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PPC
How Much Does Google Ads Cost in 2025?

Let's start here: The average cost per click (CPC) on Google Ads in 2025 is $4.51 based on our analysis of over 10,000 real, commercial-intent keywords. But the real question isn’t just what you’re paying...it’s what you’re getting for […]

9 minute read
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AI
AI Browsers Are Creating New Search Battlegrounds (Here’s Your Future Playbook)
10 min read
Graphic for can you do seo yourself
SEO
Can You Do SEO Yourself? Yes! Learn DIY SEO (& When to Outsource)
9 min read
seo trends header
SEO
12 Biggest SEO Trends in 2026 (+ Data-Backed Strategies To Get Ahead)
14 min read
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PPC
6 PPC Trends to Follow in 2026 for ROI Growth
7 min read

What's New

A megaphone with Google's logo and brand colors on a light blue background.
Marketing
How Does Google Marketing Work?
6 min read 9/15/2020
Web analytics dashboard showing user metrics such as total users, new users, sessions, pageviews, average session duration, and bounce rate, along with a pie chart illustrating the proportion of new versus returning visitors.
Marketing
Measure Content Marketing: Content Marketing Metrics to Watch
8 min read 9/15/2020
A minimalistic January 2020 calendar on a white wall, with days of the week from Sunday to Saturday and the 1st starting on a Wednesday.
Marketing
Short-Term vs. Long-Term Digital Marketing Strategies
11 min read 9/14/2020
Screenshot of a LEGO chatbot conversation offering two personality options for a LEGO builder. The first option shows LEGO figures in a cinema setting with the text 'Loves Movies and Sci Fi' and the second option is partially visible with a LEGO figure holding a blue sword and the text 'The F...'.
Social Media
Facebook Messenger Chatbots: How to Use Facebook Bots
7 min read 9/13/2020
Screenshot of Google Shopping results for 'life vests in Argentina' showing three different life vests for sale with prices and customer ratings.
Marketing
Your Multi-Phase PPC Checklist for Creating Successful PPC Campaigns
9 min read 9/12/2020
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Marketing
Your Introductory Google Remarketing Guide
9 min read 9/10/2020
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  • Featured In
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