting
- Lead enrichment
- Built-in CRM platform
- And more!
With the help of MCFX’s extensive suite of marketing technology, our clients get more out of their campaigns. From in-depth campaign insights to actionable data, MCFX empowers businesses to do more with their campaign data and accelerate their ROI.
Bottom-line performance tracking
Bottom-line performance tracking
You want to reach your SEO goals, and we want you to reach them too. That’s why our on-page SEO service include bottom-line performance tracking so you’re always on top of your campaign’s overall progress.
After all, a great SEO campaign isn’t about short term success — it’s about generating results real results that improve your bottom line and foster sustainable, long-term growth well after implementation.
Streamlined attribution and ROI tracking
Streamlined attribution and ROI tracking
Just because you’re putting your on-page SEO efforts into the hands of an agency doesn’t mean you’re left in the dark about how you’re generating results. At least, not at WebFX you’re not.
Our clients are always kept in-the-know about where their leads are coming from, which SEO tactics are performing the best, and how it all impacts their SEO ROI. From there, clients and dedicated project account managers work together to brainstorm next steps and future optimization strategies that capitalize on a campaign’s strengths.
A custom, proactive strategy
A custom, proactive strategy
“One-size-fits-all” isn’t in our vocabulary — at WebFX we understand every business is unique, which means each client we work with needs a unique digital marketing solution that fits their needs.
Our custom, proactive digital marketing strategies pave the way for long-term client success. Instead of cookie-cutter solutions that work for a few months before plateauing or backsliding, our strategies are made to be scalable, meaning as your businesses grows, your strategy adapts with you to ensure success.
With the help of your dedicated project manager, you can monitor and adjust your strategy as needed to continue driving quality results for your business, rather than going through the hassle of finding a new marketing partner.
Long-term partnerships
Long-term partnerships
At WebFX, we’re in the business of fostering long-term partnerships with our clients. This means exceptional service, strategies, and SEOs.
An experienced SEO agency like WebFX takes a lot of the heavy lifting off of your shoulders. You can focus more time on building your business, and less time having to learn all of the ins and outs of SEO — we’ll take care of that!”
Clayton Trout, WebFX Lead Internet Marketing Consultant
Even if you’re looking for assistance on one project, we work with you to develop and implement scalable strategies that continue driving positive results for your bottom line well into the future.
In other words, we don’t leave you marooned after the completion of a project — we’re in it for the long-haul, which is why 91% of our clients decide to stick with us after one year.
FAQs about on-page SEO services
What is on-page SEO?
On-page SEO is the practice of optimizing your webpages to help your pages rank higher in the search results. This type of SEO considers aspects of your website that you can improve. It focuses on features you can control on your site, like technical elements, content quality, and your site’s appearance.
The most important thing to remember about on-page SEO is that you can control and change the factors that influence it. On-page SEO services can help you manage those factors to improve your site’s performance to rank higher in the search results. This will rank your site above the competition so leads will choose your business over theirs.
What are on-page SEO ranking factors?
There are many factors that search engines take into consideration when ranking your site. Here are four factors that influence your site’s ranking.
1. Page content
The whole reason a user visits your page is that they believe you have the information they need. Google knows that users want to find helpful information, so it focuses on your page’s content. It’s crucial that your content matches the user’s search intent.
If a user searches, “how to change a flat tire,” they expect to end up on a page that provides them with that information. They don’t want to end up on a page with listings of different tire brands. Google knows this, so it analyzes your content to ensure it fits the user’s search.
When you create pages on your site, it’s crucial that your keyword matches the content on your page. It’s an important part of on-page SEO and it will influence how your page ranks.
2. Meta tags
Meta tags are another important factor of on-page SEO. These tags provide search engines with more information about your page. They help your page rank for the right keywords.
When you optimize your page for SEO, use custom meta tags. They will influence users and increase your clickthrough rate (CTR). You’ll attract more people that are interested in your business by optimizing your tags.
3. Title tags
Title tags strongly influence your on-page SEO. The title is the first thing your audience sees when they find your page. It helps them determine if they want to click on your page or skip over it.
Google focuses on your title tags, too. It looks at your title tag to see how it measures up to the rest of the page. Essentially, Google wants to make sure that the title fits with the content on the page.
This goes back to the tire example. If Google saw your title said “How to Change a Tire” but your page just listed different types of tires, they wouldn’t rank your page for that keyword. It wouldn’t be relevant to the user’s query because it doesn’t focus on changing tires.
Your title tag needs to fit within the limit to ensure that it displays correctly. You don’t want to have a long title that trails off. It’s best to use a clear and concise title to attract your audience.
4. URLs
URLs are a vital on-page SEO factor to Google. Google favors shorter URLs because they are easier to crawl and understand. It’s best to create simple URLs that are clean and easy to read.
When you set a URL for a page, you’ll want to include the keyword in the URL. If you’re trying to rank for a particular keyword, Google will look for it in your URL, too. By placing it in the URL, Google will understand the context of your page better.
Your URLs need to be SEO friendly. A URL that has a lot of random numbers and symbols is not SEO friendly. Not only will Google struggle to read your URL, but your audience will struggle to remember it.
Keep your URLs clear and short. It will help Google understand them better, which will make it easier for them to rank your page.
How do I optimize for on-page SEO?
On-page SEO will help you optimize your site to reach more valuable traffic. Here are ten tips to help you optimize your on-page SEO.
1. Choose the right keywords
SEO operates on keywords. If you want your pages to rank in the right results, you must choose the right keywords for your campaign. Your keywords determine where you appear in search results.
To find the right keywords, conduct keyword research. It will help you find the right keywords for your campaign. You can see your options and decide which keywords will work best for your business.
Long-tail keywords are the best option for your business. These are keywords that contain three or more words. They are specific, so by using these, you’ll drive in leads that are looking for your exact keyword.
These keywords are better for your campaign because they drive more valuable leads. Short-tail keywords, which only contain one or two words, have a lot of competition and presents ranking challenges. Long-tail keywords will help your business reach the best leads for your business.
Your target keywords should have a high search volume, meaning there should be a decent number of people who are searching with that keyword. Choose keywords with a large search volume so that you don’t waste money on keywords that don’t drive traffic.
Once you have your keywords selected, integrate them into your page. It helps to place your keyword within the first 100 words of your text, as it will help you rank better in the search results.
2. Place your keyword towards the front of your title tag
Your keyword selection is an essential part of on-page SEO.
Google looks for keywords in specific pages, like your title tag, to understand the context of your page and decide if the content fits the keyword. To ensure that Google reads your keyword, place it towards the front of your title tag.
Keywords that are placed closer to the beginning of the title hold more weight. It’s the first thing Google reads, so it will immediately know the context of your page. This also immediately tells your audience about the subject of your page.
By integrating keywords at the beginning of your title tag, you’ll help your page rank better in the search results.
3. Optimize meta descriptions
Aside from title tags, you’ll also want to incorporate your keywords into your meta description. The meta description is the little blurb beneath your title tags that appears in the search results. It gives a quick preview of the context of your page.
When you write your meta description, include the relevant keywords in it. It’s important to use the keywords in the meta description so your audience further understands the context of your page. Many people will decide to click on your page based on what they read in your meta description.
Incorporating your keywords into the meta description will help Google understand your page better too. It crawls through your description to further understand your page. By incorporating your keywords, you’ll help your page rank better in the results.
4. Add visual elements
Visual elements are a key component to keeping leads engaged on your page. Users don’t want to read blocks of text. They need relief from all the information and visual elements provide that relief.
You can use various types of visual elements to engage your audience. These include photos, videos, diagrams, and infographics. These are all great for catching your audience’s interest and giving them relief from all the text on your page.
Visual elements are crucial for reducing bounce rate. If people come on to your page and only see text, they will feel overwhelmed and leave. This action is called bouncing.
A high bounce rate has a negative effect on your SEO. Google will think that your page is not helpful to your audience, so they will rank your page lower for that keyword. Visual elements will help prevent your audience from immediately bouncing off your page.
It also increases time on your site. When you add visuals, your leads spend more time looking at the visuals. A longer page signals to Google that your page is interesting and engaging to your audience, so they will rank your page higher.
Visuals are one on-page SEO element that you can use to improve your site’s ranking. It’s a great way to keep your audience engaged and interested on your page.
5. Optimize images
Once you integrate images on to your site, you need to optimize them. Image optimization is important in helping your page rank better for SEO.
To optimize your image, include the target keyword in the file name. It’s important you incorporate your keyword into the image file name to compliment the rest of your keyword integration. It will help you rank better in the search results.
You’ll also want to incorporate your keyword into the alternative text. This ensures that people know what your image is and how it relates to your page. Incorporating the target keyword in the alt-text of the image will help your site rank better for that keyword.
In addition, you’ll also need to optimize the file size of your images. Big image files slow down your site. Slow loading pages do not provide a good user experience. If you want your site to load efficiently, you need to optimize your images.
You’ll want to think about the same thing for videos on your site, too. Large video sites can bog down your load time. Consider hosting your videos on a third-party website to lighten the load on your website.
By optimizing the images on your site, you’ll keep your site running quickly. Seeing as page speed factor is one of the most important ranking factors, it will help your site greatly.
6. Improve page speed
Page speed is one of the most important factors for user experience. Users hate to wait for slow loading pages. If your page takes too long to load, users will leave your page and choose another page that loads quicker.
Users have an expectation that your page will load quickly and efficiently. To meet their expectations, you need to monitor your page’s speed. It’s important that you see how quickly your page loads and work on optimizing it to perform better.
There are numerous fixes that you can make to help your site run better. These include browser caching, cleaning up HTML and CSS coding, and minimizing redirects.
Google Page Speed Insights can give you a glimpse into issues with your page. You can opt to make the changes on your own or invest in page speed services from a digital marketing company.
When your page runs quickly, you keep your leads happy. Page speed is a crucial on-page SEO factor that you can monitor and fix as needed. It will help you run a better campaign for your business.
7. Incorporate responsive design
Next to page speed, mobile-friendliness is one of the most important on-page SEO ranking factors that influences your SEO ranking. Since mobile usage is becoming increasingly popular, Google is pushing businesses to focus on creating a mobile-friendly experience for their audience if they want to rank well in the search results.
A responsive design will help you make your site mobile-friendly. Responsive design ensures that your website adapts to whatever device your audience is using. Whether it’s a mobile phone, tablet, or computer, your audience will get the best experience for their device.
Mobile-friendliness is an important on-page SEO factor. By integrating a responsive design, you’ll make it easy to improve your site’s ranking in the search results.
8. Create quality content
Content has a vital impact on your site’s SEO ranking. It attracts and drives valuable leads to your site. Publishing content will help your site perform better in the search results.
Your content needs to be valuable to your audience. You’ll want to focus on sharing information they need, answering questions, or solving a problem. Content that helps and informs your audience will drive the best results for your campaign.
Quality content will keep leads on your page longer. They’ll be engaged with your business and learn more about you. It’s a great opportunity to capture leads you may not reach otherwise.
Content has positive impacts on your SEO ranking too. It boosts time spent on your site and creates repeat visitors who come back to look at your content again. Quality content will help you with your on-page SEO.
When you create content, make it valuable and interesting. If you’re opting to blog, make sure your content is well written and written with your audience in mind. There is no use in creating content if your audience doesn’t understand it.
By creating content, you’ll help your business improve your on-page SEO. You’ll boost your website’s ranking in the search results and improve your website traffic.
9. Link internally
Internal linking is crucial to keeping leads on your page longer. When you link within your content, you guide your audience to another page on your site.
When your audience spends more time on your page, it sends a positive signal to Google that your page is valuable. Google takes duration spent on your site into account when it ranks your site. If leads spend more time on your page, Google will rank it higher because it will believe your page is valuable for your keyword.
This helps you reach more valuable leads for your business. It’s an easy way to improve your on-page SEO.
10. Check for crawl errors
Crawl errors can negatively impact your site’s ranking. If Google can’t properly crawl your site, it will struggle to rank it correctly. Fixing crawling errors is one way to optimize your on-page SEO.
So, what are crawl errors? They are errors that prevent Google from going through your site, include issues like broken links, poor internal links, Error 404s, and sitemap errors. Not only does it affect Google crawling your site, but it also affects your audience.
If your site is drumming up error pages, leads will leave your site. They’ll get frustrated and go back to the search results to choose another company. If you want to prevent this from happening, you need to crawl your site for errors.
Once you crawl your site, you can see the errors and fix them. It’s an efficient way to help improve your site’s on-page SEO.
What is the difference between on-page SEO and off-page SEO?
As you look into on-page SEO, you’ll come across off-page SEO. So, what’s the difference between these two?
On-page SEO relates to elements on your site. It’s things like the technical set-up, your code quality, and user-friendliness. The most crucial thing to remember is that on-page SEO involves elements you can control and change.
Off-page SEO involves things you can’t control. For instance, one of the biggest off-page SEO factors is backlinks. Backlinks are links from other authority sites to your site.
Your business can invite authority sites to check out content, but you don’t control whether they link to your site. You can’t control who links to your site, either.
Another off-page SEO factor is social media interactions. While you can encourage your audience to share posts, you can’t control how far it spreads. Social media sharing can drive people to your website, but you can’t influence the process.
In addition, domain authority is an off-page SEO factor. Domain authority helps search engines determine how much they can trust your website. The determining factors for domain authority are things you can’t influence.
These factors are how long you’ve had your domain, domain’s history, and the number of referring domains. There isn’t anything your business can do to alter these factors, but it influences how your site ranks in the search results.
To sum up, on-page SEO uses factors that can be controlled, while off-page SEO uses factors that can’t be controlled. Both of these factors are important for your SEO campaign.
What are on-page SEO services?
On-page SEO services are search engine optimization services that optimize your website to improve its visibility in search results on Google, Bing, and other search engines. Typically, on-site SEO services will focus on keyword research, content creation, header tag optimization, and more.
How much do on-page SEO services cost?
Prices for on-page SEO services depend on several factors, including your SEO agency, SEO strategy, and more. On average, on-page SEO services cost $1500 to $5000 per month. If you’re partnering with a consultant, hourly rates range from $100 to $300 per hour.
Find the perfect on-site SEO service plan
Explore our on-site SEO service plan prices and deliverables below. For a custom plan, contact us online!
Features | Silver | Gold | Platinum | Diamond | Enterprise |
---|---|---|---|---|---|
Number of keyphrases optimized (Keyphrases with less than 1M results) | Up to 150 | Up to 200 | Up to 250 | Up to 300 | Custom |
Pages Optimized | Up to 30 | Up to 40 | Up to 50 | Up to 60 | Custom |
Technical Website Analysis & Opportunity Report | Custom | ||||
Keyword research & selection | Custom | ||||
Keyword mapping to target pages | Custom | ||||
Title Tags & Meta descriptions | Custom | ||||
Robots.txt optimization | Custom | ||||
XML sitemap creation & submission | Custom | ||||
Quarterly Earned Media Content Assets – Content, Linkbuilding, Consulting, or CRO Assets | 6 Content, Outreach, UX, or CRO Assets | 12 Content, Outreach, UX, or CRO Assets | 15 Content, Outreach, UX, or CRO Assets | 24 Content, Outreach, UX, or CRO Assets | Custom |
Google Business Profile optimization (if needed) | Custom | ||||
Information architecture audit | Custom | ||||
Canonicalization analysis | Custom | ||||
Initial external link analysis and disavow | Custom | ||||
Link redirect audit | Custom | ||||
Internal linking restructuring & optimization | Custom | ||||
Duplicate content analysis | Custom | ||||
Header Tags Optimized (Ex. H1s) | Custom | ||||
Setup of website sitemap | Custom | ||||
Image optimization | Custom |